Google to give revenue from some games and apps to hunger drive

As the world celebrates World Food Day, Google has decided to instead focus on the 815 million people who go hungry every day by announcing that 100% of the revenue that it generates from a select few popular games and apps in the Play Store, will be donated to the World Food Program USA, which forms part of the UN World Food Program.

The week-long campaign - which ends October 21 - will include 12 popular games and apps, such as Dragon City, Cooking Fever, Legendary: Game of Heroes, and Transformers: Forged to Fight ,and will be extended to become an annual occurrence. Those who wish to support the noble cause can look for the “Apps and Games Against Hunger” collection in the Google Play Store.

Also among the titles available in this charity drive is ShareTheMeal, an app that gives its 81,000 active users the ability to feed a child for a mere 50-cent donation. Reportedly, it supplies food to refugee children who live in Jordan, thanks to the crisis caused by the war in Syria that has seen millions displaced by the ongoing conflict. The program proved quite effective when it supplied over 1.8 million meals to the children of Lesotho during 2015.

Recently, Google CEO Sundar Pichai announced that the company will provide more than $1 billion in grants aimed atimproving the lives of individuals, giving them the ability to obtain additional skills that will be required in a world that is increasingly becoming automated.

Source: Google Play

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