What would you like to do someday? Ponder that question well because if you're a kid, it could be worth $15,000 towards your college education. Google is running their 4th annual "Doodle 4 Google" contest for children in grades K-12.
The concept is simple - take your crayons and colored pencils and design a Google logo that answers the question, "What I’d like to do someday..." Google will take all of the entries and partner with celebrity judges Whoopie Goldberg, skater Evan Lysacek, and "Garfield" creator Jim Davis to select the 40 best submissions. Those kids will then be flown to New York City and their work will be displayed at the Whitney Museum of American Art. Last year's motto was, "If I could do anything, I would..." and some of the submissions were very creative and touching.
The company known for "Do no evil" does a great job in the public relations arena. By donating money to schools and children through this program, they are helping to build brand recognition at a very young age. Brand loyalty is very important in today's cut-throat business world, and with a simple doodling contest they're helping ensure that millions of children not only know about Google's search engine, but have a positive impression of the company as a whole, all for a budget of under $2,000,000.
All submissions must be postmarked by March 16, 2011.
Image Courtesy of Google.com