Google now showing ads in Chrome; will users jump ship?

Google, who are well known for their search engine are also well known for doing ads. Today, it appears the company is giving in-browser advertisements a go, according to gHacks. The company is showing ads to users that try to sell them Chromebooks, but it appears they only show on the "New Tab" page.

The image was found over on Google+, and users are giving mixed reactions to the news already, with one side of the argument saying "You guys are a bunch of spoiled brats. It's a free browser for goodness sake!" and the other simply responding "Firefox 8 doesn't have ads." Perhaps Google has finally realized they could cash in on some of that large new market share?

It's not clear what platform the browser was on (it almost looks like it's on a Chromebook itself) and we weren't able to reproduce the behavior ourselves. Despite this, multiple users on the Google+ post reported that they were seeing the ads in their browsers too. We've also heard it's happening on Windows 7 based machines too.

If the company pushes ahead with this, it could be bad news for their market share -- or -- people might just accept that advertisements in browsers were always going to surface at some point. If users are really annoyed by them, there are other options that don't have them, so it'll be interesting to see how people react, as well as if Google moves to let other companies utilize the ad space. Stay tuned.

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I don't think I've seen either. That said, I'm running a custom and massive hosts file which blocks most of this garbage so whether that has had some effect or not I'm not sure.

Although ads may start appearing, so long as they are kept to a minimal and not too intrusive, I don't really care. It is a free browsing after all and a fantastic one at that. If you don't them, there is always Firefox... or Internet Explorer!!

I have seen it both on OSX and on Windows 7, it wasn't too annoying.... but I would rather not see many more

Amazing how conditioned some of you folks have become to accept ads in every corner of your online experience.

Google exists to litter the virtual earth with ads. Everything they do is in pursuit of that purpose.

Not exactly a big ad - open a new tab in Chrome and it suggests buying a Chromebook.
Sounds sensible to me...

I saw the ad this morning and then had a look - I like the look of them and would consider buying one when I look at getting a tablet next year.
Something I wouldn't have done without seeing the ad.

I would not mind that much adds shown in the new tab page. Adds or a blank page it doesn't make a big difference to me. It's actually an effective way to use the space.

As long as the adds are not visible when i'm browsing a web site or inside the UI i don't really care.

Sad day when Chrome still loads up faster than other browsers, WITH the ad. -_-

Either way, I don't really mind so long as the ad doesn't get bigger/louder, or doesn't start with "YOUR BROWSING EXPERIENCE WILL CONTINUE IN 0:30!!" with video adverts.

dead.cell said,
Sad day when Chrome still loads up faster than other browsers, WITH the ad. -_-

Either way, I don't really mind so long as the ad doesn't get bigger/louder, or doesn't start with "YOUR BROWSING EXPERIENCE WILL CONTINUE IN 0:30!!" with video adverts.

Just because chrome loads faster doesn't make it the best, IE 9, Opera and Safari with webkit 2 blow chrome out the water with faster page rendering. and as for the ads we'll see if they get worse down the line.

dead.cell said,
Sad day when Chrome still loads up faster than other browsers, WITH the ad. -_-

Safari on OS X Lion opens instantly on my iMac. Not sure how Chrome can launch even more instantly.

.Neo said,

Safari on OS X Lion opens instantly on my iMac. Not sure how Chrome can launch even more instantly.

Its faster than instantly. Duh. that's like I have an infinite amount of money +1

Chrome is still the best browser about, from UI to standards support; functionality to development speed. If it were to display ads on webpages then I would certainly oppose that, though I'd most likely opt to an addon that removes it rather than move back to Firefox or worse... Internet Explorer.

We shall see whether this is the first step of a move towards advertising or, as I see more likely, just a misstep. Just to be clear, I oppose this move; I am not a Google apologist.

This looks a lot like the annoying ads that finally got me to stop using GMail... I for some reason find the way Google does ads far more annoying than their competitors. I feel like I'm required ti click it off... If I start getting this ad in Chrome, I'll no longer be using it. I use Firefox most of the time anyway.

Noticed that the other day, i was more shocked about the price of the Chrome Books to be honest!

It's not really bothering me at the moment, however we shall see what happens in the future.

