Get $25 in app downloads with new Windows Phone 7 purchase

The Windows Phone event should be happening in New York City as you read this post but Microsoft has decided to jump the gun a little bit and announce some news on the official Windows Phone blog site. The company has revealed that if people purchase one of the four new Windows Phone 7 based devices , they will also get a pre-paid card that can be used to download $25 worth of apps from the Windows Phone Marketplace.

The new phones eligible for this offer are the $99 HTC Radar from T-Mobile (already released), the $49 Samsung Focus Flash and the $199 Samsung Focus S (on sale starting today from AT&T), and the $199 4.7 inch HTC Titan (on sale "soon" from AT&T).

Getting people to download paid apps for their Windows Phone looks like it will be a big priority for Microsoft in order to make its mobile operating system a success. Microsoft clearly hopes that offering customers a chance to jump start their Windows Phone app buying needs with this kind of promotion will encourage them to purchase even more apps in the future. That should show app developers that there is a new and viable app platform available. Of course, all of this depends on how many Windows Phone devices are sold in the first place.

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14 Comments

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Meh, I like when they gave out a free Xbox 360 game with a purchase of a WP7 device. Of course not everyone has a 360, but those games cost a little more than $25.

This is starting to annoy me. As an early adopter, I paid $200 for my phone almost a year ago. I didn't get a buy1/get1 sale, I didn't get a $25 marketplace credit, and I didn't have a reason to get a new WP7 with my laptop since I already owned a focus.

As a developer I love that MS is trying to give the phones away, but as a consumer who paid full price for my phone I'd a little peeved.

greenwizard88 said,
This is starting to annoy me. As an early adopter, I paid $200 for my phone almost a year ago. I didn't get a buy1/get1 sale, I didn't get a $25 marketplace credit, and I didn't have a reason to get a new WP7 with my laptop since I already owned a focus.

As a developer I love that MS is trying to give the phones away, but as a consumer who paid full price for my phone I'd a little peeved.


Same with anything early adopters always get screwed when it comes to discounts etc. Only ones I can think of that didnt were early XBOX adopters as after MS slashed the price by $100 they gave early adopters free games to make up for it.

greenwizard88 said,
This is starting to annoy me. As an early adopter, I paid $200 for my phone almost a year ago. I didn't get a buy1/get1 sale, I didn't get a $25 marketplace credit, and I didn't have a reason to get a new WP7 with my laptop since I already owned a focus.

That's generally how it works. For example, I paid $700 for a DVR many years ago and now you get them for free with your cable service.

greenwizard88 said,
As a developer I love that MS is trying to give the phones away, but as a consumer who paid full price for my phone I'd a little peeved.

Its hard to name any early adopters of any product who did not get "screwed." But really, the point is, do you feel you got a good product for what you payed for? Because if you did, then it really does not matter what MS chooses to do, so long as they fairly charged you for something of value.

Besides, I am fairly certain you have been on the receiving end of a good deal that others were not a part of (store sales, etc), so it all evens out in the end.

Hope it works for them better than how Bing worked..MS is pushing so hard in the search, browser and mobile markets, but none seem really successful..their marketshare is only decreasing in those..

kInG aLeXo said,
Hope it works for them better than how Bing worked..MS is pushing so hard in the search, browser and mobile markets, but none seem really successful..their marketshare is only decreasing in those..

- IE9 supports only Vista and Seven (practically cutted out 80% of worlwide pc platform)
- Bing fully supports only US (maybe canada)
- WP opened its marketplace for China and India only 2 weeks ago (and not all countries have it, included zune pass).

fenderMarky said,

- IE9 supports only Vista and Seven (practically cutted out 80% of worlwide pc platform)

Microsoft has no one to blame but themselves. No one forced them to exclude most of their user base. Firefox implemented Direct3D 9, so why couldn't Microsoft?
fenderMarky said,

- Bing fully supports only US (maybe canada)
- WP opened its marketplace for China and India only 2 weeks ago (and not all countries have it, included zune pass).

And? The original poster is still right. Bing, IE, and WP are all doing pretty bad considering all the money Microsoft is pumping into them.

Go to Herald Square and see an ATT phone 6 stories high. Go to ATT.com and see that the Samsung Focus S is nowhere to be found.

Enron said,
Is this $25 credit in the form of Microsoft Points?
WP7 Doesn't use Microsoft Points, it'll have a dollar value.