Neowin News Feed for: Ar

Bulky VR headsets face steep decline as smart glasses take over the XR market

Paul Hill — Tue, 24 Mar 2026 09:28:01 +0000

Heavy virtual reality gear is losing its appeal as consumers move toward more comfortable alternatives, leaving legacy headsets in the dust. Read more...

Meta pulls back on its metaverse dreams with deep budget cuts

Karthik Mudaliar — Thu, 04 Dec 2025 16:04:01 +0000

Meta is preparing deep cuts to its metaverse budget, as the company reprioritizes towards artificial intelligence. Read more...

You can now grab 3D holograms with your bare hands for real, there is no trickery

Sayan Sen — Fri, 15 Aug 2025 23:46:01 +0000

Science researchers develop floating 3D holographic visuals you can see and physically interact with, and it is completely real. Read more...

Samsung could unveil its Galaxy XR headset ‘Project Moohan' in September

Sagar Naresh Bhavsar — Wed, 18 Jun 2025 14:44:01 +0000

A fresh report out of Korea suggests that Samsung is all set to launch its Galaxy XR Android headset in September. Read more...

The AR/VR market rebounded in 2024, but forecast suggests 2025 growth pause

Paul Hill — Wed, 26 Mar 2025 13:22:01 +0000

After two years of decline, the augmented reality and virtual reality market saw a resurgence in 2024. Read more...

Report: Apple scraps AR glasses project due to performance issues

Sagar Naresh Bhavsar — Sat, 01 Feb 2025 05:58:01 +0000

Apple's AR Glasses project, codenamed N107, is reportedly shelved after the headset group struggled with performance issues and constant design changes. Read more...

Samsung officially drops the first look at its Galaxy XR headset

Sagar Naresh Bhavsar — Fri, 13 Dec 2024 05:22:01 +0000

Samsung's Galaxy XR headset will be powered by the recently announced Android XR OS, and is codenamed 'Project Moohan'. Read more...

Google announces Android XR, a new platform targeting AR and VR headsets

Pradeep Viswanathan — Thu, 12 Dec 2024 17:44:01 +0000

Google has launched Android XR, a new operating system for extended reality devices, along with the Android XR SDK for developers. Read more...

The FCC just made your upcoming wearables, WiFi, and other gadgets better

Karthik Mudaliar — Thu, 12 Dec 2024 05:34:02 +0000

The FCC has opened up the entire 6 GHz band for very low-power (VLP) devices and here's how it will affect your next gadget. Read more...

Apple could introduce cellular support to Vision Pro successors

Sagar Naresh Bhavsar — Sun, 08 Dec 2024 07:08:01 +0000

Apple is rumored to introduce cellular connectivity inside headsets, including future versions of Vision Pro. Read more...

Amazon wants to joins the AR glasses race, but in a different way

Sagar Naresh Bhavsar — Tue, 12 Nov 2024 04:26:02 +0000

Amazon is developing AR glasses for its delivery riders to help them navigate better and make deliveries on time. Read more...

Apple brings Vision Pro headset to two more countries

Sagar Naresh Bhavsar — Thu, 31 Oct 2024 07:06:01 +0000

After launching in the US in February, Apple has launched its mixed reality Vision Pro headset in two more countries. Read more...

Snap announces the fifth generation of Spectacles with 45 minutes battery life

Pradeep Viswanathan — Wed, 18 Sep 2024 05:34:02 +0000

Snap has unveiled the 5th generation of Spectacles, their standalone AR glasses, with significant hardware upgrades and a focus on developer tools. Read more...

Meta is shutting down Spark AR effects platform

Pradeep Viswanathan — Tue, 27 Aug 2024 17:56:01 +0000

Meta is shutting down its Spark platform, which allowed creators to build and share AR experiences on Facebook, Instagram, and Messenger. On January 14, 2025, 3rd party AR effects will be removed. Read more...

WhatsApp for iOS spotted testing AR effects and filters for video calls

Sagar Naresh Bhavsar — Mon, 26 Aug 2024 12:24:01 +0000

The latest WhatsApp beta for iOS reveals that the messaging platform is testing a new feature that allows users to add effects and filters to their video calls. Read more...