Wow... complaining that a company wants to make money. Everything must be free eh ?
The people making Chrome, Gmail,, Google Search, Google maps, Google Navigation should be payed with hugs and kisses ? The servers that host all of those services should be powered by pure will and pixie dust ?

What a bunch of childish fools some of you are, you are so biased... You would be the first to tell your bosses to ef off if they asked you to work for free, but somehow everybody else should.

And for all you lames that will say that Firefox doesn't have ads : Google is one of the largest contributor to the Mozilla foundation, so basically they help pay the Firefox dev's too, cause you know.... "programmers need food too"

Losers.

Kwanza said,
Wow... complaining that a company wants to make money. Everything must be free eh ?
The people making Chrome, Gmail,, Google Search, Google maps, Google Navigation should be payed with hugs and kisses ? The servers that host all of those services should be powered by pure will and pixie dust ?

What a bunch of childish fools some of you are, you are so biased... You would be the first to tell your bosses to ef off if they asked you to work for free, but somehow everybody else should.

And for all you lames that will say that Firefox doesn't have ads : Google is one of the largest contributor to the Mozilla foundation, so basically they help pay the Firefox dev's too, cause you know.... "programmers need food too"

Losers.

No one asked them to release it for free, but they did. Thats why people are ****ed about the ads. Whats even more childish is they are trying to sneak them in.

What you don't seem to get is that Chrome is already a platform for Google to push their other products that already include ads. Many websites already incorporate Google ads. There's absolutely no need for them to integrate into every single aspect of their free products such as Chrome beyond pure greediness.

"You guys are a bunch of spoiled brats. It's a free browser for goodness sake!"
So are Safari, Firefox, Opera en Internet Explorer. Do they display ads like this? Google already makes ****loads of money, no real need for them to do this as well. It definitely comes across as greedy.

(And yes I'm aware of Opera's past, but I'm talking about the situation today)

Edited by .Neo, Nov 25 2011, 12:47pm :

.Neo said,
"You guys are a bunch of spoiled brats. It's a free browser for goodness sake!"
So are Safari, Firefox, Opera en Internet Explorer. Do they display ads like this? Google already makes ****loads of money, no real need for them to do this as well. It definitely comes across as greedy.

(And yes I'm aware of Opera's past, but I'm talking about the situation today)

PLUS, Chrome is CLEARLY Google's inroad into various new markets. It should be considered an advertising expense to them as far as I'm concerned...

M_Lyons10 said,

PLUS, Chrome is CLEARLY Google's inroad into various new markets. It should be considered an advertising expense to them as far as I'm concerned...


Exactly.

So Google try and sell one of their own products within their own Browser using an unobtrusive ad and people bitch and moan? Wow...

the real question is how much RAM is this person using on his machine for so many add ons to work and still allow screenshot ?
doesn't bother me much, i use ie9 ....less resource hungry and gives same level if not better performance

There is a reason why the first thing I do after installing Firefox to a new PC is to install AdBlock. It was the first thing I looked for after installing Chrome too, and the only reason I don't regularly use IE9.

Say NO to ADs

I despise ads with a seething hatred, so thank god I have Ad Muncher. I haven't seen one in so long I almost forgot how terrible they are.

bjoswald said,
I despise ads with a seething hatred, so thank god I have Ad Muncher. I haven't seen one in so long I almost forgot how terrible they are.

+1, I hate them too. I'm going to check out Ad Muncher.

I don't see the big deal, just install SRWare Iron or another Chrome-clon browser and problem solved. I'm going to do that just now.

EzeAris said,
I don't see the big deal, just install SRWare Iron or another Chrome-clon browser and problem solved. I'm going to do that just now.

I really wish people would stop recommending Iron. There has been comparisons made with the Chromium base source code and it has shown that there is little no to change in code with Iron. Search for "the Srware Iron scam".

You'll also come upon some IRC chat logs in the Chromium channel showing how the Srware devs simply saw an opportunity to prey off the Google paranoia and release the so called "privacy-oriented" Iron for ad-based monetary gains.

So if you really want an open-source alternative to Chrome then just use Chromium itself, and not some misleading Chromium rip-off.

Why don't they spend the time to fix the poorly implemented "new" Net Tab Page, rather than wasting time adding in features like this that make the browser more and more bloated like IE.

