Microsoft helps you go pink for Breast Cancer Awareness Month

October, in the United States, is Breast Cancer Awareness Month. During the month of October, the color pink is shown to support those who are fighting to find a cure for this disease. NFL players show their support by adding a little pink to their uniform, as you may have seen this past weekend. Other venues and companies may support the cause by having a "Pink Day" where supporters can dress in pink. Microsoft has decided to help out this year by offering a pink mouse for breast cancer awareness.

On the Microsoft Hardware Blog, they post about a mouse that they have created which, when purchased, $4 of the cost will go towards the Komen for the Cure charity. Statistics say that every 23 seconds someone is diagnosed with breast cancer, and most of us know someone who has had it. Mircosoft's pink mouse encourages people to support and donate. And as for the men, don't feel left out as breast cancer can affect everyone.

The mouse Microsoft has given a makeover to is the Wireless Mobile Mouse 4000, which costs just $39.95, with four of those dollars going to the fund. Microsoft is also set on making a great impact with this by stating these rules for their donations:

From September 1, 2010 to September 11, 2011, Microsoft shall donate to Susan G. Komen for the Cure® $4 per product sold with a guaranteed minimum donation of $200,000.

It is for a good cause, and if you need a mobile mouse this one will be perfect for you. You can pick them up at Microsoft's Online Store today.

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17 Comments

For 10 days, all the sales should go to the fund...not just $4 of each. MS can eat sales for 10 days and be perfectly fine.

techbeck said,
For 10 days, all the sales should go to the fund...not just $4 of each. MS can eat sales for 10 days and be perfectly fine.

$4 dollars is enough in my eyes

techbeck said,
For 10 days, all the sales should go to the fund...not just $4 of each. MS can eat sales for 10 days and be perfectly fine.

At least they're doing something. Plus the cost and expenses of making the mice are part of the price. Realistically, it'd be nice if maybe one day only, any profit made from the mice went to Breast Cancer research, and $4 any other time.

Quikboy said,

Realistically, it'd be nice if maybe one day only, any profit made from the mice went to Breast Cancer research, and $4 any other time.

$4 probably is their profit on each mouse (or pretty close). Remember that the retailer and a lot of other middlemen make a profit on the mice as well.

techbeck said,
For 10 days, all the sales should go to the fund...not just $4 of each. MS can eat sales for 10 days and be perfectly fine.

What is the deal with people saying how others should spend their money? Microsoft is donating a bunch of money and the only thing you can say is they can sacrafice more? What is wrong with people?

mikefarinha said,

What is the deal with people saying how others should spend their money? Microsoft is donating a bunch of money and the only thing you can say is they can sacrafice more? What is wrong with people?

it helps them deal with the fact they do nothing. Kinda like having microsoft cover thier donations.

200k is not a lot when it comes to raising money for causes like this. MS is a giant and can afford to eat the sales. Thats my point.

techbeck said,
For 10 days, all the sales should go to the fund...not just $4 of each. MS can eat sales for 10 days and be perfectly fine.

From September 1, 2010 to September 11, 2011

...seems like a lot more than just 10 days to me, or am I missing something here?

techbeck said,
200k is not a lot when it comes to raising money for causes like this. MS is a giant and can afford to eat the sales. Thats my point.

You know, there could also be other worthy causes that Microsoft would like to contibute to as well. It's not like this is the only cause/charity that Microsoft supports. I still feel that your post comes off as whiny, because I feel it's analgous to a hobo asking for caviar after getting some soup and bread. Just because Microsoft is nice enough and wealthy enough to push out more money to a cause, doesn't mean they should. Plus Microsoft can't contribute to causes much if shareholders aren't too confident about the company making profit.

DanLeto said,
Using a disease to profit... tsk tsk tsk.

You might as well get mad at every food company in existence too because they randomly slap pink ribbons on food boxes all the time.

DanLeto said,
Using a disease to profit... tsk tsk tsk.

hah fail. I bet you never donate because red cross and cancer foundations use commercials to advertise diseases and charitys.

Nice gesture from Microsoft, need more companies like them even if they are faking it. (Not that I think Microsoft if doing it for marketing, but it certainly doesn't hurt)

I Think it's great that Microsoft is rasing a Wearness for breast Cancer i'm all for it. Plus i have a pink Hp mini laptop. So with a pink mouse it would look good as a whole package.

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