America Online has acquired internet blogging site Weblogs for an undisclosed amount, the company revealed today. Weblogs is an internet blogging portal of more than 85 sites, and is only one of many blogging sites that have taken off over the more recent months. AOL estimates that Weblogs receives 30 million hits monthly and 25 million more page views through its RSS feeds.
AOL already operates its own blogging features, such as AOL Reds, a blogging service for teens launched earlier this year, and AOL Journals. It appears that these current blogging features will be unchanged and Weblogs will continue to operate independently. Links to Weblogs will however be integrated into services throughout the AOL network and on outside properties such as Netscape and Moviefone.
News source: MediaWeek