Apple event on Oct 4: "Let's talk iPhone"

Oh, the speculation. So many weeks upon weeks of poring over the tiniest detail, the smallest nugget of information, any clue at all, that might give the merest hint of when Apple’s next big thing might be landing.

Perhaps the most remarkable element of all this is that we’re still not completely sure what to expect – will there be one iPhone or two? Will the new iPhone 5 take mobile computing to a whole new level, or will there be nothing more than a mildly reworked ‘iPhone 4S’?

The wait is, at long last, almost over, with news that Apple has officially scheduled an event at its headquarters on October 4, under the banner “Let’s talk iPhone”. Other than that, there’s no further concrete info to share, as Apple isn’t keen to let the cat out of the bag completely before its big announcement.

Whatever new, magical device(s) Apple is preparing to unleash on an expectant world, we’ll be covering it right here on Neowin, so be sure to stick around. In the meantime, let your imagination go wild about just how delicious the new iFruits will be.  

Report a problem with article
Previous Story

Nokia begins shipping N9 phone; no US release plans

Next Story

Report: Sprint to launch LTE-based network in 2012

58 Comments

Commenting is disabled on this article.

I called Apple China earlier today and they told me it will be one phone, iPhone 5, and it will be released on the 5th in the US. However, when I asked about HK/mainland release their reply was "it is not convenient for us to reveal that information".

But then again, it's China...

wd74 said,
Another overpriced fashion accessory for the Apple cultists

Another opportunity for you and many others to take that big pretentious sigh.

The four icons seem to indicate the following :
- Tuesday the 4th
- 10 AM
- 1, Infinite Loop
- One new phone

Exactly!!

not all that non sense bull they are talking about on the net.

PyX said,
The four icons seem to indicate the following :
- Tuesday the 4th
- 10 AM
- 1, Infinite Loop
- One new phone

How many times do I need 2 tell you news guys that Apple IOS 5.0 is still @ Beta 7 and that both ICloud and ITunes Match Services continue 2 have some very severe problems! Us Apple Developers usually get the GM of an IOS Beta at least 1-2 weeks before the General Public, which means unless the IPhone 5 is coming with IOS 4.2.10 and/or IOS 4.3.5 it will most likely be Delayed!

kevpan815 said,
How many times do I need 2 tell you news guys that Apple IOS 5.0 is still @ Beta 7 and that both ICloud and ITunes Match Services continue 2 have some very severe problems! Us Apple Developers usually get the GM of an IOS Beta at least 1-2 weeks before the General Public, which means unless the IPhone 5 is coming with IOS 4.2.10 and/or IOS 4.3.5 it will most likely be Delayed!

Actually the GM is usually released at the announcement, then the phone released about 2 weeks later. Apple released iOS 4 (public) on June 21, 2010, three days before the iPhone 4 went on sale, and exactly 2 weeks after it hit GM (which was at the iPhone 4 announcement..)

Well I am just letting you guys know that the problems that they are having with both ICloud and ITunes Match are severe enough that they did a Full Data Reset with ICloud on last Thursday, and that they just did a Full ITunes Match Data Reset Yesterday Just FYI!

DomZ said,

Actually the GM is usually released at the announcement, then the phone released about 2 weeks later. Apple released iOS 4 (public) on June 21, 2010, three days before the iPhone 4 went on sale, and exactly 2 weeks after it hit GM (which was at the iPhone 4 announcement..)


I just got an Error Number #4100 when I tried 2 turn the ITunes Match Service back on after yesterday's Data Reset in ITunes 10.5 Beta 8!

kevpan815 said,
Well I am just letting you guys know that the problems that they are having with both ICloud and ITunes Match are severe enough that they did a Full Data Reset with ICloud on last Thursday, and that they just did a Full ITunes Match Data Reset Yesterday Just FYI!

kevpan815 said,
I just got an Error Number #4100 when I tried 2 turn the ITunes Match Service back on after yesterday's Data Reset in ITunes 10.5 Beta 8!
P.S. I see no Official Announcement about October 4th on Apple's Official Website, which means that picture could have been Photo Shopped by whomever leaked the Rumor! Someone posted the same thing on Apple's Developer Forum today and the post was deleted by Apple's Developer Forum's Moderator 4 Violating Apple's Developer Forum's Rules about not posting Rumor's on their Website! Just FYI!

