Samsung Electronics and the United Nations Development Programme (UNDP) announced a partnership in support for the Sustainable Development Goals (SDGs), also known as the Global Goals. The Global Goals number 17 in total and tackle topics ranging from eliminating poverty and world hunger to preserving aquatic life and working towards renewable sources of energy.
Through this collaboration, Samsung and the UNDP will release a new 'Samsung Global Goals' application that will not only increase awareness for the Global Goals but also help raise funds for the cause. To do so, users will have the option to donate directly to the UNDP or watch in-app advertisements that will then generate funds for the same.
Additionally, Samsung will also be releasing special edition accessories (a special Global Goals-themed case and wireless charger) for phones like the Note10 at device launch. In turn, part of the revenue generated from the sale of these accessories will go directly to the UNDP in support for the Global Goals.
DJ Koh, President and CEO of IT & Mobile Communications, Samsung Electronics commented on the collaboration by stating:
Our partnership with the United Nations Development Programme (UNDP) will provide Galaxy users with easy, impactful ways to learn about the Global Goals and support the causes important to them so we can collectively make a difference.
While Achim Steiner, the administrator of the United Nations Development Programme, remarked:
This partnership with UNDP and Samsung will not only harness technological innovation in achieving the Sustainable Development Goals, but will mobilize the next generation of global citizens to take action and achieve the goals together.
The Samsung Global Goals app will come pre-installed on the recently launched Galaxy Note10 while it will be available for download on Galaxy S8, Galaxy Note8, Galaxy S9, Galaxy Note9, Galaxy S10 and Galaxy A Series except A10s, A20s via the Galaxy Store and Google Play Store starting from August 23.