On Friday, December 7th, the Spike cable TV channel will broadcast the 10th annual Video Game Awards. The event, hosted this year by Samuel L. Jackson, is better know for its major video and PC game announcements and trailers than the actual awards themselves.
This week, Spike announced the nominations for the awards. However, the bigger news is that the show will also be streamed live for owners of Microsoft's Xbox 360 console. Furthermore, people who own the Xbox SmartGlass app for Windows 8, Android and iOS will be able to get extra content during the live broadcast.
This is only the second time that Xbox SmartGlass will be used to add content to a live TV broadcast. The first time was when it provided content based on last week's US Presidential election news coverage. The press release quotes executive producer Mark Burnett as saying:
I am blown away by how cool Xbox LIVE is. It brings the ‘VGAs’ to gamers in a completely new and innovative way. Now viewers will not only watch the show but actually interact with it and our host Samuel L. Jackson in real time like a video game, creating a 360 degree conversation between the ‘VGAs’ and all of the fans watching at the same time. And the only thing cooler than Xbox is Samuel L. Jackson.
The Xbox SmartGlass app has already been used to add content to some Xbox 360 games, such as Dance Central 3 and Halo 4.
Source: Spike press release | Image via Spike