Today Walmart Marketplace's vice president Jeff Clementz announced that the U.S. retailer has entered into a partnership with Canadian e-commerce giant Shopify. The move will integrate sellers from both platforms to provide a seamless shopping experience. Walmart aims to add as many Shopify sellers to its online shopping marketplace as possible and sync product listings.
Clementz went on to state that the company aims to add 1,200 Shopify sellers to its platform before the year ends, therefore expanding its market and product portfolio. The Marketplace VP also stated that the American retail chain is focused on adding more local businesses of small and medium sizes to its list of online sellers.
Satish Kanwar, vice president of product at Shopify, also commented on the Ottowa-based multinational company's decision to join up forces with Walmart:
"At Shopify, we’re focused on helping entrepreneurs go from just an idea to becoming thriving, scalable businesses. By partnering with Walmart, we will be able to connect merchants with consumers across America within a trusted marketplace, helping merchants drive new sales while consumers discover new products they’ll love. Our expertise in multi-channel commerce, combined with Walmart’s reach, will allow us to create better online shopping experiences for merchants and consumers alike."
The Shopify blog post detailing the partnership went on to describe further perks that will be accessible to its own merchants who sign up for the Walmart channel on its own e-commerce platform, thanks to the newly-formed alliance. These sellers will enjoy benefits such as inventory and order management from within Shopify, monthly fee waivers for listing their products on the Walmart Marketplace, and the capability to add and manage product information in bulk.
Further information about Walmart Marketplace can be found on its official website.