AMD: We will have better Windows 8 PCs than Intel

AMD has been quiet in terms of its Windows 8 marketing compared to its main PC processor rival, Intel. Today, on the same day that Intel is scheduled to hold a press event to show off a number of Windows 8-based tablets with its processor inside, AMD is claiming it will have a better Windows 8 experience than Intel for the price.

In a new article on The Verge, AMD's Leslie Sobon, the Corporate VP for the company's Desktop Product Line, tries to make the case that the launch of Windows 8 will be a good thing for the struggling processor maker. Sobon says that Windows 8 PCs will not only have a better price point with AMD hardware, but will also have better video performance and improved gesture controls.

AMD has been pushing its APU family of processors for a while now; namely chips that combine both CPU and GPU designs. Sobon believes that emphasis on graphics performance will be the key to distinguish itself from Intel, saying, " ...we'll win when things are GPU-accelerated."

Indeed, AMD just announced new versions of its APU processors that VentureBeat.com reports can run games and other GPU accelerated applications much faster than similar chips from Intel that depend on integrated graphics. The new chips from AMD will be launched on October 2nd.

Source: The Verge | Image via AMD

Report a problem with article
Previous Story

Bad Piggies is coming soon to Windows Phone and Windows 8

Next Story

Microsoft offers help on pricing Windows Phone apps

27 Comments

Commenting is disabled on this article.

I think AMD will have better designs for tablets and ultra books. The integrated GPU on the chips is lower power and light years ahead of what Intel has designed.

Of course as far as raw CPU power, Intel wins. We have to think like non gamers, non power users, but value minded consumers. AMD is doing pretty well there.

Even their desktops ain't that bad.

http://www.anandtech.com/show/...trinity-an-htpc-perspective

http://www.anandtech.com/show/...800k-a8-5600k-review-part-1

Haven't used AMDon my desktop since I got my core2quad, three CPU later still intel. I'll consider them for a tablet though if the price/performance is good enough

Been Using AMD Processors in All House Hold PC's since 2003, Got a Newer AMD Quad Core APU in June to get ready for Windows 8 Pro, and runs everything much faster than my old machine.

Guess Just an AMD Fan due to Price, Great Performance as well in the machines, and Can't wait to get my copy of WIndow 8 Pro and experience Windows 8 on this pC, and all that

I used to have AMD Turion laptop back in 2006 and used it till 2010. Nice product but bit of heating issue. However I lost touch with their product line and now I don't have any clue which of their processor actually stands against Intel i3, i5 and i7. I always wondered why they never launched any competitor product against Intel "i" series. If they did... then their marketing team did a miserable job, till now in India non of the well doing computer vendors have a clue about AMD processors.

As an AMD shareholder, I hope they follow through on that. But as somebody that has used a PC with one of their APU, I'm a bit worried.

Astra.Xtreme said,
As an AMD shareholder, I hope they follow through on that. But as somebody that has used a PC with one of their APU, I'm a bit worried.

How so? AMD's Fusion line wiped the floor with Intel's Atom.

Crisps said,

How so? AMD's Fusion line wiped the floor with Intel's Atom.

Against an Atom, yeah. But an i3 or i5 puts the APU to shame. I think the article title is a bit deceiving as it says "PCs", but the article is talking about tablets. You wouldn't generally have an Atom in a PC (except small form factor and netbooks), so I thought it was referring to APU vs i3 or i5.

Extremely misleading title. AMD says it will power TABLETS that will deliver better EXPERIENCE for the PRICE. This is a far fetch than saying they will be having better Windows 8 PCs.

My faith in AMD has been partially restored, I bought a AMD-based laptop for uni for £392 and it gets 5.9 on the WEI, build quality could be better but overall it's really good value and plays Skyrim well

ahhell said,
I hope you realize that WEI is meaningless.

The total rating maybe seeing as how it's just the lowest subscore but as a whole it can give you a pretty good idea about the capabilities of a machine.

ahhell said,
I hope you realize that WEI is meaningless.

How is it meaningless? I agree on the total rating, but for each individual categories it's nothing bad. A core i7 will get a better score than a celeron, an SSD better than an HDD, an so on.

Granted it's no giving detailed result like the futuremark et al, but for ordinary folks it's easy to understand.

Yeah, we'll see. I don't typically go for AMD products whether they are video cards or processors, but having competition is only a good thing for us.

So far this is all talk, I dont recall even one device from IFA or Computex built for Windows 8 running an AMD chip so not sure how they can claim AMD PC's will be the better choice.

efjay said,
So far this is all talk, I dont recall even one device from IFA or Computex built for Windows 8 running an AMD chip so not sure how they can claim AMD PC's will be the better choice.

AMD is talking about the GPU part but as Callaham can't pick normal titles this is a troll bait. But AMD is right on that part, Llano is already ahead of HD4000 and Trinity pushed well forward again.

Rudy said,
It would be a first since Intel came out with the core2duo line

Actually since Intel released the Core solo/duo architechture.

Raa said,

Actually since Intel released the Core solo/duo architechture.

I am inclined to agree with Core2Duo. x86-64 was not supported on the solo and duo designs. Pretty big feature of the modern world, especially when Athlon 64 was out.

ObiWanToby said,

I am inclined to agree with Core2Duo. x86-64 was not supported on the solo and duo designs. Pretty big feature of the modern world, especially when Athlon 64 was out.

Huh? I ran Vista x64 on a Core2 1.86GHz.