Western Digital Unveils "GreenPower" Energy-Efficient HDD

Western Digital on Monday revealed a new lineup of its hard disk drives (HDDs) that feature reduced power consumption, which lowers their cost of ownership and preserves energy, thus helping to protect the environment. "With the GreenPower family, WD is improving the environment while reducing cost of ownership. Our focus on energy efficiency benefits commercial customers and consumers alike," said John Coyne, WD president and chief executive officer.

WD said it had delivered the first 3.5" hard drive platform designed with power savings as the primary attribute. The initial drive that will take advantage of WD's new GreenPower technology is the WD Caviar GP. The WD Caviar GP 1TB hard drive will first ship in July in the My Book range of storage appliances, with 1TB desktop channel shipments following in August 2007. GreenPower versions of WD RAID Edition (RE) enterprise drives and WD AV consumer electronics drives will ship in volume within calendar Q3.

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News source: Xbit Labs

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21 Comments

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I can really care less how energy efficient my non-laptop hard drive is. I want speed, not .3W less power usage. The Raptor's are all I would buy from Western Digital at the moment. For mass storage, I am sticking with Seagate and Maxtor.

Me wonders if this is WD giving up on the performance market for drives. Maybe they feel like they can only compete with energy efficient drives.

Blaine said,
Me wonders if this is WD giving up on the performance market for drives. Maybe they feel like they can only compete with energy efficient drives.

I thought their Raptor drives are pretty good for performance.

What do you mean.. "BUT they're WD?'

WD makes some fine drives. They're all I use. Well... sometimes Maxtor if cost is a factor, and it's not my computer.

RAID 0 said,
What do you mean.. "BUT they're WD?'

WD makes some fine drives. They're all I use. Well... sometimes Maxtor if cost is a factor, and it's not my computer.


This month only, I have checked the computers of 2 friends who had Maxtor drives with bad sectors (120GB & 80GB).
And I thought bad sectors were something from the past :/
Those Maxtor drives are real crap.

MrCobra said,
I remeber the days when 200 meg HDs were considered "more than you'd need".

haha yeah, the first hard disk I ever owned was 20MB. I NEVER ran out of space.

"...lowers their cost of ownership.."

in other words :"it's way expensive but i promise you will recovery the money".

Anyways, RAID eat more energy that a single hd configuration.

Sounds good to me. Well, I should say, it's a good start. They need to trickle that tech down to smaller, more affordable drives, now.

me personally i could care less about "greener" stuff.... only reason i do care is at the end of the day greener stuff generally means less electricity use which = more money in my pocket each month ;)... so in other words im all for greener stuff but not cause it's good for environment, but because it saves me money... so if that benefits the environment well then thats fine by me

ThaCrip said,
me personally i could care less about "greener" stuff.... only reason i do care is at the end of the day greener stuff generally means less electricity use which = more money in my pocket each month ;)... so in other words im all for greener stuff but not cause it's good for environment, but because it saves me money... so if that benefits the environment well then thats fine by me ;)

With that kind of logic I suppose that instead of using the toilet, you just go on the carpet, because it saves money not using water?


8-n-1 said,

With that kind of logic I suppose that instead of using the toilet, you just go on the carpet, because it saves money not using water?

nope, common sence tells me to use toilet paper.... i generally consider myself good at managing money unlike most americans.

i just think all this pushing this "green" crap is over done... i think it's more or less up to the major poluters (basically big businesses) etc to help the environment and not really the average joe.... since the nickel and dime stuff probably aint effecting the environment all THAT much... although im sure over a period of a year's time that the little guys if enough of em help can be a fairly big ammount although is it really going to help extend our planet THAT much?... in other words if it aint going to help our planet with this global warming any significant ammount (like decades etc) in the long run then whats the point in even bothering with it at all?

Good on WD; I hope Seagate does similar because I prefer their products.

ThaCrip said,
i just think all this pushing this "green" crap is over done... i think it's more or less up to the major poluters (basically big businesses) etc to help the environment and not really the average joe.... since the nickel and dime stuff probably aint effecting the environment all THAT much... although im sure over a period of a year's time that the little guys if enough of em help can be a fairly big ammount although is it really going to help extend our planet THAT much?... in other words if it aint going to help our planet with this global warming any significant ammount (like decades etc) in the long run then whats the point in even bothering with it at all?

Collectively the average joe is a major polluter. That is why if every person made small reductions in their energy consumption it would lead to a huge reduction collectively.

Googintosh said,
Good on WD; I hope Seagate does similar because I prefer their products.


Collectively the average joe is a major polluter. That is why if every person made small reductions in their energy consumption it would lead to a huge reduction collectively.

i agree basically... but like i was saying this "huge" difference is it really enough to help the world all THAT MUCH?... cause i think realistically the average joe aint going to change there lifestyles until it's to late (if that "to late" actually ever happens lol) ... thats why i think it's more or less got to start with big business that dump polution into the air and with car makers etc stuff that can help in the long run cause the average joe is to used to there lifestyles to change anything noticeably.

cause the way i understand it from what i seen on tv etc is basically .... the more polution into the air which increases global warming which makes the ICE melt which rises sea level which has the potential to shaft alot of the land near the edges of the USA (and other places) so basically it will shaft our land which would suck and im sure theres other major thing that i missed but i think thats one of the main things that came to me when i thought about it.

ThaCrip said,
i agree basically... but like i was saying this "huge" difference is it really enough to help the world all THAT MUCH?... cause i think realistically the average joe aint going to change there lifestyles until it's to late (if that "to late" actually ever happens lol) ... thats why i think it's more or less got to start with big business that dump polution into the air and with car makers etc stuff that can help in the long run cause the average joe is to used to there lifestyles to change anything noticeably.

cause the way i understand it from what i seen on tv etc is basically .... the more polution into the air which increases global warming which makes the ICE melt which rises sea level which has the potential to shaft alot of the land near the edges of the USA (and other places) so basically it will shaft our land which would suck and im sure theres other major thing that i missed but i think thats one of the main things that came to me when i thought about it.

God what a sad outlook on the world you have. What's so hard about turning a plug off, putting stuff in a recycling bin or passing on old electrical equipment or atleast dispose of it properly.

Maybe it's because I live in the UK and we've had some pretty weird weather over the past year or so. This time last year it was a drought, hottest day ever on record and this year it's like a monsoon.

In defence of you're argument, we've already done the damage now, and it's almost impossible for us to reverse it unless we all scrap everything and go "Green" 100%. The "big polluter" is everybody. Think of all the emissions on the roads.

Anyway I think the drive is a good idea, although computers have got a long way to go before they can be considered energy efficient, especially with all these cpu and gpu pushes.