Meta has apparently cancelled its premium mixed-reality headset

Sagar Naresh Bhavsar — Sat, 24 Aug 2024 05:22:01 +0000

Meta has apparently shelved its plans for launching a premium mixed reality headset, which was scheduled for a 2027 launch, after seeing the tepid response to Apple Vision Pro and price constraints. Read more...

WhatsApp adds AR call effects and filters with the latest Android beta

Sagar Naresh Bhavsar — Sat, 27 Jul 2024 13:02:01 +0000

A new WhatsApp Android beta update is rolling out for some beta testers, which introduced AR call effects and editing tools that enhance the overall video calling experience on the app. Read more...

Meta files a patent to copy one of Apple Vision Pro's feature

Sagar Naresh Bhavsar — Tue, 23 Jul 2024 13:52:01 +0000

A new patent filed by Meta has been spotted online, showcasing that Zuckerberg's company wants to copy one of Apple Vision Pro's features, Eyesight, for its future AR/VR headsets. Read more...

This could be our first look at Meta's new AR smart glasses

Sagar Naresh Bhavsar — Tue, 23 Jul 2024 04:52:01 +0000

After Mark Zuckerberg confirmed that Meta will launch its AR smart glasses later this year, a Threads user claimed to have spotted the alleged AR glasses in an image shared by Zuckerberg himself. Read more...

WhatsApp spotted working on AR effects and filters for video calls

Aditya Tiwari — Wed, 19 Jun 2024 08:16:01 +0000

WhatsApp is working on AR calling filters, avatars, and background effects for video calls. The underdevelopment feature was spotted in the latest WhatsApp beta for Android v2.24.13.14. Read more...

AR laptop Spacetop G1 with 100-inch virtual screen now available for pre-order

Sagar Naresh Bhavsar — Fri, 31 May 2024 05:42:01 +0000

The Spacetop G1 AR laptop, with a 100-inch virtual display, is available for pre-order. The AR laptop consists of a keyboard with a trackpad that you get with a traditional laptop, minus the display. Read more...

Microsoft is killing Windows Mixed Reality, a major Windows 10 headlining feature

Sayan Sen — Thu, 21 Dec 2023 08:12:01 +0000

When Microsoft announced Windows 10, it also unveiled its HoloLens and the accompanying Holographic platform, later renamed Windows Mixed Reality. Today, Microsoft has announced its death. Read more...

XREAL Air 2 and Air 2 Pro AR glasses announced for gaming, movies and more

John Callaham — Tue, 24 Oct 2023 12:00:01 +0000

XREAL has officially announced its new XREAL Air 2 and Air 2 Pro AR glasses, offering people ways to watch movies as if they are viewing them on a massive display, and more. Prices will start at $399. Read more...

Meta Quest 3 lands in October starting at $499.99 with double the performance over last-gen

Pulasthi Ariyasinghe — Wed, 27 Sep 2023 19:06:01 +0000

Meta has officially kicked off pre-orders for its latest generation VR and AR headset: The Meta Quest 3. The hardware features the new Snapdragon XR2 Gen 2 to boast major performance boosts. Read more...

Snap pulls the plug on its AR Enterprise business

Anushe Fawaz — Wed, 27 Sep 2023 17:40:01 +0000

Snap Inc. CEO has announced that the company is winding down its AR Enterprise business because of the significant investments needed to maintain the technology that can be used elsewhere. Read more...

Snap launches the Lens Creator Rewards scheme for AR lens makers

Paul Hill — Tue, 01 Aug 2023 19:40:01 +0000

Snap has launched a new Lens Creator Rewards scheme that pays creators of popular AR lenses up to $7,200 per month. The performance of lenses will be measured in the United States, India, and Mexico. Read more...

Augmented reality Space Invaders title celebrates original game's 45th anniversary

Paul Hill — Tue, 18 Jul 2023 14:32:01 +0000

Google has partnered with TAITO to celebrate the 45th anniversary of SPACE INVADERS. There's a new augmented reality title to play and Google Arts & Culture has a new history of the game. Read more...