kevpan815 said,
P.S. I see no Official Announcement about October 4th on Apple's Official Website, which means that picture could have been Photo Shopped by whomever leaked the Rumor! Someone posted the same thing on Apple's Developer Forum today and the post was deleted by Apple's Developer Forum's Moderator 4 Violating Apple's Developer Forum's Rules about not posting Rumor's on their Website! Just FYI!

it's official dude, don't worry.

rajputwarrior said,

it's official dude, don't worry.

If it's Official, then why would Apple not make the Announcement Public on their Website.

kevpan815 said,

If it's Official, then why would Apple not make the Announcement Public on their Website.

Because it's a press event. The press received the invitation. It wasn't photoshopped.

That last paragraph is over the top, unless the author was trying to be sarcastic/funny, which I don't he was..

FMH said,
This means no iPods in this event. I was really expecting a combined release.

Sad they have left the iPod Classic to die alone.

FMH said,
This means no iPods in this event. I was really expecting a combined release.

Well, "Let's talk iPhone"… It takes a few seconds to introduce a new iPod Touch, they're very similar. I would never get my hopes down about this, Apple's already late introducing new iPods.

ahhell said,
"Let's talk boring icons!!"

As opposed to to boring squares, solid colors, cut-off text only or ugly widgets!

kingy04 said,
will be interesting to see what they have on offer.. as for Steve Jobs no news is good news.

steve must have a deal with the devil because i thought for sure he would of been dead by now. he's on borrowed time.

Rumor: Not even a week after Apple's iPhone event we will be seeing headlines like "Rumor: iPhone 6 to be even better?"

iPhone 5 is gonna be exciting but what m more concerned about is how is Steve jobs? We haven't seen his pics since june, and that fake one scared sh~t out of me!

Wow can't wait for this. Love my iphone 4 to bits but a better camera and some extra juice would sure be a winner for me.

I was just about to say the same thing. I just noticed that each of the icons is very specific - the calendar date was immediately obvious as that of the event; but note too that the map icon has its pushpin just off Infinite Loop in Cupertino, and the time icon is presumably matched to the start of the event - it seems very odd to have deliberately included the '1' next to the phone icon unless it actually means something...

bdsams said,
So, does the 1 icon mean 1 phone, or what is Apple trying to say?

Might be "one missed (call) thing" everyone isn't expecting.

gcaw said,
...but note too that the map icon has its pushpin just off Infinite Loop in Cupertino...

Don't read too much into that. That icon is the default icon for the Maps app.

gcaw said,
...but note too that the map icon has its pushpin just off Infinite Loop in Cupertino...

Weird! My Maps icon looks the same!

metal_dragen said,

Don't read too much into that. That icon is the default icon for the Maps app.

But it also does pinpoint where the event is taking place. It just so happens that they didn't need to change the icon

That being said, trying to read anything out of Apple invitations always results in failure. They're there to build up hype - the icon was probably thrown in just to start speculation like this.

Basically… troll'd hard by Apple

bdsams said,
So, does the 1 icon mean 1 phone, or what is Apple trying to say?

Iphone uses the number to indicate updates on app store and other places. the 1 over the phone is probably to indicate the updated phone hardware.

The only way I could do it was to stuff John into a locker in the janitor's closet while I wrote the article!

roadwarrior said,
The forum link for this post isn't redirecting back to the front page for some reason.

another little bug to tweak

Finally, now everyone can be all excited all over themselves and we can carry on a new battle

I like iPhone hardware, don't get me wrong but people go nuts of these things. Hell, I get caught up in the hype too!

SHoTTa35 said,
Finally, now everyone can be all excited all over themselves and we can carry on a new battle

I like iPhone hardware, don't get me wrong but people go nuts of these things. Hell, I get caught up in the hype too!

look like they might increase the size of their icons to compete with WP7

but seriously that picture is really focused on their tiles