Judge says "No" to Yahoo's request to slow its Microsoft-Bing partnership rollout

Yahoo must continue to put Microsoft's Bing search engine in place in its sites that serve Taiwan and Hong Kong, even though Yahoo's CEO Marissa Mayer tried to get a judge to slow the roll out for those territories. On Monday, the judge ruled that Yahoo must abide by the earlier decision of an arbitrator who had found in favor of Microsoft in this matter.

According to Reuters, Meyer sought to change the agreement due to the upcoming retirement of Microsoft CEO Steve Ballmer. Mayer wanted to discuss the current deal between the two companies with Ballmer before he left. Yahoo agreed to use Microsoft's Bing search engine in 2009 in a 10 year deal, long before Mayer became CEO of Yahoo in 2012. Bing is currently the search engine for most of Yahoo's sites but a few territories have yet to make that transition.

Mayer has said in the past that she does not believe the deal with Microsoft has resulted in much of a benefit for Yahoo. There are rumors that Mayer would like to break free of the search agreement with Microsoft long before the 10 year contract ends but at the moment there's no indication that will happen anytime soon.

Source: Reuters | Image via Yahoo

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17 Comments

The deal is in place so you have to live with it for now, I don't see why she can't talk to the next CEO about a new deal though? Why would it have to be Ballmer? That part sounds like an excuse to me. I wouldn't be surprised if when the deal is over she calls up her old friends in Google and does the same deal but with them instead.

That said, people who still use Yahoo don't do so for the search, IMO, it's for the other content sites they have/run, the portal itself.

GP007 said,
The deal is in place so you have to live with it for now, I don't see why she can't talk to the next CEO about a new deal though? Why would it have to be Ballmer? That part sounds like an excuse to me. I wouldn't be surprised if when the deal is over she calls up her old friends in Google and does the same deal but with them instead.

That said, people who still use Yahoo don't do so for the search, IMO, it's for the other content sites they have/run, the portal itself.

Would never get pass the EU.

ACTIONpack said,

Would never get pass the EU.

Because Yahoo is so popular in the EU? Hardly anyone uses it. Maybe some do in the UK but in mainland Europe simply everyone Googles.

ACTIONpack said,
Would never get pass the EU.
The EU knows what's best for consumers... by helping competitors in court who can't win in the marketplace.

Marissa Mayer karma is a b****, she rolled over towards the Gov for data collecting on users, I say this is justified for her acting like an airhead when they asked her what deal she had made with the NSA and she wouldn't comment it.

I was just looking at the terms of the original deal. Microsoft was to provide Yahoo cash so it could match its baseline and not lose money during the transition, which by the looks of it they have up to the agreed upon time but, here's the catch Yahoo was supposed to have been fully transitioned on all of its portals by this year. Now that Yahoo received its money they are dragging their shoes in the dirt to keep the foreign markets extra income rather than give it to Microsoft

Figure 8 Dash said,
And people call Elop a trojan horse. I bet Mayer can't wait to switch every single service at Yahoo over to Google, lol.

Actually, I think she's given full control of Yahoo, and trying to succeed and making Yahoo a success, of her own doing, vs preparing the company intentionally or unintentionally to be absorbed by another company. Trying to make her mark as a high profile CEO of a large tech company.

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