Facebook readying "Paper", a Flipboard like news reader

Facebook is reportedly readying its very own news reader app for mobile devices known as "Paper" and is expected to announce it in the coming weeks.

According to a report from re/code, the social network has carried out plenty of research over the years to develop the "Paper" news reader specifically for mobile devices. It is still unknown whether "Paper" will be a fully standalone mobile application or a name given to the mobile web experience. Sources familiar with the matter have notified re/code that, the application is similar to Flipboard, which aggregates and presents news items from across the internet in a magazine like interface.

"Paper" is said to be a part of the project internally referred to as "Project Reader." The team behind the Facebook News Feed is working on this project led by by Chris Cox, Facebook’s VP of product. Some of the changes made to the News Feed back in March 2013 were also part of this broader project which has been under development for quite some time. The report mentions that Mark Zuckerberg has also been directly involved with the project. One of the designers involved with the project is Mike Matas of Push Pop Press, which has a book publishing application for the iPad acquired by Facebook in 2011.

It will be interesting to see whether Facebook launches "Paper" by the end of January and how it plans to engage users who generally tend to ignore most new applications and features introduced by the social networking giant.

Source: re/code | Image via Facebook

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16 Comments

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Joke I recently read on Twitter about this :

More Facecrap content? I'd love to wipe my a** with this but don't want to ruin my tablet.

I wish Facebook would use it's staff of programmers to fix my high cpu usage when on their news feed. There are many complaints and no recognition of the problem from Facebook.

great! So if I use this, FB also can drop me ads based on what I'm reading. Not just ads based on my profile data.....

No thanks... pass...

So, get more and more memes and stupid 1 million like postings in a new format. Twitter is expanding because of simplisticness, not showiness.

link6155 said,
Just like "Windows" and "Apple".

Hopefully this news reader will be good, I haven't quite settled in on any news reader yet.


True, but Windows is a brand name. Vista, XP, 7, 8 are the product names. Besides, back then the computer market was still just getting started.

ians18 said,

True, but Windows is a brand name. Vista, XP, 7, 8 are the product names. Besides, back then the computer market was still just getting started.

So "9" is creative?

link6155 said,
Just like "Windows" and "Apple".

Hopefully this news reader will be good, I haven't quite settled in on any news reader yet.


A newspaper = paper.

Windows is about metaphors, and Apple is even more out there for what it's actually about. I wouldn't call those uncreative. Context, man, context! It's not about the words.

virtorio said,
At least they didn't go full web-app and call it "Papr".

This.

This is what i'd call uncreative, can't think of a name or find a domain so lets take a word and remove some letters.