Bing adds person specific Linked Pages to search results

Let's face it; if you have a name that is used by a lot of other people, it can be hard for folks to find out more about you if they search for you in search engine. Microsoft believes it has a solution to that problem with its Bing search service.

In a new post on the Bing blog site, Microsoft announced a new feature called Linked Pages. Basically, it allows anyone to offer links to related pages if someone searches for a person on Bing.

The new service uses Facebook as its basis. A user can sign onto Bing with their Facebook ID. Then they can choose to link to web sites such as a personal blog, a work web site, Linkedin page and more. When users search for a person on Bing that has activated Linked Pages, they can see what pages are associated with that person.

Microsoft says that the user has total control of how Linked Pages work for them on Bing. It states:

Simply follow the link notification from Facebook or go to bing.com/linkedpages to remove links you added or links your friends added about you. Once you remove a link, you are the only person that can go back and relink yourself to that page. And as a reminder, you have to give permission to Bing to start linking pages and can turn it off at any time by disabling the application in Facebook.

Image via Bing

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So my 'friends' can see what is really my stuff and things I am associated with, instead of being sent to a phising site that incorporates any search term and presents it as content?

This is a good thing as it is just extending my 'facebook' things I would normally share with friends to their searches. It is also more secure for my friends, as they won't end up being mislead to a malicious site.


The problem that most people have or would have with this is they use their 'friends' lists on Facebook as a badge of honor, like # of Twitter followers.

Facebook should ONLY be about friends and people you know. If you want to win a # of friends contest, outside your 20 good friends and 20 co-workers, create an alias Facebook page, and add strangers as friends there.

There are private and public Facebook profiles you can use, keeping your family and friends separate from your public image.

j2006 said,

Not at all troll... Get a life.

Be fair, on this forum if the two companies were in opposite positons everyone would be jumping in to have a jab against Google, but when its Microsoft doing something its fine xD

thealexweb said,

Be fair, on this forum if the two companies were in opposite positons everyone would be jumping in to have a jab against Google, but when its Microsoft doing something its fine xD

Go look at posts from just a few months ago, it was very much the opposite. Google couldn't do wrong and Microsoft was still 'kinda' evil.

The recent exposer of Google's practices and the more publicity it gets will incur more anti-Google sentiment. (Not just the anti-Google hyperbole, but Google's own EULAs and Privacy stories are getting noticed a bit more, and people don't like it.)

There is also more information about Google's collaboration with foreign states in providing information that is used to spy on citizens. Why invest in a CIA, when you can just buy information about your citizens from Google. There are stories of Google information leading to the deaths of people in African countries, that will eventually make major headlines.

thealexweb said,

Be fair, on this forum if the two companies were in opposite positons everyone would be jumping in to have a jab against Google, but when its Microsoft doing something its fine xD

Indeed, when Microsoft does rip someone there isn't anything wrong with it, but when Google does, it's in the front news for ages. Google had this kind of feature for months as of now.