Google has been working on Windows Phone 8 ad banner SDK for nearly a year

Last week, Microsoft announced it had secured deals with a number of third-party online ad networks for Windows Phone app developers. However, the biggest provider of mobile ads, Google's AdMob, has still not released a promised SDK for Windows Phone 8 app developers.

Google released an AdMob SDK for Windows Phone 7 apps in 2011, but so far, Windows Phone 8 developers have been out of luck. This is perhaps even more frustrating since sales of Windows Phone 8-based devices have been far more successful than WP7 smartphones.

In a post on the AdMob support forums in December 2012, Raj Parameswaran, developer programs engineer at Google, said the company was "working on a Windows 8 SDK but don't have anything specific to announce at this time." Since then, the only other message from Parameswaran came in June 2013, and again he wrote, "Unfortunately we haven't got any updates on this. We're still working on a Windows Phone 8 SDK."

We have emailed Google to see if we can get a new update on this promised AdMob SDK. Hopefully this long development process is not another sign of the current feud between Microsoft and Google that has resulted in, among other things, the ban on Microsoft's YouTube app for Windows Phone users by Google.

Source: Google via WMPoweruser | Image via Google

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17 Comments

They love to serve ads for us but not the apps. Well I am not affected by it since I don't use google services but other people do.

coderchi said,
They love to serve ads for us but not the apps. Well I am not affected by it since I don't use google services but other people do.

We're talking about Google, what else can we expect?

I tought they would release software for Windows Phone as soon as the users where on Windows Phone, wo why an ad SDK, but no apps?

F*ck logics.

Crimson Rain said,
cheap shot against app developers.

Pretty much this.. they don't want Windows to be successful so they're not letting "their" advertisers monetize the platform.

Microsoft recently announced some more partner networks that will be on the advertising networks, so i guess Microsoft is solving the "problem" without google..

Google released an AdMob SDK for Windows Phone 7 apps in 2011, but so far, Windows Phone 8 developers have been out of luck. This is perhaps even more frustrating since sales of Windows Phone 8-based devices have been far more successful than WP7 smartphones.

maybe that's why? Does anyone know what the percentage of android handsets make up of low end devices? Considering that WP is mostly picking up from the low end with the 520 and the experience is far better on a Nokia 520 then any of the low end android phones atm could it be that Google have seen the growth there and are concerned?

Granted, this is a very slim possibility, but Microsoft's own history has shown they dismiss something small and has bitten them in the ass many times. Least Google might be being a little more self aware of its surroundings.

xankazo said,
I've cleaned my PC from all Google malware, namely Chrome, Earth, Picassa, and my PC is working much better.

Greetings from China. We've cleaned our entire country of Google. NOBODY misses them. They're evil.

come on google. you have been exposed. why don't you take off your mask so everybody knows you are yet another dirty business company just like everybody else. only worse because you claim you're a technology company but you make money out of ads.

You know I heard Microsoft is making hard for Google. We all know Microsoft is holding Google to standards/requirements that no one else has to follow, even Microsoft themselves.

Wait... I am wrong that is what Google has been doing to Microsoft for these past few months. I guess Google is just too busy creating their new Borg glasses to really do money making work. Ah... soon to they will have everyone assimilated into the collective.

Paul Josephson said,
You know I heard Microsoft is making hard for Google. We all know Microsoft is holding Google to standards/requirements that no one else has to follow, even Microsoft themselves.

Wait... I am wrong that is what Google has been doing to Microsoft for these past few months. I guess Google is just too busy creating their new Borg glasses to really do money making work. Ah... soon to they will have everyone assimilated into the collective.


difference is people rely on ms products. windows, exchange, server software. If there would be another search engine on par or better than google nobody care about google anymore. and that's why google is afraid.

Greetings from China. Who is this Google guy? Never heard of him. There used to be something called GoodDog here in China but they bombed and ran away. Is that the same one?

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