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WP7 on bones !

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carmatic    54

I think one thing that has caused this in recent years is the prevalance of DVRs with "commercial skip" functions. Kind of hard to skip the commercial when it is integral to the show!

its not so much an advertisement, as it is simply product placement... i think its a win-win situation, really, the show is more realistic from having a real product, and the product gets public exposure...

overdo it , and both the show and the product in it goes down .... underdo it, and it becomes youtube freeze-frame fodder , like subliminal advertising

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neoxphuse    7

WP7 just got a spot on Castle!

And Nathan Fillion kicks ass!

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Quillz    1,011

Nothing will ever top "The Wizard," a 1989 movie most famously known as being a 90-minute Nintendo commercial.

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neoxphuse    7

Yes, the Wizard was freaking awesome! I LOVEEEEEEEEEEe that movie. Wasn't that dood from Wonderboys in it?

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George P    5,539

Just saw it again in the new Bones episode as well. That's twice now that they've shown it.

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The_Decryptor    1,105

I don't see anything wrong with intentional product placement. Companies need to promote their products as much as possible in order to gain more sales.

It's a jarring change and kills the flow of the scene. Like in I, Robot when they started randomly talking about converse shoes and showed a close-up.

It turns the show/movie into an ad for a short period of time, often with no context to the surrounding action.

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PreKe    147

just watched bones and she's sporting a WP7 shows an upclose pic and everything even shows her using the txt message on it

Obvious product placement is obvious.

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Calum    820

It's a jarring change and kills the flow of the scene. Like in I, Robot when they started randomly talking about converse shoes and showed a close-up.

It turns the show/movie into an ad for a short period of time, often with no context to the surrounding action.

Oh, I mean when they fit it into the story. For example, if somebody is texting somebody in the scene - part of the story - and they use a Windows Phone, as they would a normal phone.

Do you mind it when it fits into the scene well?

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The_Decryptor    1,105

If it fits into the story well (i.e. they could swap it out with anything and it'd still make sense), then I can't really have an objection to that.

That being said, even the subtle ones can be quite jarring (in every single episode they've used a fictional OS, then suddenly there's Windows logos on every machine and they're all using Windows 7)

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