+Audioboxer Subscriber² Posted February 3, 2010 Subscriber² Share Posted February 3, 2010 Kevin Butler, you need not worry: Your job as Sony's VP of First Person Shooter Relations is in no threat of ending. Neither is your job as Chief Weaponologist, VP of Epic Footage, VP of Big Action Moments and -- our favorite -- Family Activities Director. In an interview with IGN, SCEA senior vice president Peter Dille talked about the company's new "It Only Does Everything" slogan and marketing campaign. "It's been tremendously successful. Consumers love it. It's great to hear people like you guys love it. And the results are really in the sales because it's really been flying since this coincided in September with the launch of the new PS3." The tremendous success of the ad campaign has guaranteed its continuation through 2010. "You can expect to see Kevin Butler inject a lot of life into the PlayStation brand between now and the rest of the year," Dille commented, and promised we'd see the tagline quite a bit "when motion control comes onto the scene." We personally cannot wait to see the ad Butler will star in for the PlayStation Motion Controller. Source: http://playstation.joystiq.com/2010/02/02/kevin-butler-to-star-in-playstation-ads-for-rest-of-2010/ I think the Heavy Rain, GoW3 and GT5 ones should be good :p Link to comment Share on other sites More sharing options...
Belazor Posted February 3, 2010 Share Posted February 3, 2010 Haha, yess! This guy is awesome and the ads are always epic win :D Link to comment Share on other sites More sharing options...
KoL Veteran Posted February 3, 2010 Veteran Share Posted February 3, 2010 Hehehe the guys is awesome. :D Link to comment Share on other sites More sharing options...
Growled Member Posted February 3, 2010 Member Share Posted February 3, 2010 He is awesome. :) Link to comment Share on other sites More sharing options...
blachole Posted February 3, 2010 Share Posted February 3, 2010 Good! He's the only reason I enjoy watching the PlayStation ads. They need some new ones! Link to comment Share on other sites More sharing options...
Corris Veteran Posted February 3, 2010 Veteran Share Posted February 3, 2010 Sweet. Should make a mini game or something for the guy. :p Link to comment Share on other sites More sharing options...
Tech Star Posted February 5, 2010 Share Posted February 5, 2010 w00t. This guy is just hilarious. :laugh: Link to comment Share on other sites More sharing options...
Ayepecks Posted February 5, 2010 Share Posted February 5, 2010 Good news -- I love his commercials! (Y) Link to comment Share on other sites More sharing options...
rajputwarrior Posted February 5, 2010 Share Posted February 5, 2010 ^ the mag one is pretty good too Link to comment Share on other sites More sharing options...
hackdoom Posted February 5, 2010 Share Posted February 5, 2010 Cool! The ads featuring him are really good! Link to comment Share on other sites More sharing options...
Jimmy0 Posted February 5, 2010 Share Posted February 5, 2010 Good, the ads with him in them are good. (Y) Link to comment Share on other sites More sharing options...
Jason S. Global Moderator Posted February 6, 2010 Global Moderator Share Posted February 6, 2010 goofy looking average guy = funny as hell Link to comment Share on other sites More sharing options...
chicken-royal Posted February 6, 2010 Share Posted February 6, 2010 Awesome, the adverts are pretty cool. Loved the MLB 09: The Show ones with him and Dustin Pedroia. Link to comment Share on other sites More sharing options...
bangbang023 Veteran Posted February 6, 2010 Veteran Share Posted February 6, 2010 This is one of the best ad campaigns in a long time. Seriously, I put it on the same level as the early Mac vs PC ads. It's a shame it took Sony almost 3 years of horrific ads to finally come up with something good. Link to comment Share on other sites More sharing options...
OOOOOOOO Posted February 6, 2010 Share Posted February 6, 2010 Anyone got a link to all of the ads? :) Link to comment Share on other sites More sharing options...
Routerbad Posted February 9, 2010 Share Posted February 9, 2010 Definitely the best console ads ever. Sony's original ad campaign was.... well.... it just was. Link to comment Share on other sites More sharing options...
sundayx Veteran Posted February 9, 2010 Veteran Share Posted February 9, 2010 Two words for ya, ep-ic. Link to comment Share on other sites More sharing options...
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