Microsoft issues apology over Amy Winehouse tweet

A Twitter message from a UK-based Microsoft Xbox 360 PR rep about the death of pop singer Amy Winehouse this weekend caused a bit of a protest from some Internet users. As Mashable reports, the @tweetbox360 Twitter page posted up a note on Sunday with the message, "Remember Amy Winehouse by downloading the ground-breaking 'Back to Black' over at Zune:social.zune.net/album/Amy-Wine...".  The overwhelming response to this message was negative as followers felt that Microsoft was trying to make money off the death of the 27 year old pop singer.

The original tweet is still available but now the Twitter page now has posted a couple of responses. One states, "Apologies to everyone if our earlier Amy Winehouse ‘download’ tweet seemed purely commercially motivated. Far from the case, we assure you." The other states, "With Amy W’s passing, the world has lost a huge talent. Our thoughts are with Amy's family and friends at this very sad time."

Oddly enough, Apple has also done something similar on its iTunes store. It has a "Remembering Amy Winehouse" logo and links to her work including "Back to Black". The 2006 album, which featured her best known song "Rebab", was the winner of five Grammy Awards in 2007. The Guardian web site also notes that sales of her albums have surged up 37 times following the news of her death. Winehouse was found dead on Saturday in her London home. As the BBC reports, a preliminary autopsy conducted today has not yet determined the cause of Winehouse's death.

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The hate of everything Microsoft is just bone-chillin. As teh article states "Apple did similar" yet iFans have no issue. But the Microsoft haters are just out in droves per as usual.

if I was Microsoft I would say, "this isnt about money; its about fans who love Amy and may want quicker access to her tunes. If you think it means anything more than that, sucks for you."

People these days are just stupid. It si a fact when a music or movie high profile artist/actor gets killed or dies, people are going to flock to their stuff and the record lable or movie producer if going to make money. They arent stupid. However people trying to make it look like that os the sole purpose in this case is just blantant hate of MS.

If it wasnt for Microsoft, the desktop PC would still be costing $4000 if Apple had their way and ownership of the industry. Bec of the proliferation of Windows, software is more redily available and bec of Windows support for mass hardware, it has help to drop cost significantly. yet the hate of MS is still so overwhelming, literally for no reason.

For those people who started the BS, the worlds heaviest pc should fall out the sky and land on them.

LordBattleBeard said,
The fact that people actually care about this wreck of a human-being only makes me lose more faith in humanity.

Your comment just shows you are social impotent...

Amy is now going to make "Millions" from her "death"

Seems the only way for people to make money these days! Die and your stuff sells!

As a singer and musician, I considered Ms. Winehouse talentless. Sadly, her "music" and her life were a product of her extremely horrible, self-destructive choices, fueled by the encouragement of an equally disintegrating society. It's sad that anyone dies so young. It's sad that anyone would try to exploit their death. But, again, this is the degenerate society we've built.

some ppl get mad over this yet in the next few weeks we will see a flood of "collectors editions" and packs being released to grab the last penny's for her music carear...

I don't care about Amy Winehouse, and neither should you. Thousands of talented, incredible people die every day without drinking to their death.

Honestly I dont understand why anyone is; Amy Winehouse was in the business to make money and had no respect for her fans, so why her "fans" are in an uproar is beyond me. She was a drug addicted trashy slob who just happened to have a good voice and make some good music. Is anyone "shocked" she's dead? I know I wasn't when I read the news, the first thing that went through my mind was "Probably an overdose or drug related death!".

Guess what, hundreds die every day from drug overdoses and we dont give them any special treatment or consideration, so why is everyone holding Amy up as some kind of musical martyr against capitalism. **** I hate celebrity worshipers...

If I recall correctly, Microsoft got themselves caught in a similar uproar over something related to Bing. This was a while ago.

Denis W said,
If I recall correctly, Microsoft got themselves caught in a similar uproar over something related to Bing. This was a while ago.

It was the Japan incident. And once again, Apple did something similar on iTunes and the stupid entertainment media of iSheep didn't care.

