Microsoft discontinuing Zune HD original devices

Microsoft have now discontinued the selling of its Zune HD original devices which were sold directly from the company. On its website, Microsoft recommends using Best Buy or Walmart to buy a Zune HD device, by saying "we are no longer taking new orders for Zune Originals. To purchase a Zune HD device, please visit one of our retailers." Following on with that, on its website, Microsoft are recommending users to purchase a Windows Phone instead which also offers similar features to the Zune.

While the purchasing of the ordinary Zune HD devices is still open to consumers at a couple of stores, ZuneBoards, which first spotted the change, has stated that they believe this is the beginning of Microsoft's efforts to take the Zune out of the market. Given that the Zune HD original devices were customised versions of the standard Zune device, it won't affect the overall availability to consumers but it does represent the beginning of the end for the portable music device.

In some sense, this has been a long time coming given that we firstly heard rumours that the devices and the brand were being scrapped and later confirmed that parts of the brand would be merged into Windows Live services. Microsoft have done nothing to promote the Zune brand and have been primarily focusing on the release of Windows Phone, so much so that the company recently announced the porting of applications from the Zune HD marketplace to WP7.

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spike21 said,
Reminds me of voice buddy for games(one of the best things they made),that's why I hate buying anything microsoft.If it's good and it doesn't make them billions of dollars,it won't be around in a few years.

Alas no WP7 in a few!

While it would be cool to see an iTouch equivalent of WP7 I think that market will only get smaller over the years, phones are the device to have now as they can do both quite comfortably and people don't really want two devices now. A small device for running or sports, sure but not an iTouch like device.

neo158 said,
Some of you need to read the article again. It's just the Zune Originals that are discontinued at the moment, it's not as if you can't buy the devices through stores while they still have stock of them.

I bought my Zune HD 32GB from a UK reseller, cost me a small fortune but I still use it and the Zune Software will still recognise the devices for a few years yet.

I would have liked to see a European launch as well but, sadly, that didn't and will never happen.

Add to the Zune a KIN and Danger (Sidekick) and you are set. :-)

When Microsoft stops selling Zune HD and advises customers to buy WP7 phone, it means that support for the device won't last for long.

alexalex said,

Add to the Zune a KIN and Danger (Sidekick) and you are set. :-)

When Microsoft stops selling Zune HD and advises customers to buy WP7 phone, it means that support for the device won't last for long.

I actually own a HD7 and a Desire as well so why the f*** would I want a KIN.

Granted Microsoft may drop support for the Zune HD within the software but when you consider that the Zune 30 is still supported within the software I don't see that happening any time soon.

People need to also keep in mind that the service will probably see a name change from just "Zune" to something else probably. Making and selling the hardware was only a means to an ends, which was to build and get the marketplace service out there. Smartphones are taking over the pmp market though, hate it or love it, it's fact. I still think MS will at some point license a media/game version of WP for custom devices as long as OEMs want to build them. Though if they don't MS isn't going to do it, I doubt it, so they'll just stick to phones.

GP007 said,
People need to also keep in mind that the service will probably see a name change from just "Zune" to something else probably. Making and selling the hardware was only a means to an ends, which was to build and get the marketplace service out there. Smartphones are taking over the pmp market though, hate it or love it, it's fact. I still think MS will at some point license a media/game version of WP for custom devices as long as OEMs want to build them. Though if they don't MS isn't going to do it, I doubt it, so they'll just stick to phones.

According to Ballmer, Zune is an iPod killer and should take the world by a storm. /s

alexalex said,

According to Ballmer, Zune is an iPod killer and should take the world by a storm. /s


That would have been possible, if it was released to the world.

xn--bya said,

That would have been possible, if it was released to the world.

You couldn't release the player to the world without the full support of the marketplace behind it, something that still isn't happening so far, even with WP7 due to crappy media licensing and red tape holding it back.

