Neowin News Feed for: Advertisers

Twitch cleaning up operations with content classification labels

Paul Hill — Wed, 21 Jun 2023 11:14:01 +0000

Twitch has introduced new content classification labels that streamers have to apply to their stream. They cover a whole range of items including violence, profanity, tobacco use, gambling, and more. Read more...

Netflix's ad-supported tier underperformed expectations according to ad agencies

Paul Hill — Thu, 15 Dec 2022 17:46:01 +0000

Netflix's ad-supported tier is underperforming expectations, according to some ad agencies that spoke to Digiday. The ad-supported tier is still new and could grow in popularity with its lower price. Read more...

SpaceX takes out $250,000 ad campaign on Twitter in Australia and Spain

Paul Hill — Mon, 14 Nov 2022 04:11:12 +0000

SpaceX has spent a substantial amount of money buying ad space on Twitter, both companies are owned by Elon Musk. It comes as brands stop advertising on Twitter over moderation concerns. Read more...

Twitter CEO Elon Musk warns company is at risk of bankruptcy

Paul Hill — Fri, 11 Nov 2022 03:32:01 +0000

Twitter could face bankruptcy soon, depending on whether it can start to make money and based on how long the downturn lasts. As a first step, Elon Musk has been pushing for an $8 subscription model. Read more...

Youngsters signing up for Instagram will now have their accounts set to private by default

Usama Jawad — Wed, 28 Jul 2021 06:54:01 +0000

Facebook has announced that youngsters registering for Instagram will have their accounts set to private by default, and that it will be using AI to prevent unsolicited interactions from adults. Read more...

Google to pass digital services tax costs onto advertisers

Paul Hill — Tue, 01 Sep 2020 21:00:02 +0000

Google has announced that advertisers in the U.K. will be charged extra to help the firm cover the costs of the new digital services tax that came into effect earlier this year on April 1. Read more...

Google will help advertisers deliver targeted ads to you using machine learning

Usama Jawad — Tue, 10 Jul 2018 17:46:01 +0000

Google has announced that it will now be offering the powers of machine learning to advertisers over the coming months so that they can maximize their revenue by delivering targeted ads. Read more...

Twitter CEO admits platform is too complex for users

Paul Hill — Wed, 14 Feb 2018 12:34:01 +0000

Twitter CEO, Jack Dorsey, has claimed that a third of all new daily users are disappointed with the service because they struggle to work out what to do. He said the service needs to be easier to use. Read more...

Google refunding advertisers after fake traffic snafu

Paul Hill — Sun, 27 Aug 2017 09:16:01 +0000

Google has refunded advertisers after it found out that many ads were being displayed to bots which, obviously, would never get lured in by the adverts. Google is now working to reduce these issues. Read more...

Google loses over 250 YouTube advertisers due to misplaced ads on extremist videos

Gabriel Nunes — Mon, 27 Mar 2017 20:08:02 +0000

Google is expected to lose up to $750 million due to a huge boycott from advertisers following the discovery of misplaced ads on YouTube. Ads paid by the Guardian were appearing on extremist videos. Read more...

IMDb Loses Advertisers Over Adult Listings

Wed, 15 Aug 2007 01:29:59 +0000

Barclaycard and The National Lottery have pulled advertisements from the Internet Movie Database (IMDB), one of the most comprehensive movie databases on the web, after their ads were shown next to adult movie listings. The... Read more...

TiVo Will No Longer Skip Past Advertisers

Wed, 17 Nov 2004 20:22:44 +0000

When it debuted in 1999, TiVo revolutionized the TV experience by wresting control of screen time from advertisers, allowing viewers to record shows and skip commercials. TiVo's slogan said it all: "TV your way." Behind... Read more...

New MSN Provides Breakthrough Offerings for Advertisers

Daniel Fleshbourne — Thu, 08 Jan 2004 09:33:57 +0000

REDMOND, Wash. -- Jan. 8, 2004 -- Consumers hooked on the high-speed Internet aren't the only ones who received a belated holiday gift with today's launch of the new version of MSN® Internet services. The... Read more...

Get ready for advertisers to take over your Web browser

Darren Bolton — Tue, 02 Apr 2002 08:09:43 +0000

Beware, Web surfers. Soon not even that dull, gray toolbar at the top of your Internet browser will be safe from advertisers. A New York online ad technology firm, United Virtualities, is preparing... Read more...