Apple AR/VR headset manufacturing cost apparently exceeds $1,500

Omer Dursun — Fri, 19 May 2023 13:26:01 +0000

Apple is set to unveil its mixed reality headset at WWDC 2023. It is rumored manufacturing cost exceeds $1,500. Also, the price will be much more than its competitors like Meta Quest Pro. Read more...

Monster Hunter Now will turn the hit Capcom franchise into an AR mobile game

John Callaham — Tue, 18 Apr 2023 06:30:01 +0000

The AR game will be developed by Niantic, who previously created Pokemon Go. Players will be able to hunt monsters in the real world with their smartphones when it launches in September. Read more...

AR/VR headsets set for slower growth this year, but could heat up through 2027

Paul Hill — Tue, 21 Mar 2023 22:54:02 +0000

IDC has forecasted that VR and AR headsets will experience lower growth in 2023 than previously expected. Through 2027, however, the sector is expected to see 32.6% growth each year. Read more...

Meta's "iPhone moment" for its AR devices will happen in 2027 according to its AR roadmap

Karthik Mudaliar — Wed, 01 Mar 2023 07:14:01 +0000

Meta has revealed its AR products roadmap for the next four years, during which the company will finally launch the much-awaited AR glasses that could potentially be the successor of smartphones. Read more...

Meta scores major victory as FTC drops case against Within acquisition

Usama Jawad — Sun, 26 Feb 2023 07:58:01 +0000

The U.S. Federal Trade Commission (FTC) has officially dropped its lawsuit against Meta's acquisition of VR fitness company Within, in the first major loss for FTC commissioner Lina Khan. Read more...

Apple reportedly will now wait until June's WWDC to reveal its mixed reality headset

John Callaham — Wed, 15 Feb 2023 22:46:01 +0000

The report claims that the long rumored mixed reality headset from Apple has been hit with some development issues, and that a planned April reveal has been pushed back until WWDC in June. Read more...

Microsoft Soundscape app to go open source

Hamza Jawad — Mon, 12 Dec 2022 18:16:01 +0000

The augmented reality iOS app is being made available as open-source software soon. The app itself will also be removed next month from the App Store as a consequence of this step. Read more...

Apple's AR/VR headset could be delayed until the second half of 2023 says analyst

Justin Luna — Mon, 05 Dec 2022 10:20:01 +0000

Apple analyst Ming-Chi Kuo says that mass shipments of the company's first AR/VR headset could be delayed to the second half of 2023. This is reportedly due to software-related issues. Read more...

Job listings show Apple is still hiring more people for mixed-reality projects

Paul Hill — Mon, 14 Nov 2022 11:46:01 +0000

Apple is looking to hire more people to help it with its VR and AR headset ambitions. It comes at a time when economic conditions are tough and companies are looking to layoff staff, not hire more. Read more...

Despite the naysayers, the metaverse is going to disrupt retail, says research group

Paul Hill — Mon, 07 Nov 2022 22:46:01 +0000

Info-Tech Research Group has said the metaverse will likely disrupt the retail sector in a big way in the years to come. It found that retailers, however, found it difficult to know where to start. Read more...

Snapchat and Amazon Fashion partner to bring AR to online shopping

Anushe Fawaz — Wed, 02 Nov 2022 19:10:01 +0000

Snapchat has partnered with Amazon Fashion to launch Snap lenses that let users virtually try out eye products. The feature brings an experience of Augmented Reality shopping for Snapchatters. Read more...

MIT researchers build AI system that can model the world using sound in latest breakthrough

Usama Jawad — Tue, 01 Nov 2022 05:30:01 +0000

Researchers at MIT have developed a fascinating machine learning model that leverages sound to accurately map an environment and also determine the acoustics of the room at different locations. Read more...

Augmented Reality sector not expected to really take off until mid-decade, says analyst

Paul Hill — Wed, 21 Sep 2022 13:22:01 +0000

The analyst firm IDC has said it expects augmented reality to really take off around the middle of the decade. This year, the sector is expected to see a year-over-year decline of 8.7%. Read more...