Sony Announces Widespread Presence!


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Sony Announces Widespread Presence!

Company will be all over San Jose.

by Chris Roper

March 21, 2006 - Sony Computer Entertainment made the startling announcement today that it will in fact be at the Game Developers Conference in San Jose, CA, which begins tomorrow. Though mostly targeted at the development community, companies sometimes choose GDC for major news announcements. Phil Harrison, president of Sony's Worldwide Studios, will be heading up its keynote on Wednesday morning, so new PS3 info may indeed be on the horizon.

The company will have multiple PlayStation 3 kiosks at the conference, showcasing various development tools including Unreal Engine, COLLADA, PlayStation Graphics Library and performance analysis tools. Various PSP demonstrations will focus on authoring wireless and sharing features for the system, as well as a series of peripherals like the PSP headset and car adapter.

Sony also plans to have a number of playable titles on display, including Tourist Trophy, Loco Roco, Namco's Me and My Katamari and SOE's Field Commander.

Source: http://ps3.ign.com/articles/697/697345p1.html

Cool news cant wait! :)

Some more info I found:

Sony Computer Entertainment America Announces Widespread Presence at the 2006 Game Developers Conference

Phil Harrison to Kick Off Event with PLAYSTATION®3 Focused Keynote

FOSTER CITY, Calif., March 21 /PRNewswire/ -- Sony Computer Entertainment America Inc. announced today its presence at the 2006 Game Developers Conference (GDC), held March 22-24 at the McEnery Convention Center in San Jose, Calif. The company will support developers and publishers in the creation of PlayStation® content by providing the latest development tools and technologies through conference presentations, panels and booth demonstrations. Booth demonstrations will be held at booth number 808, which will be open from 11:30 a.m. to 6:30 p.m. March 22nd and 23rd, and from 11:30 a.m. to 3:30 p.m. on March 24th.

The Game Developers Conference is the world's largest event exclusively devoted to game creators. GDC hosts more than 12,000 attendees and provides educational, networking, and business opportunities for the professionals driving the $11 billion videogame industry. At this year's conference, Phil Harrison, president of Worldwide Studios, Sony Computer Entertainment, will deliver the opening keynote titled "PLAYSTATION®3: Beyond the Box" on Wednesday, March 22nd, at 10:30 a.m. in the San Jose Civic Auditorium.

"Developers play a key role in the success of the PlayStation platforms, creating innovative content that takes advantage of our cutting edge technologies, bringing them to life," said Phil Harrison, president of Worldwide Studios, Sony Computer Entertainment. "The Game Developers Conference gives us an opportunity to collaborate with the development community, and demonstrate new technology, business models and our vision that will help fuel the growth of the computer entertainment industry."

Sony Computer Entertainment America staff will be available at the booth throughout the conference to offer a look at the latest developments in tools and technologies, including:

-- PLAYSTATION 3 kiosks, showcasing the latest hardware and development

tools for the next-generation console including Unreal Engine, COLLADA,

PlayStation Graphics Library (PSGL) and performance analysis tools.

-- PSP (PlayStation®Portable) system demonstrations, including PSP

Spot which allows users to utilize the PSP system's wireless and game

share capabilities to download game demos. The booth will also feature

peripherals for the PSP system including the PSP headset and car

adaptor.

-- Playable Titles, demonstrations of games that highlight the new and

unique features of the PlayStation platforms. Games to be featured in

the booth include Tourist Trophy, Loco Roco, Namco's Me and My

Katamari, and Sony Online Entertainment's Field Commander.

Sony Computer Entertainment developers, programmers, producers and technology specialists will speak on a variety of topics at the 2006 Game Developers Conference. Below is a list of affiliated speakers and their sessions. For complete session descriptions and information on how to register for the 2006 Game Developers Conference, visit http://www.gdconf.com/. Speaker times and locations are subject to change.

Wednesday, March 22nd:

-- 9 a.m. - 10 a.m.: Sergio Pimentel, music licensing and A&R manager,

Sony Computer Entertainment Europe, "The 7 Deadly Sins of Music

Licensing," Almaden Ballroom, San Jose Hilton.

-- 12 p.m. - 1 p.m.: Chuck Russom, senior sound designer, Sony Computer

Entertainment America, "Field Recording for Games," Almaden Ballroom,

San Jose Hilton.

