Microsoft goes all double rainbow with Windows Live Photo Gallery

Microsoft has gone all double rainbow today in Redmond.

The software giant has pumped out a promo video for its Windows Live Photo Gallery application. The twist you ask? It features Paul “Bear” Vasquez, famous for his excited reaction to a double rainbow. The Microsoft workers invited bear to Seattle in order to film the special video.

"When I first showed the Windows Live team the famous “Double Rainbow” video back in July they thought it was hilarious. But when I said I wanted him to come and do a video with us, they looked at me as if I had been seeing rainbows all day…they thought I was kidding. I e-mailed Bear that night and sure enough, he responded, and with great enthusiasm," wrote Microsoft worker Connor Lanman in a company blog posting today.

But what does it mean? Well Microsoft called on Bear to show him how to capture a full on double rainbow with Windows Live Photo Gallery using the panorama stitch feature. The video is light-hearted and comic and shows an un-usual side of Microsoft which is genuinely funny. Enjoy.

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Fail...

A double rainbow should have reversed colours in the outer bow, with a dark band between them. This is the worst fakery ever Microsoft.

Unless this is a unique new type of rainbow... what does it mean?

lt8480 said,
Fail...

A double rainbow should have reversed colours in the outer bow, with a dark band between them. This is the worst fakery ever Microsoft.

Unless this is a unique new type of rainbow... what does it mean?

go outside and play, you need a time out....

The WinLive team know how to have a laugh haha xD

A few years back (possibly MSN7 beta?) in a live chat I was told MSN will make my coffee when I supply the Danishes

Menge said,
Wow that was AWESOME! Shame it'd be kind of lost on people who don't know the meme

meme I wouldnt call it one just yet its only got 12 million hits and been out since the start of the year.

Menge said,
Wow that was AWESOME! Shame it'd be kind of lost on people who don't know the meme

Indeed. Hadn't heard of it before now.

Sylar2010 said,

meme I wouldnt call it one just yet its only got 12 million hits and been out since the start of the year.

It's also, however, gotten play on everything from kids shows to late night to CNN. So just because it's youtube count is low...

AgentGray said,

It's also, however, gotten play on everything from kids shows to late night to CNN. So just because it's youtube count is low...

Yer but youtube is its breeding ground something cant be a meme if its not on the net. You cant have an offline meme. And for the record only americans seem to watch CNN and havnt seen it on international tv lol oh well. Mabye i just missed it

I was in Hawaii all winter, and I used photogallery to stitch countless amazing shots together, my facebook friends loved it... many rainbows later...