This really isn't newsworthy at all.

Neowin - "OMG Chrome haz adverts!"

Me - "Yeh I know, I can see it, thanks"
Firefox users - "I don't care, I use Firefox"

Neowin - "How do you feel about that? R U MAD?!"

Me - "I don't care"
Firefox users - "I don't care, I use Firefox"

SuperHans said,
This really isn't newsworthy at all.

Neowin - "OMG Chrome haz adverts!"

Me - "Yeh I know, I can see it, thanks"
Firefox users - "I don't care, I use Firefox"

Neowin - "How do you feel about that? R U MAD?!"

Me - "I don't care"
Firefox users - "I don't care, I use Firefox"


It isn't newsworthy to you, but . . . you are not every person in existence.

Callum said,

It isn't newsworthy to you, but . . . you are not every person in existence.

he is, and he is right. this is not newsworthy at all.. again: sensationalism and pure bad journalism

I am on Windows 7 64BIT and I have chrome, got the same advert both on my Chrome portable and the Chrome that was installed, the advert went away and 'never came back' after I clicked the 'x' button so no bigge

this is pure sensationalism.. why the plural? it's one single ad, and it's black friday and cyber monday, etc. so it's a simply tip what to buy from them. this has nothing to do with ADS.. it's not like you've seen a citybank ad..

It made me switch back to Firefox. Something unnerving about the idea that Google is watching me when I decide to open a new tab. :\

Pc_Madness said,
It made me switch back to Firefox. Something unnerving about the idea that Google is watching me when I decide to open a new tab. :\

Wise choice buddy.

The truth is that they're watching you the whole browsing session. From the start until the end.

SuperHans said,

did you even read the article?
those people arent even sure what Chrome sends back.

sentences like

but Chrome is not regularly sending your browsing history back to the mothership.

so its not regularly but at random intervals? it still sends your browsing history back to the mothership.

plus any Google product comes with the Google Updater service which runs 24/7.

Shadowzz said,

did you even read the article?
those people arent even sure what Chrome sends back.

sentences like
so its not regularly but at random intervals? it still sends your browsing history back to the mothership.

plus any Google product comes with the Google Updater service which runs 24/7.

You should create a blog and post all your findings proving how Chrome sends all your browsing history back to Google. Be sure to throw in some AdWords on there. You could make a pretty penny exposing such a large conspiracy.

I also highly recommend Opera. Small marketshare; virtually no malware. Does the job I want: loads pages quickly, fair memory usage.

Yes, there were ads in the past which might have blocked it at that point from becoming popular.

Actually the main reason Chrome does take off, is because a lot of users download sofware, do not pay attention to anything which comes with it and boom, they have Chrome. Chrome's also a pain in the ass to block as a system administrator, they keep changing the way it installs etc. Yes, they have quite a market share. Surprisingly, when I ask users whether they actually use it, they always ask me: "what's Chrome", "what's that icon".

I wonder how many deliberately download Google Chrome and actually keep using it - of course there will be some people, but I bet their market share would drop quite a lot.

Unrelated note: the version numbering is really ridiculous

Jeffrey89 said,
I also highly recommend Opera. Small marketshare; virtually no malware. Does the job I want: loads pages quickly, fair memory usage.

Yes, there were ads in the past which might have blocked it at that point from becoming popular.

Actually the main reason Chrome does take off, is because a lot of users download sofware, do not pay attention to anything which comes with it and boom, they have Chrome. Chrome's also a pain in the ass to block as a system administrator, they keep changing the way it installs etc. Yes, they have quite a market share. Surprisingly, when I ask users whether they actually use it, they always ask me: "what's Chrome", "what's that icon".

I wonder how many deliberately download Google Chrome and actually keep using it - of course there will be some people, but I bet their market share would drop quite a lot.

