US Cellular doesn't want the iPhone

AT&T, Verizon and Sprint have all reported huge sales of the iPhone 4S since it launched a few weeks ago. A smaller US wireless carrier, C Spire, will begin selling the iPhone 4S on Friday, November 11. But not every wireless phone company seems to be ready to jump into Apple's iPhone boat.

Fierce Wireless reports that during its recent financial conference call with investors, US Cellular's CEO Mary Dillon said that while the company had their own chance to sell the iPhone 4S. However it looks like Apple's terms and conditions were not to US Cellular's tastes. Dillon said that in the end, the opportunity provided by Apple to provide the iPhone 4S to its customers  was "unacceptable from a risk and profitability standpoint."

This is an interesting stance considering that AT&T, Verizon, Sprint and soon C Spire have all accepted Apple's terms. The specifics, naturally, have not been made available to the public. It's possible that US Cellular felt that it simply could not compete with the three larger carriers for a wide market share. It's also possible that Apple's strict pricing structure for the iPhone models didn't make it a viable phone for the company.

Whatever the real reason, we find it somewhat refreshing that Apple's iPhone 4S is not seen as the be all and end all of smartphones by everyone in the industry. We should learn more about the launch of the new iPhone model in January when Apple reveals its fourth quarter 2011 financial results.

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18 Comments

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dagamer34 said,
Rather misleading headline, "doesn't want" isn't the same as "too expensive for them"

doesn't want it because it is too expensive for them, nothing wrong with the headline

still1 said,
like always neowin reports a news which is old... alt least 1 day old....

Like always someone is moaning about it. Personally this is news to me.

still1 said,
like always neowin reports a news which is old... alt least 1 day old....

please leave here for that "quick" site!

still1 said,
like always neowin reports a news which is old... alt least 1 day old....

And petty, useless comments like this are months old. Your point?

still1 said,
like always neowin reports a news which is old... alt least 1 day old....

why didn't you tell us earlier?

still1 said,
like always neowin reports a news which is old... alt least 1 day old....

Why don't you become a news reporter?

This is new news to me.

Tager said,

Why don't you become a news reporter?

This is new news to me.


this news should have been a news to you a day early..... my point is most neowin news reporters are reporting the news late

Edited by still1, Nov 7 2011, 5:01am :

SK[ said,]

Like always someone is moaning about it. Personally this is news to me.


this is news to you but it should be news to you a day earlier.... All i am fighting for is deliver the news to the consumers in time rather than after few days.

Edited by still1, Nov 7 2011, 5:04am :

Dead'Soul said,

please leave here for that "quick" site!


I would have left Neowin if i have not liked it.... all i am asking is make neowin better like those quick site.... is that not what you want? if you say no then you should leave here...

Even though the iPhone 4S is selling out for the four US wireless carriers that offer Apple's device

4 US carriers offer the iPhone 4S?

I dunno... I'd rather get this Razr anyway. iPhones just aren't really my thing so it's not the "end all" for me.