Neowin News Feed for: Publicity

Watch Dogs PR stunt causes bomb scare at ninemsn newsroom

Andy Weir — Thu, 29 May 2014 10:18:21 +0000

Newsroom staff at ninemsn, which is co-owned by Microsoft, called in the bomb squad to deal with a safe that beeped when they tried to open it, but which only contained a copy of new game Watch Dogs. Read more...

Nintendo beefs up publicity and R&D spending

Sat, 15 Jan 2005 00:33:04 +0000

Intent on supporting the successful launch of the DS, and developing its next-generation game console Revolution, Nintendo is increasing cash flow into two key areas during the remaining months of its fiscal year. ... Read more...

Acclaim: Another bizarre publicity stunt

Sun, 06 Oct 2002 14:51:03 +0000

Thanks to tala ygartua for sending this in, I'll have to say to the least, I'm surprised about this. A computer game company which offered to pay drivers' speeding fines as part of an advertising... Read more...