Yahoo unveils its new logo (spoiler: it still says Yahoo)


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Turns out, you're actually right.

 

According to Gizmodo it's just a modified version of Optima. So I went to a place that sells Optima, typed YAHOO! into the sample box, saved the picture, resized/rotated some ****, coloured the cutout of the letters (because I'm not even working with actual font files), beveled it, and added an off-white background with a slight gradient. About 20 minutes including googling how to resize a selection because I don't actually use Photoshop at all. (everything's done by eye so everything's slightly off, but I think it's sufficient to prove the point)

 

hR59g6W.png

Oh Snap!! :o :o

Thats bad! Really... I mean I`d of thought someome would of made the font custom, 1 off kind of thing or that maybe there`d be like 3 license holders world wide.

But.. WOW! Thats really being caught with your pants down. I assume no one was payed for there "consultation or design flair", cause if so, Yahoo just got fleeced!!!

(I know I used a lot of ! there, but really. OMFG,WOW, Like hahahahaha, WOW!)

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