Apple to live stream media event today

By Tom Warren, Hot! 62

Apple said on Tuesday that it plans to live stream its September 1 media event today.

The live stream marks the first time for years that the company has provided a video stream of their latest product announcements. Apple will broadcast today's event online using Apple’s HTTP Live Streaming, which is based on open standards according to the company. Although the stream is supposedly based on open standards, it will require a Mac, iPhone, iPod Touch or iPad to watch the stream. Windows users appear to be left in the dark.

Apple's media event will begin at 10AM PST (see other time zones). Rumours suggest that Apple will introduce a new iPod Touch with camera, new iPod Nano/Shuffle with a touch screen and the possibility of an updated Apple TV device.

Comments (62)

Reply
+Mephistopheles Reply

Requirements and workarounds for the live stream are detailed here: http://www.macrumors.com/2010/...quirements-and-workarounds/

Quattrone Reply

Mephistopheles said,
Requirements and workarounds for the live stream are detailed here: http://www.macrumors.com/2010/...quirements-and-workarounds/
So does the new iPod touch will have back and front camera? I saw online a case that has been designed for the new iPod touch and have two holes, front and back.

zikalify Reply

Quattrone said,
So does the new iPod touch will have back and front camera? I saw online a case that has been designed for the new iPod touch and have two holes, front and back.

Just wait a few more hours haha

Quattrone Reply

zikalify said,

Just wait a few more hours haha
My guess was right, the new iPod touch will have front and back camera!

thealexweb Reply

What blogs and websites will be covering the event?

+Mephistopheles Reply

thealexweb said,
What blogs and websites will be covering the event?

The Engadget live blog has been good during the past Stevenotes: http://www.engadget.com/2010/0...row-and-well-be-there-live/

zikalify Reply

Mephistopheles said,

The Engadget live blog has been good during the past Stevenotes: http://www.engadget.com/2010/0...row-and-well-be-there-live/

twit live will be video streaming it live

Nero3000 Reply

Great, Apple alienates its largest market segment: Window's users.

I want to sit back and watch this on my computer screen, not a tiny 3.5" screen.

Also, an iTunes version that doesn't run like **** on windows would be greatly appreciated.

+alex. Reply

Nero3000 said,
Great, Apple alienates its largest market segment: Window's users.

I want to sit back and watch this on my computer screen, not a tiny 3.5" screen.

Also, an iTunes version that doesn't run like **** on windows would be greatly appreciated.

I would kill for a version of iTunes that runs decently on Windows, can't see it happening though. That would involve them actually giving a stuff about their largest userbase.

Lamp0 Reply

I would love a new improved iTunes, but as it is, it works fine for me on Windows... people always bash it like it's slow and unusable.

johnnyq3 Reply

alex. said,
I would kill for a version of iTunes that runs decently on Windows, can't see it happening though. That would involve them actually giving a stuff about their largest userbase.
They do, Windows users of iTunes are a misinformed minority. Why not make crappy Windows software to try to push people to a superior OS with no viruses, no problems, and it just works?

+alex. Reply

johnnyq3 said,
They do, Windows users of iTunes are a misinformed minority. Why not make crappy Windows software to try to push people to a superior OS with no viruses, no problems, and it just works?
So your trying to say that there are more people using iTunes on OS X than on Windows? I find that a little hard to believe. I know about a dozen people with iDevices and not one of them owns a mac (they can't afford them). They are all running Windows.

Now granted my friends and I may be unusual but I doubt it.

If I had the money I would love to have a mac, hell I'd even buy OS X if they made a version that worked on "normal" PC's but until that day I'm stuck using Windows.

+Shadrack Reply

Nero3000 said,
Great, Apple alienates its largest market segment: Window's users.

I want to sit back and watch this on my computer screen, not a tiny 3.5" screen.

Also, an iTunes version that doesn't run like **** on windows would be greatly appreciated.

iTunes runs fine on my windows pc. Maybe you have a virus or a bunch of crapwarw installed?

+warwagon Reply

Shadrack said,

iTunes runs fine on my windows pc. Maybe you have a virus or a bunch of crapwarw installed?

True, I've never had an issue with itunes either.

+alex. Reply

Shadrack said,

iTunes runs fine on my windows pc. Maybe you have a virus or a bunch of crapwarw installed?


warwagon said,

True, I've never had an issue with itunes either.

