Apple's keynote, by the numbers

As Apple usually does during its press event, it likes to give out some numbers about its various achievements since their last press conference. Today was no exception as Apple CEO Tim Cook rattled off a bunch of numbers as part of their iPad mini event held at their headquarters in Cupertino, California.

As reported by Engadget, Cook seemed especially proud of this particular number: Since iOS 6 was released to the general public in mid-September, 200 million devices have been upgraded to Apple's mobile OS. Cook said, "This is the fastest upgrade rate of any software in history -- that we're aware of."

Cook also repeated that the company sold over five million iPhone 5 units in its first weekend. There's also apparently still some life in Apple's iPod business, which has been on an overall decline in terms of sales in the past few years. Apple launched new designs for the iPad Nano and the iPod Touch in September and today Cook claimed that it has sold three million total iPod units since the refresh.

Cook also said that there were currently 125 million documents stored on the iCloud service and that 300 billion iMessages have been sent since its launch. There are now 700,000 apps available for download in the iOS store, including 275,000 made especially for the iPad. There have now been 35 million apps downloaded from the store.

iBooks now has 1.5 million books available to download and Cook said that so far it has generated 400 million downloads. iBooks will get an update today that will add continuous scrolling and posting book excepts to Twitter and Facebook.

Source: Engadget | Image via Engadget

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I also liek how the fans claim that other tech companies try to rush and release new stuff based on Apple's time-table to try to beat Apple to market and that Apple woudl never do that.

Oh but look, Apple has now rushed to have 2 new iPad's that are going up for pre-order on October 26th, which just so happens to be the exact same day Microsoft is releasing the Surface RT.

Likely because Apple wants to take the wind out of Microsoft sales. Why? Because the Surface has proved to be a hit. I don't know how may MS had avail for pre-order, but last I checked, even the the one that coems with the cover is now aso sold out.

Apple is already scared and they also knwo they can't sue Microsoft onany elemets of Surface because MS already licensed what they needed from Apple. SMART!!!!!

Surface is going to be a runaway success and Apple knows it. This rush to refresh all their stuff is a hint that Aple knows a repeat of 1985 is on the horizon. When the Surface Pro from SM appears after XMAS, its on. Samsung and HPand Sony all ahve beautiful Surface Pro Tablets just waiting to be bought and for just a couple hundred more than a WiFi only iad, you can have a full Windows PC, in the same form factor which si what we all have wanted for quite some time. Windows is again going to push pple where they need to be, at the bottom of the pile.

I looked at thr keynote video. I laughed through most of it, becuse Apple is still so full of BS. iPhone 5 sales, must not be doing so well because all they are highlighting is they sold 5M on a single weekend. So?! How about the fact that many are arriving damaged and bent?

How about all the apps that keep crashing. Crash reports online show iOS has more crashes of appliatiosn than ALL versions of Android crashes combined and that is since Android 1.0.

Apple snubbed the 7" device for years saying it was DOA, yet look who goes an makes one after they see 7" is actually better. Its more portable vs a 10" monstrosity you are forced to carry. I hate carrying my iPd around because it is to big to use anywhere other than at home. I actually feel better carrying a nice thin notebook.

The upped the iPad a notch, but it dosn't even share the same resolution as the 3Gen. No wonder the price is still the same. Why didn't it get the exact same screen? And since Apple hept the resolution the same on the iPad, why didn't they make the iPhone 5 have the same resolution as the 4S so that apps wouldn't be letterboxed?

The only thing I did see Ithought was nice, was the new iMac. If Ididn't find OSX to be so boring to use I'd certainly buy that. But shoving all the insides to the center to make the edges thinner isn't some impossible feat. Other devices have been doing that for quite some time. That's why ultrabooks and the AIr are so thin. Eveything inside is shoved to the back and the battery si made as thin as possible and it fills the front.

Apple can't come up with anymore ideas for their portables other than giving it an IPS panel? Other laptops have IPS panels too. Maybe not at sucjh a high resolution. Ph and look, for the first time on th iMac, Apple is support native 1920 x 1080 resolution.

