China Becoming World's No. 2 Web, PC Market


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China overtook Japan in July to become the world's second most active Web audience, and its personal computer market is set to surpass Japan later this year, according to several industry sources.

The most populous nation, which in 2001 outpaced the United States to become the world's biggest mobile phone market, is benefiting from years of rapid economic growth of at least 7 percent a year that has fueled an explosion in electronics demand.

In international Web traffic, however, China remains a distant second to the United States. Chinese Web surfers overtook Japanese, despite Japan's higher number of individual users, because the Chinese have become more active users of the global Internet.

With 1.27 billion residents, China accounted for 6.63 percent of all global Internet traffic during July, according to San Diego, California-based WebSideStory Inc., a top supplier of Web customer tracking software.

"We're seeing China and other countries grow into significant players on the Web," said Geoff Johnston, vice president of WebSideStory's statistical service.

complete story: http://news.yahoo.com/news?tmpl=story2&cid...rnet_china_dc_3

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