When Mark Zuckerberg announced Graph Search yesterday, he revealed a closer partnership with Bing.
Microsoft and Facebook have formed a close business alliance over the years, but it wasnt always that way, Facebook co-founder and CEO Mark Zuckerberg has said.
At one point, Facebook was a considering an alliance with Google, but eventually it decided against such a move because of privacy concerns. Google refused to allow Facebook the right to remove information from Googles listings when Facebook users changed publicly available content to private content, according to a report by Bloomberg BusinessWeek.
Zuckerberg said Googles decision caused Facebooks discussions for a potential deal with the search giant to collapse, as BusinessWeek reports:
When Facebook cannot answer a users query, it will return results from Microsofts Bing search engine, as part of a partnership between the two companies that started in 2007. When asked why the company was not working with Google, Zuckerberg said that previous discussions collapsed over Googles unwillingness to accommodate Facebooks privacy needs. For example, he said, Facebook wants its search engine partners to remove certain pieces of content from its index, such as photos, when its users change the privacy setting.
Googles loss has been Microsofts gain, as yesterday Facebook and Microsoft announced increased Bing integration in the former companys new Graph Search.