I don't see how Apple keeps claiming the iac as being the #1 dektop computer. Maybe because they sell more of it as a single model? Well that's very easy to do whenist the only desktop you have. Its easy to be the largest seller of laptops over $1000 when all you laptops cost over $1000 and they don't evem offer what many Windows laptops do that only cost $800. if I spent $1300 for a 13" laptop, I am positive it will over more than the Macbook.

Apple isn't even being as secretive about their new devices that are coming, because they are only slightly better than the previous model. At leats the iPad Mini doesn't have any gimmicks. The priced it right between the iPod Touch and the iPad 4.

So does this mean in 6 months Apple will be bringing out the iPhone 5S?
Oh and lastly, the video at the beginnign Cook showed. When are these fools going to stop standing in line for a stupid ass phone? Why do you have to be first to have a devic eeveryone is going to have.

What si so amazingis Samsung had 9M pre-orders of the GS3. They sold 20M in 90 days. They sold 45M smartphones in the same time. et there was no lines, no waiting, no campingout. Yet the fans get ****ed when you talk about how stupid they are.

Oh and Sansung's commericla where they show the fools in line, certainly is not an exaggeration. "The head phone jack si at the bottom (mind blown gesture)" is exactly how you guys act. It's dumb. Maybe because I am nto a fan and Iam platform agnostic is why don't get it.

Now watch all the idots go a rush an buy teh 7" iPad. I personally assumed the iPad 10" sales would drop in favor of the 7" mdoel. Since the iad4 doesn't have the HD display as the 3 does, I see more people spending $100 lest to get a more poatble model. However, having the A6X vs the 7" version of the iPad 2 is a better buy.

But see its amazing. The iPad 2 stopped sellign when the 3 hit. Apple has all these chips laying aroun they paid Samsung to make and they need somethign to do with them or take a lose. So instead of giving the ipd mini the same chipset as the iPhone 5/iPad 4, they agve it the same hardware asd the iPad 2. A devic ethat si already a year old? Since thy are discontinuing the iPad 3 now, why not use the A5X in the 7" model. Wouldn't that have been better? Yet the fans will run out an buy it because as is said, Apple can call a brick an Iapd or iPhone and the sheep will flock like mindless zombies.

ACTIONpack said,
Someone at work update to ios 6 and it always locks up and freezes at points. He is on iPhone 4.
Which is why teh iPhone 5 has faster hardware, because iOS isn't as lean as you all think it is.

Here is another number - 2.3%. That is the amount that Apple stock dropped today. This really isn't a big deal, but a few days ago when Microsoft announced the price of the surface, Neowin had an article (that half seemed like they were gloating) about how the MSFT price was flat, and the Apple fans were predicting that Surface and Win8/RT were "DOA" because of it. There were all these announcements from Apple, and they drop, and from Neowin? Nothing.

nohone said,
Here is another number - 2.3%. That is the amount that Apple stock dropped today. This really isn't a big deal, but a few days ago when Microsoft announced the price of the surface, Neowin had an article (that half seemed like they were gloating) about how the MSFT price was flat, and the Apple fans were predicting that Surface and Win8/RT were "DOA" because of it. There were all these announcements from Apple, and they drop, and from Neowin? Nothing.

for some reason big companies seem to always have stock price drops or low movement with announcements like this... not sure why, but it seems to happen a lot... almost like the announcement never lives up to the hype even if it matched the hype exactly

Apple can never live up to the hype.. not anymore, and not with all the leaks..

But the stock will be normal, or higher, in a week..

Ryoken said,
Apple can never live up to the hype.. not anymore, and not with all the leaks..

But the stock will be normal, or higher, in a week..

Simple economics - the stock rises in anticipation of the announcement as more and more stock is bought.

It drops immediately during and after the announcement as that's when shareholders sell. Selling causes the prices to drop.

Okay, so I massively simplified things but as neufuse said... All company's stock drop during and immediately after a big announcement - especially one, the content of which, is already known or heavily rumoured.

numbers of great, but give us comparision numbers... number of windows 7 devices out there? number of windows 8 devices presold? number of andrioid devices? how many real applications are sold for windows (i know its not trackable in reality).....

neufuse said,
numbers of great, but give us comparision numbers... number of windows 7 devices out there? number of windows 8 devices presold? number of andrioid devices? how many real applications are sold for windows (i know its not trackable in reality).....