The two of you are very lucky, I've not had problems as such it's just not as snappy as it could be IMO.

johnnyq3 Reply

alex. said,
So your trying to say that there are more people using iTunes on OS X than on Windows? I find that a little hard to believe. I know about a dozen people with iDevices and not one of them owns a mac (they can't afford them). They are all running Windows.

Now granted my friends and I may be unusual but I doubt it.

If I had the money I would love to have a mac, hell I'd even buy OS X if they made a version that worked on "normal" PC's but until that day I'm stuck using Windows.

It was meant as a jest. Obivious the didn't hold up its part of the bargain.

Philip James Fry Reply

Live steam of the media event might be a hint of streaming tv shows being implemented, herp derp.

PyX Reply

da00 said,
Live steam of the media event might be a hint of streaming tv shows being implemented, herp derp.

Lol, funny, but could be true actually

The huge farm they bought to make servers... do you guys think it has anything to do with streaming video content?

Uplift Reply

It does seem weird alienating windows users when these are the new customers they want to be drawing in.

giga Reply

Try these HTTP Live Streaming samples on Chrome in Windows: http://iphone.akamai.com/

Should work fine.

vettomwarren Reply

giga said,
Try these HTTP Live Streaming samples on Chrome in Windows: http://iphone.akamai.com/

Should work fine.


These also work if you have Quicktime installed on Windows and copy the URL link and open it that way.

vetMike Brown Reply

I think the problem is down to QuickTime X still not being ported to Windows.

what Reply

Surely anyone could make software that supports HTTP Live Streaming?

roadwarrior Reply

what said,
Surely anyone could make software that supports HTTP Live Streaming?

VLC partially supports it, as the Engadget link in the first post here proves. They simply haven't gotten complete support finished, so you have to refresh the link from time to time.

Emil Valsson Reply

No word on iLife11?

what Reply

We'll find out in a few hours.

PyX Reply

Emil Valsson said,
No word on iLife11?

Ohhh I'd love to see that along with iWork '11. ^^

mattking Reply

PsykX said,

Ohhh I'd love to see that along with iWork '11. ^^

You and me both, waiting on iWork 11 to buy.

mdtaUK Reply

Not that I am expecting much with this being Apple, but if I can be bothered, I could boot into Mac OS for this...

pphheerroonn Reply

A nod towards iTunes streaming. B-)

oceanmotion Reply

I guess Mr Jobs will say something like "Did you enjoy streaming the show live on your Apple products, that's because of Quicktime X, now Windows users can do this next time..."

PyX Reply

OceanMotion said,
I guess Mr Jobs will say something like "Did you enjoy streaming the show live on your Apple products, that's because of Quicktime X, now Windows users can do this next time..."

LOL yeah it's about time they release QuickTime X for Windows users. But if they did, it would mean some Windows users would have to install QuickTime 7 and X because X has less features than 7 Pro...

They need to fix QuickTime X ASAP and release it on the Windows platform.

DaveGreen Reply

This is the lowest score in Apple's arrogance history. Congrats!

vetdjdanster Reply

DaveGreen said,
This is the lowest score in Apple's arrogance history. Congrats!

+1

spenumatsa Reply

DaveGreen said,
This is the lowest score in Apple's arrogance history. Congrats!

It is not arrogance. Apple is streaming the event using a new technology and they want to use this as a test bed. Also remember that Apple is building a huge Data Center in North Carolina and this might be a test to see how the servers will handle the load. They want to limit the the streaming to the Apple platform so that if something goes wrong, they dont become a laughing stock.

Northgrove Reply

DaveGreen said,
This is the lowest score in Apple's arrogance history. Congrats!

Suits you for running Windows!

Steve

Posted from my iPhone

techbeck Reply

spenumatsa said,

They want to limit the the streaming to the Apple platform so that if something goes wrong, they dont become a laughing stock.

Keep telling yourself that.

With all the crap Apple has been getting from ex-loyal customers, product issues, and bad news...this isnt going to help them. I doubt it will make that big of an impact, but every little bit adds up over time.

6205 Reply

Why should i care for lame Apple and their overhyped products?

PyX Reply

6205 said,
Why should i care for lame Apple and their overhyped products?

I'll give you a tip that will follow you all your life :
If you don't care, don't watch it!

Jan Reply

6205 said,
Why should i care for lame Apple and their overhyped products?