Unrelated note: the version numbering is really ridiculous

I don't understand... People don't deliberately download Google Chrome, then how they get it on their computer? It isn't a virus that crawl into your computer.... Anyway if me I rather recommend IE9 than Opera. Opera's flash is terrible on the new Youtube page.

tanjiajun_34 said,
I don't understand... People don't deliberately download Google Chrome, then how they get it on their computer? It isn't a virus that crawl into your computer.... Anyway if me I rather recommend IE9 than Opera. Opera's flash is terrible on the new Youtube page.

ditto - works fine for me
just avoid Flash 11.2 beta which leaks RAM

tanjiajun_34 said,
I was using Flash 11 and had problems so I switched... I might as well just use IE9. With Windows Update had it installed for me. Anyway about ram....
I don't see Opera doing great compared to IE9....
http://imageshack.us/f/521/operaram.png/

Firefox would be at 100MB probably.
And IE9 spread itself across multiple processes - I see two at least in your Task Manager.
That RAM usage is not bad. Now a few hours of surfing the web and opening closing many many tabs, then the memory use might tell more

Only an "ad" if you say the Google.com home page sometimes has "ads". This is from Google themselves, and related to the Google Chrome product. It's not third party ads, which is what we normally mean when we talk about ads.

Where there is one more are likely to follow...
Probably wont be long until there is an extension or other hack removing it though.

I for sure wouldn't use Chrome as my standard browser if it had in app ads though, not such much because it annoys me (this is nothing compared to the banner ads in Android apps), but out of principle, if you put ads in your app I'm likely to ignore it even if I can easily block them (unless the app itselfs gives the option to disabled ads, for free of course).

So how many are now getting a Chromebook because of this ad? This article on Neowin and that other site is probably promoting it more then that little pop-up did.

Oh man I remember the days when some software had a big banner ad space built into the look of the main program window. It almost did Opera in, but they got smart. lol Google probably won't take the ads too far so I'm not really worried, but we'll just have to wait and see.

Its like the google ad on their website that says "get chrome" you can close it and as far as I can tell it doesn't come back. I had the thing myself and closed it. Gone.

Auzeras said,
Its like the google ad on their website that says "get chrome" you can close it and as far as I can tell it doesn't come back. I had the thing myself and closed it. Gone.

I observed the same.

Yeah the ad popped up for me a couple of days ago, didn't bother me, I just clicked the little "x" and it hasn't been back since

Overreaction article, jeez. It was just a simple box on the new tab page. I received it on Windows version, Google Chrome Stable.

Kaoxt said,
Overreaction article, jeez. It was just a simple box on the new tab page. I received it on Windows version, Google Chrome Stable.

would you be upset if Microsoft Windows starting popping up ads?

Lachlan said,

would you be upset if Microsoft Windows starting popping up ads?

it does on the default home page try the new (whatever version is the new version of IE)

Kaoxt said,
Overreaction article, jeez. It was just a simple box on the new tab page. I received it on Windows version, Google Chrome Stable.

Indeed! Indeed! I got this a few days ago, and it's barely noticable. Unless you click it it's just... there.

NesTle said,

it does on the default home page try the new (whatever version is the new version of IE)

That's the MSN website not Windows LOL.

Don't Be Evil

Though placing Ads on browser is ethically correct (not morally), but if Ads are limited to Google Products then it's unfair. Another case of Google using it's dominance in one market, to lay the grounds for other products.

So now Chrome should be classified as Shareware, instead of Freeware.

Gaurav Agrawal said,
So now Chrome should be classified as Shareware, instead of Freeware.

l'll keep on calling it just browser.

Gaurav Agrawal said,
Don't Be Evil

Though placing Ads on browser is ethically correct (not morally), but if Ads are limited to Google Products then it's unfair. Another case of Google using it's dominance in one market, to lay the grounds for other products.

So now Chrome should be classified as Shareware, instead of Freeware.

Ads are not evil ...
CCleaner is a freeware software supported by ads.

Ricardo Dawkins said,
Remember the ads in Opera?
Now you know one of the reasons why Opera never take off.

No, I just remember my browsing experience with Opera being less than optimal, thus I never stuck with it.

Ricardo Dawkins said,
Remember the ads in Opera?
Now you know one of the reasons why Opera never take off.

To be fair they haven't had ads for at least five years now, so other factors are at play.

dead.cell said,

No, I just remember my browsing experience with Opera being less than optimal, thus I never stuck with it.
Plus they cry like lil bitches when its not going they way they want it to.

Fortunately it's easy to replace the New Tab page with an extension.

So it now becomes a matter of ethics, and whether a regulatory body will scream foul over Google's tactics.

