Swedish media streaming platform Spotify has launched a Spotify for Pets feature to entertain its animal-loving segment of users. The dedicated pet playlist feature combines the preferences of the owners with characteristics of their pets to algorithmically generate a playlist for - as Spotify puts it - 'you and your pet to enjoy together'.
While Spotify for Pets may not have many practical uses, it does not fail as a fun-loving gimmick. Spotify users can select from one of five animals to create a pet profile: dog, cat, iguana, hamster, or bird. After inputting details such as the pet's name and personality traits, the algorithm decides the 'playlist vibe' and recommend songs accordingly.
Here are the step-by-step instructions provided by Spotify to create a pet playlist:
Step 1: Pick your pet.
You can choose from a dog, cat, iguana, hamster, or bird.
Step 2: Tell us more about your pet.
From relaxed vs. energetic to shy vs. friendly, select which trait most aligns with your pet’s personality—it will help us pick the playlist vibe.
Step 3: Add a name and photo.
The playlist cover will feature your pet’s name and photo so you can keep the memory forever, and you’ll also receive a personalized share card!
Step 4: Listen and share.
Once complete, grab your iguana and get listening, dancing, or singing. Then, feel free to share (and compare) your card on social using #SpotifyPets.
Users can share their customized pet playlists with other people. The algorithm will also generate cover art for the playlist, featuring users' beloved fur-babies and their names.
If you're the sort of person who loves dancing with your best 'furriend' like no one's watching, then Spotify for Pets might be of some interest to you. A pet playlist can be created via Spotify's designated tab here.