Xbox 360 video access increased 140 percent in 2011

Microsoft went big with its plans for new video entertainment options in December for its Xbox 360 console thanks to the launch of a large number of additional video entertainment apps for its gaming console. Today Microsoft's Major Nelson web site offered up some new statistics for video and entertainment app use on Xbox Live.

According to the site, the total number of hours of video that were viewed by Xbox Live users jumped 140 percent in 2011 compared to 2010. The web site did not go into specifics of how many hours were actually viewed by Xbox 360 owners.

In addition, the number of people that used entertainment apps on Xbox Live such as Netflix, YouTube, Hulu Plus and others increased by nearly 50 percent worldwide in December 2011 compared to November 2011. Finally, Microsoft said that 60 percent of Xbox Live Gold members in the US used the system's entertainment apps for an average of one hour a day.

Microsoft also announced that Canadian Xbox 360 owners can now download two more video apps: Astral Media’s Disney XD and Real Sports. German Xbox 360 owners can also add the Mediathek/ZDF media app starting today.

Microsoft plans to add a number of other video and entertainment apps for Xbox Live users in 2012, including HBOGO and Crackle for US users.

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11 Comments

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If more time is being used for video content then I'm assuming less and less time is for gaming. I believe trends were going this way last year. Is this bad news for a gaming console?

I don't think so. This is the same case that lots of people are talking about gaming consoles dying, which is false. The thing is, new type of people are getting into the the console mood since they now offer different entertainment for different likes.

This is a different type of people/population getting bigger and bigger over time.

calimike said,
someone pirate xbox 360 video stream on pirate sites

Or....buy a 360? Buy a PS3? Get cable television? Why the urge to do shady stuff?

id use them but everything requires gold and im not paying for crap my pc has for free considering i dont game at all on my console

DKAngel said,
id use them but everything requires gold and im not paying for crap my pc has for free considering i dont game at all on my console

What do you use it for?

DKAngel said,
id use them but everything requires gold and im not paying for crap my pc has for free considering i dont game at all on my console

I don"t like the fact you need a Gold membership to download the Netflix app.