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New Net Neutrality proposed by FCC chief

The chief of the FCC (Federal Communications Commission), Julius Genachowski, has outlined a plan on Monday with a new net neutrality plan to help keep the Internet open.

The new purposed plan would prevent all Internet service providers from blocking content or services to customers. AT&T, Verizon, Comcast and other broadband companies are among the affected companies, while online content providers like Yahoo and Apple will remain unaffected.

Many companies and people still oppose the proposed plan because it prevents companies from blocking harmful content on the Internet. Many others see net neutrality as a positive thing because it encourages creativity, innovation and economic growth.

"We cannot afford to rely on happenstance for consumers, businesses, and policymakers to learn about changes to the basic functioning of the Internet," Genachowski said. "Greater transparency will give consumers the confidence of knowing that they're getting the service they've paid for, enable innovators to make their offerings work effectively over the Internet, and allow policymakers to ensure that broadband providers are preserving the Internet as a level playing field."

The proposed plan would also prevent companies from throttling peer-to-peer protocols, making it harder for RIAA and MPAA to bring cyber pirates to justice.

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