-- 2:30 p.m. - 3:30 p.m.: Hajime Sugiyama, lead programmer, Atsuko

Fukuyama and Masanobu Tanaka, animators, and Junichi Hosono, lead game

designer, all of Sony Computer Entertainment Inc., "Postmortem: The

Emotional Character Control of Shadow of the Colossus," Room J2/3.

-- 4 p.m. - 5 p.m.: Clint Bajakian, senior music supervisor, and Chuck

Doud, music director, and Dave Murrant, sound design manager, and Brad

Aldredge, senior sound designer, all of Sony Computer Entertainment

America, "God of War: Sound and Music Production," Almaden

Ballroom, San Jose Hilton.

-- 4 p.m. - 5 p.m.: Vangelis Kokkevis, senior research engineer, Sony

Computer Entertainment US R&D, "High Performance Physics Solver Design

for Next Generation Consoles," Blossom Hill I/III, San Jose Marriott

Hotel.

Thursday, March 23rd:

-- 9:00 a.m. - 10:00 a.m.: Chuck Doud, music director, Sony Computer

Entertainment America, "Music Publishing in the Video Game Industry,"

location TBD.

-- 2:30 p.m. - 3:30 p.m.: Richard Stenson, graphics API engineer, Sony

Computer Entertainment US R&D, "Collada for PlayStation 3," Room F1/2.

-- 2:30 p.m. - 3:30 p.m.: David Jaffe, creative director, Sony Computer

Entertainment America, and Lorne Lanning, president, Oddworld

Inhabitants, "Odd vs. God: An Interview with David Jaffe by Lorne

Lanning," Room J2/3.

-- 2:30 p.m. - 3:30 p.m.: Chuck Doud, music director, Sony Computer

Entertainment America, "How to Get the Perfect Music for Your Game,"

location TBD.

-- 4:00 p.m. - 5:00 p.m.: Chuck Doud, music director, Sony Computer

Entertainment America, "Music Implementation: Making Games Sound Like

Interactive Movies," location TBD.

-- 5:30 p.m. - 6:30 p.m.: Didier Malenfant, president, Ready at Dawn

Studios, "Half Weasel, Half Otter, All Trouble: a Postmortem of

Daxter for the Sony PSP," Room J1/4.

Friday, March 24:

-- 10:30 a.m. - 11:30 a.m.: Oliver Wright, senior graphic designer, Sony

Computer Entertainment Europe, "Brand Development for Video Games,"

Blossom Hill I/III, San Jose Marriott Hotel.

-- 12 p.m. - 1 p.m.: Dave Murrant, sound design manager, Sony Computer

Entertainment America, "Audio Production: Ideas for the Next

Generation," Room A5/6.

-- 12 p.m. - 1 p.m.: Tim Moss, director of technology, Sony Computer

Entertainment America, "God of War: How the Left and the Right Brain

Learned to Love One Another," Ballroom III/VI, San Jose Marriott Hotel.

-- 2:30 p.m. - 4:30 p.m.: Jason Parks, technical artist, Sony Computer

Entertainment America, "Muscle Systems for Game Production," Ballroom

I/II, San Jose Marriott Hotel.

-- 4 p.m. - 5 p.m.: Craig Reynolds, research scientist, Sony Computer

Entertainment US R&D, "Crowd Simulation on PS3," Room A5/6.

PlayStation University -- Friday, March 24:

-- 9 a.m. - 10 a.m.: Mark Vitello, product evaluation group manager, Sony

Computer Entertainment America, "Developing for PSP: Year 2," Room A1.

-- 10:30 a.m. - 11:30 a.m.: David Coombes, platform research manager, Sony

Computer Entertainment America, "Introduction to PS3," Room A1.

-- 12 p.m. - 1 p.m.: Geoff Audy, senior developer support engineer, Sony

Computer Entertainment America, "Introduction to the PS3 SPU's," Room

A1.

-- 2:30 p.m. - 3:30 p.m.: Bruce D'Amora, Emerging Systems Software, IBM

T.J. Watson Research, "Cell for Digital Media Acceleration," Room A1.

-- 4 p.m. - 5 p.m.: Bruno Matzdorf, developer support line manager, et al,

"An Industry Perspective on COLLADA and the Asset Management Pipeline

(panel)," Room A1.

Source - GAF.

Edited by American Ninja
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