I was reading last week on a Microsoft blog where they said there were 690 million Win7 licenses sold (plus more pirated copies). And at is just Win7, there are millions of copies of XP, Vista, etc still in use.

Seriously, 35 billion apps downloaded seems like an outrageously fictional number! How many apps does the average person have on a smartphone??

PoohGQ said,
Seriously, 35 billion apps downloaded seems like an outrageously fictional number! How many apps does the average person have on a smartphone??

well 35 billion / 200 million = 175 apps/phone, take into account devices that haven't upgraded to iOS 6 and all the apps that have been re-downloaded on the same phone for various reasons and it will come down quite a bit

PoohGQ said,
Seriously, 35 billion apps downloaded seems like an outrageously fictional number! How many apps does the average person have on a smartphone??

25 billion of those are fart apps or clones of angry birds.

Lord Method Man said,

well 35 billion / 200 million = 175 apps/phone, take into account devices that haven't upgraded to iOS 6 and all the apps that have been re-downloaded on the same phone for various reasons and it will come down quite a bit

Damn... I'm a tech savvy mofo and I ownly have like 30 third party apps.

King Mustard said,
Why was Neowin not at the event? You're one of the larger tech. websites.

They were about to but they used iOS6 maps

King Mustard said,
Why was Neowin not at the event? You're one of the larger tech. websites.

I was thinking that Neomac was attending! /s

King Mustard said,
Why was Neowin not at the event? You're one of the larger tech. websites.

Check out the front page of Neowin. 31 of the 40 articles are about Microsoft products.

no-sweat said,
Check out the front page of Neowin. 31 of the 40 articles are about Microsoft products.
Because we're in the run-up to a whole load of major releases? Surface, Win8, Windows Phone 8...

King Mustard said,
Why was Neowin not at the event? You're one of the larger tech. websites.

Hey we would love to attend But if you're getting a livestream, there's really not much use in blogging it. Commentary can come afterwards.

no-sweat said,

Check out the front page of Neowin. 31 of the 40 articles are about Microsoft products.

Really? If you check out the "About Us" page it reads;

"Neowin.net [...] is a technology news website that actively focuses on Microsoft, Apple, and sometimes Linux."

witbyt said,

Really? If you check out the "About Us" page it reads;

"Neowin.net [...] is a technology news website that actively focuses on Microsoft, Apple, and sometimes Linux."


Why go to the about page... neowin. I doubt that win stands for Apple or Linux.

Kirkburn said,
Because we're in the run-up to a whole load of major releases? Surface, Win8, Windows Phone 8...
No. Its because Microsoft actually has something new and interesting that is worth highlighting, and Apple is basically just doing the same old crap. Apple is old news.

SpyCatcher said,
So... Tim when are you going to fix iOS 6?
What about iOS6 is broken? I know maps is all kinds of screwed up reportedly but have yet to come across a major game stopper in the OS? Also, Tim isn't a programmer so why would you be asking him when he personally is going to fix something that is broken?

SpyCatcher said,
So... Tim when are you going to fix iOS 6?
The OS itself is perfectly fine, it's a step in the right direction (it has some outdated UI elements mixed with new stuff).

If you're talking about the maps application it's getting better all the time, the changes are applied on their end. No need for an entire OS update to fix that

Rudy said,
The OS itself is perfectly fine, it's a step in the right direction (it has some outdated UI elements mixed with new stuff).

If you're talking about the maps application it's getting better all the time, the changes are applied on their end. No need for an entire OS update to fix that

Issues with Exchange and ActiveSync.

ILikeTobacco said,
What about iOS6 is broken? I know maps is all kinds of screwed up reportedly but have yet to come across a major game stopper in the OS? Also, Tim isn't a programmer so why would you be asking him when he personally is going to fix something that is broken?

I have an iPad 3 and its slow as mollasses since the iOS 6 update. Under iOS 5 it was flying. The app store is horribly slow. Installing apps take forever now. I only have about 100 apps install and only 5 are over 40MB. Last night I reset the device because I got so sick of it being slow. I put my device in DFU mode so I could complete reinstall the sofwtare hoping it would help. It didn't. It took 4 hours to get everythign back on, It only took half as long under iOS 5.