Indeed, they did. But you possibly can't be serious about blaming them in this, even if their actions were similar to Microsoft, and they didn't even issued an apology, unlike MS. They are Apple after all. /s

haha what a CRAPPPPP.

i mean these stupid people trying to be like "omg, someone died and microsoft is trying to make money" its BULLCRAP. why they dont go to every news channel getting money thanks to what? people dying, people dead here, people accidents. do these news channels or news papers care about people? NO, the care about the money they can get, thats why they give any news they can, so they can get money from how good rating they have.

so its BULLCRAP.

If they (Microsoft, Apple, her family, record label, etc.) really cared they would give her music away for free!

And would stop trying to make a quick buck off her death! Give it away for free and let people enjoy it and celebrate her work in their own way (sharing is caring).

Ok, this is beyond crazy, and it seems like nobody is catching the crazy part...

In the UK, just like in the US, most Zune and WP7 users have the Zune Pass.

This means that the Album that the users were being sent to, is available as a part of their Zune Pass membership, without costing them anything and without making one penny for Microsoft.

Thus Microsoft makes NOTHING off of this for the majority of users, and what few people that don't have the Zune Pass that would buy it, are not even making up the difference for the bandwidth and kickback costs that go to the label/publisher that would be generated by all Zune Pass users downloading it.

Zune is not freaking iTunes, most customers use Zune Pass, and get free access to the music. So if people are upset at Microsoft 'making money' or trying to make money, they are just bloody ignorant...

Crazy...

How can people really be upset? Everyone, except her family that tried to get her help that she refused, took advantage of her.

She clearly needed help with her addictions, even singing about it with her song, Rehab. You know what? She clearly needed to go (and I know that has been said before). The vultures and fans swooped in and ignored her problems while only promoting her music. Had she not been getting millions while people willfully ignored her problems (even reportedly singing for her at some concerts because she was unable), then maybe she would still be alive.

Did her fans encourage it? Not much. Great talent: singing about an addiction that literally killed her. That's great, but don't you post any links to her music, Microsoft!! Personally, I never liked her music in the first place, and I am not going to support someone that clearly did not, and does not deserve it.

As others are saying: mourn those murdered in Norway. They didn't kill themselves.

pickypg said,
How can people really be upset? Everyone, except her family that tried to get her help that she refused, took advantage of her.

She clearly needed help with her addictions, even singing about it with her song, Rehab. You know what? She clearly needed to go (and I know that has been said before). The vultures and fans swooped in and ignored her problems while only promoting her music. Had she not been getting millions while people willfully ignored her problems (even reportedly singing for her at some concerts because she was unable), then maybe she would still be alive.

Did her fans encourage it? Not much. Great talent: singing about an addiction that literally killed her. That's great, but don't you post any links to her music, Microsoft!! Personally, I never liked her music in the first place, and I am not going to support someone that clearly did not, and does not deserve it.

As others are saying: mourn those murdered in Norway. They didn't kill themselves.

Exactly. I could care less if someone killed THEMSELF by a drug addiction. People dying from causes they can't control (starvation, disease, terrorists, murders, etc) is something to mourn over.

No matter how much people say drugs are addicting and it got out of control, it was HER that let it get out of control. She killed herself. It shouldn't be family or friend's responsibility to keep someone off of drugs, that's the own person's fault.

First the song is "Rehab" not "Rebab".

Second what's the **ing point of this news post ? Is that only for the sake of SEO ? That's really lame.

Sad, nobody should be apologising. Celebrate her music, who cares if music companies make more money out of it. Enjoy her music. It's pathetic that people criticise any company for this.

Why are people getting so bent out of shape over this?
This is a matter of respect by both Microsoft and Apple. She died, so what better time to pay tribute to her by promoting her music and having a lot of people listen to her music rather than gossip about her drug addictions.
People really need to get over there selves and especially over the whole Microsoft or Apple is the "enemy" thing. It's really old now... Nobody cares...

WoodlandSpirit said,
Think I would rather remember the 98 dead in Norway.

All the corporate vultures come swooping in...

76. It may make me look like a jackass, but it was 76 that died (revised number)

But you are right, I'd rather morn them

Sraf said,
76. It may make me look like a jackass, but it was 76 that died (revised number)

No worries, I did a quick check on the number and got about 10 different results

The death of an artist (regardless of cause) is always a boost for sales, its because of the free publicity surrounding the occassion, and everyone tries to cash in on that. Its business, you accept it when you enter the entertainment industry. I only feel sorry for the family.