Why did you even come here then to post that comment? Grow up.

vetKushan Reply

Hey guys, anyone know where I can find a flash stream of it? [/sarcasm]

oceanmotion Reply

What do you think are the chances of getting the new iPod Touch for less than £200 ?

bdsams Reply

OceanMotion said,
What do you think are the chances of getting the new iPod Touch for less than £200 ?

I doubt they will cost less, I suspect they will stay at the same pricepoint, thats generally how Apple does it

zikalify Reply

OceanMotion said,
What do you think are the chances of getting the new iPod Touch for less than £200 ?


£179 in the uk im guessing

Dane Reply

I still want an ipod touch. However I don't use my ipod much anymore.

techbeck Reply

Dane said,
I still want an ipod touch. However I don't use my ipod much anymore.

I know what you mean. I got a 30gb iPod classic vid that I only use when traveling. other than that, it rots on my shelf.

Next MP3 player I get will be integrated in to my phone. I dont like carrying around two devices...why my iPod has been sitting.

zikalify Reply

twit live is also streaming it live

mdtaUK Reply

zikalify said,
twit live is also streaming it live

this is a given!

techbeck Reply

Dont really care about watching this. If needed, I will watch the event on Youtube after or read news articles that sum up the stream.

Doesnt surprise me that Apple blocked out Windows users. Nothing from Apple surprises me these days.

necrosis Reply

techbeck said,
Doesnt surprise me that Apple blocked out Windows users. Nothing from Apple surprises me these days.
I hate it when people say this crap. Apple did not "block windows users". Not Apple's fault that no one made programs that support this form of streaming especially when its a open standard.

techbeck Reply

necrosis said,
I hate it when people say this crap. Apple did not "block windows users". Not Apple's fault that no one made programs that support this form of streaming especially when its a open standard.

But yet there are work arounds that Apple didnt even bother to post or provide.

roadwarrior Reply

techbeck said,

But yet there are work arounds that Apple didnt even bother to post or provide.


Did you even bother to READ what the "workaround" is? You have to continually reload the stream in VLC to get it to work. Not exactly the kind of user experience Apple wants to endorse. It certainly isn't Apple's fault that no third party has completely implemented the HTTP Streaming format yet.

techbeck Reply

roadwarrior said,

Did you even bother to READ what the "workaround" is? You have to continually reload the stream in VLC to get it to work. Not exactly the kind of user experience Apple wants to endorse. It certainly isn't Apple's fault that no third party has completely implemented the HTTP Streaming format yet.

Nope, never learned to read.

Its a work around...they tend to not function 100% most of the time. If it functioned 100%, then it would be called a solution.

ILikeTobacco Reply

techbeck said,
Dont really care about watching this. If needed, I will watch the event on Youtube after or read news articles that sum up the stream.

Doesnt surprise me that Apple blocked out Windows users. Nothing from Apple surprises me these days.

always funny seeing posts from people like you on neowin who think this is your personal blogging site. this isnt twitter, we dont need updates on what you are currently doing or planning on doing.

+Shadrack Reply

Why the he'll would they exclude windows users? That's their biggest market! Stupid. It isn't like setting up a live video stream for all devices that support it it rocket science.

+Elliott Reply

Shadrack said,
Why the he'll would they exclude windows users? That's their biggest market! Stupid. It isn't like setting up a live video stream for all devices that support it it rocket science.
If they want to test their new streaming technology, it kind of is rocket science trying to make products that don't support it magically support it.

matthewmarley Reply

I hope we get iOS4 for the iPad

zikalify Reply

mm4rley said,
I hope we get iOS4 for the iPad
You probably will 75% chance

dmoles Reply

mm4rley said,
I hope we get iOS4 for the iPad

It's a no-brainer you guys should get it. It part of Jobs meant when he introduced 'iOS' meaning it would be used across all the 'iDevices'. The trick for them is to release the latest version of iOS for all devices (that use it) at the same time.

KamiQuazi Reply

Apple Store is down as of 30 Minutes before the beginning of the talk!!

majortom1981 Reply

Richard Hammond said,
Has anyone on PC got it working?

I have a mac g4 and a windows 7 machine and both dont get the stream it just says available shortly

mltcx Reply

Richard Hammond said,
Has anyone on PC got it working?

Gizmodo is restreaming it in flash
http://live.gizmodo.com/