AppleInsider has learned that Apple's popular line of iMac personal computers are about to undergo a substantial facelift that will showcase striking new industrial designs aimed at leaving both competitors and onlookers smitten. People familiar with the matter say the Cupertino-based Mac maker has called upon its award-winning design chief Jonathan Ive and his team to cut the fat from the the current iMac line and outfit a pair of new Core 2 Duo-based models in a form factor that will be both slimmer and sleeker than today's offerings.
For Apple, the impending iMac makeover will represent the first major industrial design overhaul to hit its flagship all-in-one consumer desktop line in nearly three years. The last eye candy to accompany an iMac update came back in August of 2004, when the company retired its "sunflower" iMac G4 design while introducing the portrait-style iMac G5. With the burden of a major architectural transition to Intel chips weighing on its shoulders, Apple in 2006 elected to reuse the the iMac G5 design for its first Intel-based iMac offerings. At the time, the objective was to push an Intel version of its top-selling desktop into market as quickly as possible and get the ball rolling on the next chapter in Apple computing.