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Bing launches a new 'Campaign Landscape' tab for its 2016 Election Experience

Bing is making it easier to stay informed about the 2016 presidential election. The search engine team has added new features to its 2016 Election Experience with a 'Campaign Landscape' tab that focuses on predictions, polls, spending and searches.

The Bing team explained in a blog post that "this unprecedented campaign year has left many voters with unanswered questions and undecided when it comes to Trump vs. Clinton." The article continued, "To help you get answers, stay informed on breaking news, and more, we’ve once again updated the Bing elections experience based on your changing needs and where we are in the campaign timeline."

One key addition is an interactive map with real-time predictions of the election's outcome at both the state and national level. Another section incudes current polling results from multiple sources, which Bing says it will update with forecasts for the congressional elections in the near future.

The 'Campaign Landscape' tab features information on each campaign's spending in each individual state as well as for the entire country. Users can view more specific levels of information as well, such as how each sector funded the candidates.

Another module, called 'Search Interest', allows voters to see which candidates generated the most web searches. These statistics can be further broken down by both age group and gender.

Bing launched the 2016 Election Experience in December of 2015, which initially focused on each candidate's stance on major issues and their political histories. Bing Political Index tool was also included, as a way to help voters determine which candidate most closely shared their views. In January, additional functionality was added to predict the results of the primaries and caucuses.

Source: Bing Blog

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