Denis W said,
Fortunately it's easy to replace the New Tab page with an extension.

So it now becomes a matter of ethics, and whether a regulatory body will scream foul over Google's tactics.


Why would a regulatory body mind? Microsoft show ads for their services in Windows Live Messenger, and other software vendors show ads in their software.

Callum said,

Why would a regulatory body mind? Microsoft show ads for their services in Windows Live Messenger, and other software vendors show ads in their software.

It'll probably have to do with Google's stronghold in the search market, if it comes to that.

Denis W said,
It'll probably have to do with Google's stronghold in the search market, if it comes to that.

Messenger ships with every Windows installation doesn't it? Also Googles marketshare has dropped if I'm not mistaken (not by much, but still)

daPhoenix said,

Messenger ships with every Windows installation doesn't it? Also Googles marketshare has dropped if I'm not mistaken (not by much, but still)

In XP yes (although the client was quickly obsolete within a few years), but since then no.

I'd rather they not ship Messenger with any version of Windows, to be honest. The client's bad enough as is

daPhoenix said,

Messenger ships with every Windows installation doesn't it? Also Googles marketshare has dropped if I'm not mistaken (not by much, but still)

Nope. They stopped doing that with XP.

This particular type of ad does not bother me because of how simple and subtle it is. I really hope they don't go any further than that though.

It might just be Chromebook? I had the same ad. Though, I was not fussed by it and certainly wont jump ship because of it. I barely let the homepage load before typing in a spot I really want to get to.

Yeah, I had that ad as well yesterday and I didn't even know it's an ad lol
Thought it's just a notification by Google (as it's not some crappy product that is non-Google related)

:: Lyon :: said,
Yeah, I had that ad as well yesterday and I didn't even know it's an ad lol
Thought it's just a notification by Google (as it's not some crappy product that is non-Google related)
So, the difference between an ad and a notification is whether it's for a product that's good? Interesting...

Beaux said,
So, the difference between an ad and a notification is whether it's for a product that's good? Interesting...

Of course there is - an ad is a space sold to a third part to push their wares but if it just Google literally saying, "hey, here's a heads up on this cool new thing we've got" then it is no different than loading up YouTube to have a little message at the top saying, "we've changed our layout click here to find out what has changed!".

Me too, I have not seen any ad yet...do keep in mind that there is no such thing as a free lunch.

Edited by Meconio, Nov 25 2011, 5:03am :

Meconio said,
Me too, I have not seen any ad yet...do keep in mind that there is no such thing as a free lunch.

Sure there is, there's no ads in Firefox, and lets not forget Opera who removed the ads from their browser in a vain attempt to gain more market share.

I saw the ad myself, but it's only on the new page tab so who cares?

It didn't disrupt my browsing.

It didn't make me actually want a Chromebook, for sure.

randomevent said,
I saw the ad myself, but it's only on the new page tab so who cares?

That's where it starts. You care because you posted and vice versa. What's stupid is the amount of thought you put into your posts before going "who cares?".

The Dark Knight said,
No big deal, Adblock will take care of it! Doesn't show up for me!

nope, it would still show up... i have ad block and it still showed it but if you close it it will never show it again... maybe its just in the US... I dont care about it since its just on the new page tab.

showed up for me as well with adblock and its not US only. I am in Canada.

Besides, its not the first time Google has done something like this. if you browse to google homepage on IE, its shows up a similar ad to install Google Chrome browser.

The Dark Knight said,
No big deal, Adblock will take care of it! Doesn't show up for me!

-1 Nope, it wont.

The ad is clearly showing up on the new-tab page. Adblock doesn't get a look in on this page as it's part of the browser. As indicated by the Adblock icon greying out when you switch to that tab.

The Dark Knight said,
No big deal, Adblock will take care of it! Doesn't show up for me!

No big deal for you, that's O.K. Personally, when I see ads on TV, I change channel...

philcruicks said,

I'm on the Dev build in the UK and I haven't seen anything yet.

Nor me. I don't see this being intrusive but if it is I'm sure there'll be an extension.

GreatMarkO said,

I'm on 17.0.942.0 dev-m and I've not seen any such ads yet!!

Same build and in the U.K, no adds either.