Asda to start selling


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Published: Thursday 18 August 2005

Wal-Mart-owned UK supermarket chain Asda is set to start selling sub-?300 PCs in its stores from next week.

The eSys PCs come with 256MB of memory, an Intel Celeron 2.4GHz processor and a 40GB hard disk, and will be sold in Asda's 271 stores for ?279 from 25 August.

The Asda PC is also bundled with Microsoft's Windows XP operating system, Microsoft Works and a free three-month trial of antivirus software from Bullguard. The PC also comes with a 12-month on-site warranty from IBM Global Services.

Fierce competition in the PC market led to the recent collapse of PC supplier Granville Technology, which owned the Time and Tiny brands. Earlier this year Computacenter chief executive Mike Norris predicted that the price of a PC will eventually bottom out at ?200.

Electronic goods and online services are increasingly seen by supermarkets as a way of boosting profits by expanding the non-food business. Tesco is already involved in music downloads, broadband and mobile ventures as well as selling wireless networking equipment in its stores.

Asda has followed suit and recently launched an online home entertainment service selling a range of 140,000 CDs, games and DVDs from a base in the Channel Islands to avoid sales tax.

Ashish Kapahi, director of the PC business group at eSys, said in a statement: "The deal with Asda was driven by their desire to expand non-food growth within the business.

"Since 2002, Asda has added considerably to its general merchandise lines, delivering prices unheard of in the UK market, and the eSys PC is another example of this."

http://hardware.silicon.com/desktops/0,390...39151499,00.htm

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I work for for a catalgue company over here Littlewoods and some of the computers on sale are abissmal. They sell them for bad prices and people will still buy them I'm just dieing to tell them that they're getting ripped off!! But you know I don't really want to lose my job. :rolleyes:

Same with these really all the people who haven't got a clue about pc's will buy these

Suckers

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Suckers? If all they wanna do is email, web, download from their camera (as MANY novice users do) I'm sure these are gonna be fine!

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lol I guess

I suppose they're ok for beginners but I suspect 256mb is the bare minimum to run XP with a few apps installed  :p  :yes:  :cool:

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Xp Pro will quite happly run on a celleron 333 with 96mb ram. slow, but it runs.

it jsut needs lots of things tweeking. no VS's etc....

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I assume that it doesn't come with a monitor? That would add a minimum of ?70-?100 onto the price

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They will come with monitors. Not too bad I don't think for a novice.

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suckers they may be, but wernt we all computer novices at one point??

the customers just want a cheep no hastle pc that they can use to do email/web/some games. nothing wrong with that. except for the price.

they see the 2.4ghz and think wow thats damn fast, lol

prehaps asda should start selling mini macs.

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Suckers?  If all they wanna do is email, web, download from their camera (as MANY novice users do) I'm sure these are gonna be fine!

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That's true, But If that is all they wanna do then there's cheaper ways to do it, And I am on about people who buy PC's from the Catalogue Littlewoods

Here's an example..

http://www.littlewoods-online.com/rf/navig...oduct=255231363

Not very correctly priced but people do buy these, they don't seem to realise. I have done it myself no denying it. It's just silly how the consumer isn't aware of this.

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yeye! these were the type of computers that i used to get in my repair shop all the time, cos there rubbish!!

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Here here, this is not good news for Independant PC shops! :crazy:

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well i think this is really good for users who just want to use the internet and microsoft works. i think the price isnt bad to be honest as they come with works. i can see a lot of people buying them.

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lol I guess

I suppose they're ok for beginners but I suspect 256mb is the bare minimum to run XP with a few apps installed? :pp?:yes:s::cool:ol:

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What are you talking about? XP runs fine on a machine with 500MHz Celeron processor wi64MB/b> of RAM. (yes kids, themes are O:wacko:ko:

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What are you talking about? XP runs fine on a machine with 500MHz Celeron processor with 64MB of RAM. (yes kids, themes are ON) :wacko:

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I see

What I should have said was: with Norton Anti-virus, MS antispyware, Ad-Aware, WindowBlinds and LimeWire with Java all running at the same time

But I don't think XP with all the fancies will run "fine" on a 500mhz celeron, in comparison to say..a P4 3000+

I think maybe 512 would make things a bit easier for that :yes: :no:

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