First permanent Microsoft Store in Canada opens in Toronto

For the past three years, all of the permanent Microsoft Store locations have been opened in the US. Today, that changed as Microsoft launched its first permanent retail location in another country.

As documented on the Microsoft Store Facebook page, the company has now opened a store in Canada. Specifically, the Yorkdale Shopping Centre in Toronto is the new place where people can go to check out the latest Microsoft related products. This is the 31st store opening for the company, not counting the 34 temporary holiday stores that Microsoft launched in the US and Canada three weeks ago.

People who attend today's opening in Toronto will have a chance to meet Canadian sports legend Wayne Gretzky and perhaps play him in a Xbox 360 Kinect Hockey game. A lucky few will get a free concert later that day by the group Train.

Microsoft has already announced that San Antonio, Texas will be the location for the next Microsoft Store but a launch date for that outlet has yet to be announced. The company has said it the past it wants to see a total of 44 Microsoft Stores open by mid-2013.

Source: Microsoft Store Facebook page | Image via Microsoft

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11 Comments

I was there this morning and even now the lineups and crowds are CRAZY! other turnout than expected and people interested and buying lots. Love this!!!

I hope they opened it close to the Apple store in there. At least I won't be inclined to yell "KILL YOURSELVES, TOOLS!" through the doorway every time I pass by the Microsoft store.

Slayer said,
I hope they opened it close to the Apple store in there. At least I won't be inclined to yell "KILL YOURSELVES, TOOLS!" through the doorway every time I pass by the Microsoft store.

why would you wanna say it in the first place?

Colin McGregor said,

why would you wanna say it in the first place?

<snipped: please don't flame bait other users with offensive comments>

Edited by Anthony Tosie, Nov 16 2012, 6:25pm :

Slayer said,
I hope they opened it close to the Apple store in there. At least I won't be inclined to yell "KILL YOURSELVES, TOOLS!" through the doorway every time I pass by the Microsoft store.
umm I'm sorry but by definition those that line up at any tech store (especially branded) are tools

Slayer said,
I hope they opened it close to the Apple store in there. At least I won't be inclined to yell "KILL YOURSELVES, TOOLS!" through the doorway every time I pass by the Microsoft store.

Strong brand loyalty or strong brand derision is foolish.

Someone I know in passing who's more of an acquaintance of one of my friends' friends tried to get a job there, but due to a mental health condition they refused to even consider him, so he will be going to the Ontario Human Rights Tribunal, or whatever it's called and filing a Human Rights complaint against Microsoft because of it.

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