Windows 8 upgrade to cost $119 starting February 1st, Pro upgrade will cost $199

Microsoft has stated that starting February 1, 2013, the Windows 8 upgrade edition will be offered for $119.99 USD and Windows 8 Pro upgrade edition will be offered for $199.99 USD in the U.S.

Windows 8 products will be sold at the following prices:

  • The Windows 8 Pro upgrade edition will be available online and at retail for $199.99 MSRP (U.S.).
  • The Windows 8 upgrade edition will be available online and at retail for $119.99 MSRP (U.S.).
  • The Windows 8 Pro Pack will cost $99.99 MSRP (U.S.).
  • The Windows 8 Media Center Pack will cost $9.99 MSRP (U.S.).

Seeing that Microsoft's promotional price of $39.99 for the upgrade edition of Windows 8, you better act fast if you want to save a bunch of cash before Microsoft pushed the price needle to the far right. We should note too that the Media Center Pack, which Microsoft is currently offering for free, will now set you back $9.99 as well.

We will be quite curious to see how well Windows 8 continues to sell after the price hike goes into place. Seeing that the consumer verdict on the platform at the $39.99 price point was wavering, raising the price to $119 might make it a tough sell for some consumers.

Source: Microsoft

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So if I purchase this, can I install this at a later date from scratch (non upgrade).

I fear the upgrade process won't give me an optimally running OS. I remember experiecing issues with OS upgrades back in the XP and Vista days.

Although I was sure that Microsoft intended to raise heir prices back to this level all along, I'm surprised that they actually believe that people will be willing to pay so much to upgrade their existing systems. I purchased the Windows 8 Pro upgrade when it first came out for under $40 and I can't imagine doing it for FIVE TIMES that price. Windows 7 is a great operating system and although Windows 8 may be a bit faster there's no way I could justify moving between the two if it was $200. I use Stardock's Start8 program to boot directly to the desktop and add the start menu that Windows 8 removed and I'm getting used to the look of the desktop without the Aero effects.

Think this is a really bad move Microsoft...

Microsoft doesn't have enough money to PAY me to use that piece of crap OS. Apple -- maybe. Oh, oppps, Apple's stock is tumbling, so maybe not.

A typical businessman will say "if our sales are down, let's put prices up, until things stabilize again - so we can show we made good money this quarter". This is stupid - it will never stabilize. They will end up putting themselves out of business.

An Asian however will open a shop with lower pricing than everyone else, and attract customers.

Low prices = sales.

Would I buy a pair of jeans for $149, when elsewhere, I can get very similar ones for $39? No. In the same regards, I won't by Windows 8 upgrade at this increased price - I will buy an OEM version instead if I ever feel the need to upgrade.

Mac users will be happy to upgrade Mac OS X because it is cheap to do so. Microsoft should follow Apple's OS upgrade strategy - it works.

68k said,
Would I buy a pair of jeans for $149, when elsewhere, I can get very similar ones for $39? No.

That works because there are other similar jeans.

on OS however, its not the case.
1. You can't use metro-Apps on other OS.
2. To use non-metro windows apps on other OS, it have to run emulated which mostly slow & un-perfect.

During DOS era there are TRUE competitor to MS-DOS.
DR-DOS for example, most software you use in MS-DOS would works if you're using DR-DOS instead.
However, since windows 95 thats no longer the case.

Either you're were locked:
using MS's OS or
using 100% non-MS envriontment entirely.

With jeans analogy, its like you presented with forced choice:
buy & using the expensive jeans or using cheaps boxer, mutualy-exclusive.

The only that true competitors to Windows 8 are other version of Windows.
This is a form of monopoly as they all made from same company.

Aware that Microsoft have such large user base & monoply,
crude-tuning the price would be mostly OK,
at least that how folks at M$ would think.


The non-feasible solutions is to have non-MS creates OS that could run Windows Apps,
just like DR-DOS can be used to run MS-DOS apps, or like
how AMD processor can most run software designed for Intel processor.

But that non-feasible for obvious reasons: "patents" the pathway to monoply.

Edit: ReactOS was trying to achieve this but the progress hasn't matured enough to became MS-Windows replacer.

Edited by Torolol, Jan 19 2013, 12:35pm :

It wasn't worth the $40 I paid for it IMO (got a refund from MS), so I certainly won't be considering ever buying it again.

