Last week the International Telecommunication Union approved a new 8K television specification which also includes a smaller 4K format. Sony seems to be following the trend of ever-increasing pixels, because today the company unveiled a 84 inch LED TV which features a resolution of 3840 by 2160 pixels, also known as 4K.
The Bravia KD-84X9005 comes with a 50W 10-unit stereo speaker system and passive 3D technology. It's a milestone for the electronics company, because it's Sony's largest TV ever and the company's first passive 3D screen. Of course there's almost no 4K content available today, so that's why Sony included the 4K X-Reality PRO picture engine which upscales all content to use every pixel on the screen. You can also display photos in full resolution on the 8 megapixel screen. The TV also features Smart TV, Wi-Fi and the side speakers are detachable if you want to use your own audio setup.
Sony wants to be one of the first company's to bring 4K to the home. Sony Pictures already shoots its movies in 4K and if you go to the cinema, chances are you are watching a movie projected by a Sony 4K projector as well. According to Kaz Hirai, CEO of Sony, the newest addition to the company's Bravia line-up is "a major step forward":
"It's an unprecedented and revolutionary viewing experience. The experience is so immersive, you want to touch everything in front of you."
European customers will be able to buy the TV for €25,000 ($31,000); U.S. pricing has not been announced yet. The TV will be released before the end of 2012.