Wii Hits the Seas Onboard Cruise Ships

The Nintendo Wii is not only spreading its popularity on land, but out at sea too! The Norwegian Cruise Line (NCL) has installed the popular consoles on its newest ship, the Norwegian Pearl, and all NCL America ships – by next month the Wii will be rolled out on the rest of the NCL fleet. "Norwegian Cruise Line is a great partner, as they offer us direct access to non-traditional gamers. Our partnership reinforces how Wii's social phenomenon continues to grow, from the centerpiece of gaming parties, to a workout supplement, to a fun facet of vacation cruises," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications.

On each ship, Wii systems/setups will be located in the atrium and other public rooms allowing guests to gather and play against each other while viewing the game on large video screens. Each ship's Kid's Crew facility will also feature two Wii kiosks. The ships will also host tournaments and other activities around the games. Games featured onboard are Wii Sports, Wii Play, WarioWare: Smooth Moves and Excite Truck. "With its active, engaging and inviting game experiences appealing to every age from kids to parents to grandparents, the Wii from Nintendo is a natural fit for Freestyle Cruising. This partnership with Nintendo is an industry first and another innovation for NCL," said Colin Veitch, NCL's president and CEO.

News source: DailyTech

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