Over the past couple of years, Microsoft has been building web projects to show off the power of the modern web. The idea is that with the right code, the line between offline and online application is quickly blurred as modern web standards allow impressive applications to be created and executed from within the web browser. To highlight many of their projects, Microsoft has created rethinkie.com
Of course, it’s also a marketing campaign for Internet Explorer too, which itself is facing increased competition from Google. While IE has made significant strides in the past few years to overcome a brand image issue, it still has room to grow if it wants to keep its features on par with those of Google.
With that being said, each new version of IE has brought with it updates that keep pushing it in the right direction, which is probably one of the reasons its still the most used browser on the web.
The upcoming year will be another interesting year for Microsoft and the IE team as what the web truly can be, will expand even more with new standards and features. With the transition of more users to the touch environment, Microsoft has been working diligently to make IE the best touch friendly browser, creating web pages that are mouse and finger friendly will become even more apparent and IE is well positioned for this transition.
So that leaves the burning question with rethinkie.com. Have these projects impacted your opinion of Internet Explorer? Because at the end of the day, the projects are a great way to showcase what a browser can do (and the IE team makes it known it codes its websites to work on all browsers) but if it doesn’t sway your opinion on IE, then it may be all for not. Even if your opinion hasn’t changed, it’s hard not to love the videos the team has created.