Amazon gives update on Kindle Fire sales

The Kindle Fire continues to be a huge seller for Amazon, according to some new but still fairly vague statements in a new press release today. The seven inch Android-powered tablet has already sold "millions" of units for Amazon although the company didn't get more specific than that. Amazon also claims that it has also sold "millions" of its Kindle eReader devices over the holiday shopping season.

In December, Amazon said the Kindle Fire was the number one best selling item on the Amazon.com web site, followed by the Kindle Touch eReader in second place and the Kindle eReader in third place. The Kindle Fire tablet has been the best selling item on Amazon.com for the past 13 weeks, along with the most gifted and the most wished for item on the site for the same time period.

A number of authors who have self-published their own eBooks via Amazon.com's Kindle Direct Publishing service have done very well. Amazon said the number one best selling eBook for the Kindle was "The Mill River Recluse," a 99 cent eBook from author Darcie Chan. Amazon also said today that gifting of Kindle eBooks went up 175 percent between Black Friday and Christmas compared to the same time period a year ago. Amazon also said that Christmas Day was the biggest day ever for eBook downloads for the Kindle but didn't give specific numbers.

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22 Comments

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Wombatt said,
Millions? So it could be 2,000,000 or 80,000,000?. Like saying, I have thousands in my bank account >.<

3.9 Millions so far.

Astra.Xtreme said,
So no word on the backlash of returns they received? Maybe it's too soon for that info to come out.

I feel like the "tremendous return rate" is overstated, unless anyone has hard numbers on it. Yeah, some people complained and sent them back. Most people didn't.

I had the chance to use one over the holiday, and quite frankly, for the cost, I don't see what there is to complain about, unless you really wanted a Kindle or iPad.

Astra.Xtreme said,
So no word on the backlash of returns they received? Maybe it's too soon for that info to come out.

Wait ... What?

threetonesun said,

I feel like the "tremendous return rate" is overstated, unless anyone has hard numbers on it. Yeah, some people complained and sent them back. Most people didn't.

I had the chance to use one over the holiday, and quite frankly, for the cost, I don't see what there is to complain about, unless you really wanted a Kindle or iPad.

Honestly, I pretty much agree. It does need some performance issues to be ironed out, but it is by no means a deal killer. At least not for $199. The one thing I could see though, and I know this goes against their cloud strategy, but it really needs a microSD slot.

azure.sapphire said,

Honestly, I pretty much agree. It does need some performance issues to be ironed out, but it is by no means a deal killer. At least not for $199. The one thing I could see though, and I know this goes against their cloud strategy, but it really needs a microSD slot.

Well some people were stupid and thought that it was going to be a $199 iPad clone. And when they try it out and find out otherwise, they're disappointed. Granted that's not Amazon's fault in even the slightest way.

sviola said,

I'm British, but am currently living in Brazil.

Probably the reaon then... Could be carrier block or Amazon local blocked.

I would drop messges to Amazon themselves to see if they can find the answer if a good Bing/Google search doesn't reveal the lack of availability.