Microsoft, this is a mistake, seriously. Do this, and you will only see Windows 8 at 5% marketshare for next 5 years.

Ya, $39.99 was Smart. I was actually upgrading PC's for people. Even me who doesn't really care for the UI (Start8 FTW) thought at $39.00 why not. Because most people usually only upgrade when they buy a new machine. But $39.99 made it more realistic to upgrade the OS.

And when i thought, MS had finally changed their absurd highly priced methods of selling software...here we go again!

You had a few months to get it at a ridiculously cheap price, and now you're saying it's an absurdly high price? lol... It's a standard cost for an OS.

j2006 said,
You had a few months to get it at a ridiculously cheap price, and now you're saying it's an absurdly high price? lol... It's a standard cost for an OS.

But for an OS you would have a hard time actually paying some people to use.

j2006 said,
You had a few months to get it at a ridiculously cheap price, and now you're saying it's an absurdly high price? lol... It's a standard cost for an OS.

It's only a standard for Microsoft . Linux is free and Mac OS is super cheap

tomasse said,
And when i thought, MS had finally changed their absurd highly priced methods of selling software...here we go again!

lol - will be yet another lesson for Microsoft. Remember they originally said they could offer it at such a low price because they were going to bypass retail shops and sell it directly (same as the surface).

He was referring to the new price, not the current promotional pricing. At any rate, when you say "standard" cost is that compared to what other consumer OS?

warwagon said,

But for an OS you would have a hard time actually paying some people to use.

Hey, I have 4 separate computers running Win8, and I have not received my check yet. Wagon, perhaps you can tell us how to get that payment from MS?

That's the end if windows , if you can't sell it at $40 you sure will not sell it at $100 from then on the only numbers you will hear will be OEM only.

Looks like this may be the year of the desktop Linux after all . And I'm being serious

j2006 said,
Yes... you're being serious... lol. You know the business oh so well.

You don't need to know the business when it comes to sales it's called common sense , if your product is not selling you do not raise the price , when have you ever watched a product with slow / poor sales raise the price ?

Business like this makes customers 2nd guess .

Even with the price increase, Win 8 is still a fraction of the cost of Win7.
Also, you wouldn't know anything about business even if it came up and punched you in the face, kid.

TurboShrimp said,
when have you ever watched a product with slow / poor sales raise the price ?

what happens in corporations focused on quarterly returns at the expense of everything else.

Beancounter: "we sold 5 products for $10 each last year and made $50"
Beancounter: "if we raise the price to $100 each we'll make $500 this year"

ahhell said,
Even with the price increase, Win 8 is still a fraction of the cost of Win7.
Also, you wouldn't know anything about business even if it came up and punched you in the face, kid.

I know enough to tell you that you do not raise the price of a product that people are NOT BUYING.

You have been telling us for a while now that nobody has been upgrading or installing Win8. That people by the 100s go into your shop, tell you that they have heard from their friends, family, and random people on the streets that Win8 is horrible, and then demand that you install Win7 on their computers. So if everyone has been clamoring for Win7, wouldn't that conflict with your comment here that people have been freely upgrading to Win8?

nohone said,
You have been telling us for a while now that nobody has been upgrading or installing Win8. That people by the 100s go into your shop, tell you that they have heard from their friends, family, and random people on the streets that Win8 is horrible, and then demand that you install Win7 on their computers. So if everyone has been clamoring for Win7, wouldn't that conflict with your comment here that people have been freely upgrading to Win8?

I haven't had a single customer demand that I install Windows 7. Though I did have customers that went out and bought a computer with Windows 7. I've also Done windows 8 upgrades for people because of the cheap 39.99. Didn't say they liked windows 8 after. But they did upgrade because it was so cheap.

warwagon said,
The only reason most people upgrade to windows 8 was because it was so cheap, but now....HAHAHAHA!

I upgraded because it's a better os than Windows 7. I still hate Metro UI and will continue to hate it and complain about it. But the core OS itself is superior to Windows 7.

warwagon said,

I haven't had a single customer demand that I install Windows 7. Though I did have customers that went out and bought a computer with Windows 7. I've also Done windows 8 upgrades for people because of the cheap 39.99. Didn't say they liked windows 8 after. But they did upgrade because it was so cheap.

I am quite sure that you have said that people have asked for you to install Win7 on their computers. Just a few days ago you wrote about a woman who had all her friends and family tell her Win8 was bad, and she asked you to install Win7 onto her new computer.

