Lines form around the US for the Surface Pro launch

The Surface Pro has been met with a plethora of demand today as lines have been spotted around the US with hopeful consumers who are looking to get their hands on the device today. We have nabbed a few pictures from twitter to show that while some may have written the Surface off as another Microsoft failure, consumer response seems to indicate the opposite.

Image via Alan Kimmer, Twitter

If you were hoping to get your hands on a Surface Pro today, you may need to search far and wide as it is being reported that many Microsoft stores have sold out of the devices. This is not a surprise as there was plenty of pent up demand for the device and even the Surface RT sold out at launch. Reports are indicating that the 128GB Pro has sold out completely at most places (including the Microsoft Store) and that some locations are out of the 64 GB version too. We have heard that Microsoft is looking to quickly backfill these outages, but we don not have a timeline on when that will occur.

Line wraps around the Microsoft Store in San Jose, image via Rakesh

The Surface Pro represents Microsoft's future direction for the company and is the first full PC to don the company's name and go head to head with the with other OEMs in the laptop category. The the 64 GB version starts at $899 and the 128 GB version selling for $999, neither of those models will come with a keyboard cover, so expect to tack on an additional $100+ to the purchase price.

Microsoft Store in Bellevue, Twitter via Java Junkee

Microsoft is also offering a $20 discount on a one year subscription to Office 365 Home Premium if you buy it alongside the Surface Pro. If you want a longer two year warranty, Microsoft will sell one with a $50 discount for a limited time.

Image via Geekwire

Let us know if you hear about any lines in your areas or if you were able to get your hands on a device, let us know your first reactions to Microsoft's top tier tablet in the comments below.

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Who's upset? You know what they say about assumptions.

This isn't a laptop, no matter how you look at it. It's a tablet, with a keyboard. It has tablet size memory, and to compare it to a laptop is silly.

Pam14160 said,
Actually the lines you see are from the last iPad and iPhone sales. . .

People were lining up outside the MS Store during the last iPad and iPhone launch? And some of them were holding pamphlets about the Surface? Hmmm... interesting

Very cool! Hopefully this demand and excitement will make OEMs design better Windows 8 tablets.

I also hope that once I buy my Surface Pro (a while from now), a black Touch Cover with one of those designs will be available.

The Microsoft Store at Century city mall on Santa Monica Blvd had a super long line and sold there entire inventory. They had 2 sheets of paper full of names of people that wanted to buy.

The Microsoft Store at Tysons Corner, VA allowed people in at 8 AM rather than their opening at 10 AM as they told customers--including myself--the days leading up to today. This pretty much destroyed building any hype for the launch, as it just meant a heavier flow of traffic.

They were apparently sold out within minutes of the opening time though. I got a Surface Pro pretty easily, as I was there right when the mall opened its doors around 8 AM.

pickypg said,
The Microsoft Store at Tysons Corner, VA allowed people in at 8 AM
They were apparently sold out within minutes of the opening time though... I got a Surface Pro pretty easily, as I was there right when the mall opened its doors around 8 AM.

I stopped by that store last Tuesday and pre-ordered one. Sent an email to the salesman confirming I would be in today to pick it up. Showed up in the afternoon and they had everything ready for me. Very cool experience (just like when we got my wife her RT back when it was released).

As there were no real perks to lining up, I kind of wish I had done that in hindsight as I had reserved it already as well. Fortunately I waited all of about 5 minutes before they opened early.

it's a fad which is sad. hey I rhymed!

But this is a great turn out for people who want to be the first on their street to own one. Apparently people got like that when Win 8 went to RTM.

LOL...

Pentagon Mall in VA store had a line from 10am till 2pm. Pretty steady flow. Maybe people are gonna like it. I certainly love mine. =)

No lines in London, because (i) still no Microsoft store here, and (ii) still no European launch, or even a stated date for one. This is very disappointing (we Europeans are just as ready to be gouged as you Americans are:-).

gb8080 said,
No lines in London, because (i) still no Microsoft store here, and (ii) still no European launch, or even a stated date for one. This is very disappointing (we Europeans are just as ready to be gouged as you Americans are:-).

How cute, people in the UK actually think anyone in the US cares.

J/K - I spend a lot of time in Europe, and the inconsistencies of availability are crazy. However, to assume it is always 'Microsoft' at the heart is misguided. There are also products that get more attention and earlier releases in the UK/EU.

WP7/8 got an earlier and better EU release than it did in the US, mainly due to carrier delays.

It is true in reverse of products like Zune or even various Xbox Live services that are HELD UP because of licensing for that country or working through extra red tape that is involved in a vast majority of EU countries.

Also if Microsoft has limited availability, it is in their interest to fill the US demands, as the world sadly does gauge product success based on US adoption rates.

So people line up for Apple products and there called sheeps and stupid. People line up for Microsoft and it's great-good for them. You Apple haters amaze me.

Sad but true. I wasn't able to get my Surface Pro yesterday. Called the Microsoft Store. "Closed due to the weather". Found out that they opened at 12. Called at 12:15 pm. They were sold out.

They are called sheeple not because they wait in lines, but because they wait in line for innovative feature upgrades like a new row of icons (longer phone). An amazing 3D map experience. Better yet, inventing panorama photography!

Well two of those are software upgrades, which people would simply download. I'm not sure what your point is given that no one is currently offering anything really innovative. The original iPhone was truly novel and the iPad had a good bit of novelty. Once the market for a device is established, most everything beyond that is evolution of some form or another (including the Microsoft Surface).

it's so laughable that neowin and its fanboys tried to build or wrap an apple-like culture around everything microsoft, its pitifully pathetic. lmao.

Albert said,
it's so laughable that neowin and its fanboys tried to build or wrap an apple-like culture around everything microsoft, its pitifully pathetic. lmao.

Actually, what *is* pathetic is watching the panicking Apple parrots, who're worried their reign of "cool" is coming to an end.

I really, really don't think any Apple fan is worried about Microsoft taking over the reign of "cool." I'm also now sure how this really threatens Apple at all, certainly nothing anyone is panicked about.

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