Why would you buy a player that can't fully work in your area exactly? It'd only serve to give MS bad press for lack of "supporting more regions" and so on.

alexalex said,

According to Ballmer, Zune is an iPod killer and should take the world by a storm. /s

MP3 players are a dying market, smartphones are killing them on their own just as well.

xn--bya said,

That would have been possible, if it was released to the world.

Who to blame ? Apple has no problems with iPods and iTunes ?

GP007 said,

MP3 players are a dying market, smartphones are killing them on their own just as well.

I agree. However, I own an Android phone. I use it for long distance directions thanks to Google Navigation. I can't also use this device as my music player unless they can have a special software tied to it that directs audio comes out of the head phone jack is for music, so that I can fully utilize it.

Great - just when a real iPod Touch competitor gets off the ground brilliant Ballmer scraps it. He tries to launch FAIL like Kin, but scraps great products like Zune HD. Fire the ****** already.

KingCrimson said,
Great - just when a real iPod Touch competitor gets off the ground brilliant Ballmer scraps it. He tries to launch FAIL like Kin, but scraps great products like Zune HD. Fire the ****** already.

The ZuneHD was never a true iTouch competitor since it never had the apps and games marketplace support that WP7 has right now. It also doesn't have the hardware needed to run the WP7 OS it seems (now they're porting ZuneHD apps to WP7 it seems).

Them not selling ZuneHD's anymore doesn't mean they won't make a future PMP only device (maybe other OEMs will make them this time around). The thing is that smartphones are the growing market while PMPs are smaller and smaller, MS's priority is in phones first.

GP007 said,
Them not selling ZuneHD's anymore doesn't mean they won't make a future PMP only device (maybe other OEMs will make them this time around). The thing is that smartphones are the growing market while PMPs are smaller and smaller, MS's priority is in phones first.

That's true enough. The Samsung Galaxy PMP is coming out now and that should be the first true iPod Touch competitor. Why shouldn't MSFT come up with a WP7 PMP-only device? Sometimes people just need a high-capacity music player with WiFi.

I was hoping they bring out a Zune HD 2 or something. I like the Zune HD. But still lacks stuff I could use that my ipod touch 4gen has... If Microsoft stuck around to bring Zune HD to a huge competition... They could of done a great job too but nope they just drop the ball.. Geez maybe I'll just buy a zune hd for the fun of it lol to say hey I got one sweet lol

As a former Zune owner and a current WP7 owner, I'm sad but unsurprised to see this. The Zune was great hardware, and I've personally felt that the Zune software really ought to replace Windows Media Player.

Sam not Spam said,
As a former Zune owner and a current WP7 owner, I'm sad but unsurprised to see this. The Zune was great hardware, and I've personally felt that the Zune software really ought to replace Windows Media Player.

Zune software HAS replaced WMP.

Microsoft completely lies about 1 spec of Zune - that it supports bframes which greatly increase video quality. It does NOT yet the specs incorrectly say that and they won't correct the page even if their support acknowledges it. The Zune doesn't accept any H.264 video with bframes no matter what software is encoded with. If you are still going for a PMP in this day and age, go with the iPod Touch which now even supports H.264 Main Profile! Better still, don't go for a PMP but buy a smartphone instead.

Zune HD is NOT dead. Only the customized ones from the Zune HD original site. It probably was not worth the money for Microsoft to have this service, so they decided it was best to let that service go.

I'm also kinda under the illusion that the Zune HD v2 was still in progress that last time I checked with a friend that worked there. Might have changed, but he was still confident the last time I checked to see if it was truly dead.

Quikboy said,
Zune HD is NOT dead. Only the customized ones from the Zune HD original site. It probably was not worth the money for Microsoft to have this service, so they decided it was best to let that service go.

I'm also kinda under the illusion that the Zune HD v2 was still in progress that last time I checked with a friend that worked there. Might have changed, but he was still confident the last time I checked to see if it was truly dead.

Exactly, makes me wonder just how many people actually bother to READ THE ARTICLE before commenting.

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