But if you didn't install Win7 onto any computers, it seems your little campaign to thwart Win8 is not working. All those upgrades, and not one person who wanted to downgrade? You are not doing a good job there, wagon. I expect much more from you.

nohone said,

I am quite sure that you have said that people have asked for you to install Win7 on their computers. Just a few days ago you wrote about a woman who had all her friends and family tell her Win8 was bad, and she asked you to install Win7 onto her new computer.

But if you didn't install Win7 onto any computers, it seems your little campaign to thwart Win8 is not working. All those upgrades, and not one person who wanted to downgrade? You are not doing a good job there, wagon. I expect much more from you.

The woman called me and told me she was going to buy a new computer with windows 7. because she wanted to setup a time for me to install it for her. I told her to just call me when she got it. I went and set it up for her a few days ago.

nohone said,
You have been telling us for a while now that nobody has been upgrading or installing Win8.

and that is the case, it is a flop like Vista and history will prove it. The rubbery figures Microsoft are throwing around are fooling no-one. Only providing more fuel for the fanbois.

dvb2000 said,

and that is the case, it is a flop like Vista and history will prove it. The rubbery figures Microsoft are throwing around are fooling no-one. Only providing more fuel for the fanbois.

Or perhaps it those who believe that there is a conspiracy around every corner and refuse to accept that Win8 has sold quite well - better than its predecessor over the first couple months, and definitely better than the one before that - are not fooling anyone.

Ohhh, Microsoft is lying to you. Run! Hide! Be fearful! And while you are hiding, you should call the SEC because they are lying to stockholders and committing a felony.

Well, I just purchased my third $14.99 license. If you purchased a Windows 7 license after June '12 I believe (someone else can check) you can still get it.

Multiple discount purchases from those of us who know what a great deal it is are definitely bumping that total Win 8 sales figure.

Nearly any windows 7 license key will work for the 'new computer' purchase upgrade discount from what I have read. Maybe they tightened down on it the same time their free MCE keys were also activating installs..

Where are you? In the US when selecting either a 3rd party computer or a Samsung it does ask for a Win 7 key. Seems like Microsoft is asking for a key now.

Some called Win8 a "failure" because MS lowered the price. Does this mean it is a failure because they raised the price?

Also, there are some known problems with getting the Media Center feature pack. if you have problems (ie: you put in a valid email address, but it says there was an error processing your order), give Microsoft a call. Be polite and courteous, and they'll usually be very helpful. While on the phone, explaining the situation, they gave me a key, and I immediately used it (to verify it'd work) while on the phone. They were very helpful.

Media Center is only available for Windows 8 Pro. Doesn't matter how you get Pro, either straight away or you add Pro to Windows 8.

They're essentially charging money for something that's on the disc already. Remember how game manufacturers get hate for doing that but apparently it's OK if Microsoft does it? I don't understand. Is it due to licensing or greed?

ozzy76 said,
I don't understand. Is it due to licensing or greed?

It's not hard to understand, the DVD codecs are not free. When they bundle them with Windows, they have to pay for it for every licence, and when everybody whinged and whined about the high cost, they cut it out to help reduce the cost (Among other reasons).

It's not a "stage 1" product... it's the same as Windows 7, only better and with a new layer. People had a while to upgrade at the cheaper price, so this only makes sense. That's how the business works.

Well you do have the opportunity to buy it now while it's only 39.99 anyone b#tching after that needs to just shut the hell up.

Yup. And those are actually good news, for existing Windows 8 owners. This means that Windows 8 won't be going anywhere in the next 3 years, and that there's a high possibility that WIndows Blue we won't need to pay for it (At least I hope so)

this is probably why Microsoft sold so many copies (to OEM) at and near release. Microsoft probably told them to buy them upfront, or face STEEP price increases in the new year.

This is going to backfire on Microsoft badly. Everyone knows what dud Windows 8 is. Now we will see the proof as sales drop off a cliff to zero.

MS was able to boost their number of Windows 8 based on this upgrade offer only. I really doubt if the numbers will now continue to be as it is since not many will buy with this price anymore.

They should have kept the price at around USD 100 for developed countries and even less for under developing ones.

Infact upgrade promo was giving Windows 7 to 8 upgrade at Rs. 699 (USD 14) in India and was doing really well. If the original price can be kept such low, people down here wont have to think for illegal copies any more