So if Microsoft do it, It's horrible thing todo..

If Apple, Her Record Label, Amazon ect do it, they are doing it for her.... wat.

FMH said,
And yet only Microsoft gets mentioned in the main headline.

Ahh well, hate Microsoft all you want. It's not like Windows and Xbox are the two leaders in their area's. hehe.

Xerax said,

Ahh well, hate Microsoft all you want. It's not like Windows and Xbox are the two leaders in their area's. hehe.


And it's not like Windows Phone is lightyears ahead of iOS either...

The overwhelming response to this message was negative as followers felt that Microsoft was trying to make money off the death of the 27 year old pop singer.

Get used to it, everyone. Her record label will probably get together any outtakes she recorded (and any stuff she recorded for the third album, if any) and finish them off to put out another album. And then they'll milk her as much as they can. There's a few good examples of this. There's been nine posthumous Jimi Hendrix albums so far, one posthumous Michael Jackson album, and three posthumous Johnny Cash albums (only studio albums; there could be more overall, like live albums, B-side albums, and almost certainly compilation albums).

srprimeaux said,
Just immature people hating on anything related to Microsoft because it's the popular thing to do.
It's pretty popular to dislike Apple nowadays too, since they are so successful. Look around you.

Northgrove said,
It's pretty popular to dislike Apple nowadays too, since they are so successful. Look around you.

Smug is the better word.

when an artist dies great music companies are happy cause they can sell more of his/her music, every company does so, so it's pretty stupid to address only microsoft.

Heartripper said,
when an artist dies great music companies are happy cause they can sell more of his/her music, every company does so, so it's pretty stupid to address only microsoft.

Except Zune probably has more subscribers than actual purchasers. This is costing them money, paying the lables, and for the bandwidth used to download and stream.

"Oddly enough, Apple has also done something similar on its iTunes store. It has a "Remembering Amy Winehouse" logo and links to her work including "Back to Black"."

And yet there is only "outrage" when Microsoft did it.
Pathetic.

ahhell said,
"Oddly enough, Apple has also done something similar on its iTunes store. It has a "Remembering Amy Winehouse" logo and links to her work including "Back to Black"."

And yet there is only "outrage" when Microsoft did it.
Pathetic.

Would you expect any less?...

I think it has more to do with MS being outward bound in the advert (even if unintentional) rather than Apple who only created a link within their store.

ahhell said,
"Oddly enough, Apple has also done something similar on its iTunes store. It has a "Remembering Amy Winehouse" logo and links to her work including "Back to Black"."

And yet there is only "outrage" when Microsoft did it.
Pathetic.


Yup, that's how it works these days. Europe is full of stupid iSheep.

bdsams said,
I think it has more to do with MS being outward bound in the advert (even if unintentional) rather than Apple who only created a link within their store.

Sounds like the same thing to me. Apple didn't just "create a link", they made it the first thing you see on iTunes and there is also a large graphic.

Related, Spotify did the same thing and they tweeted it as well. One could argue that Spotify doesn't "charge" for their music, but realize that they do make ad revenue so they do profit from people listening to Amy Winehouse based on their tweet.

ahhell said,
"Oddly enough, Apple has also done something similar on its iTunes store. It has a "Remembering Amy Winehouse" logo and links to her work including "Back to Black"."

And yet there is only "outrage" when Microsoft did it.
Pathetic.

Perhaps it was there choice of Album back to Black which could be seen as back to death/black.

REM2000 said,

Perhaps it was there choice of Album back to Black which could be seen as back to death/black.

wat? These people only have enough inteligence to be iSheep and hate MS for no reason, not to look into it that deeply.

ahhell said,
"Oddly enough, Apple has also done something similar on its iTunes store. It has a "Remembering Amy Winehouse" logo and links to her work including "Back to Black"."

And yet there is only "outrage" when Microsoft did it.
Pathetic.

Microsoft did it on a social networking site, where people could respond, and people could feed off the outrage of a few.
Apple did it on there store, where no one could comment, and as such it didn't grow..

It has nothing to do with Apple vs MS, it has to do with the medium used. If Apple posted it on Twitter, and MS only did the link in the Zune store, I assure you the reverse would have happened, with Apple being panned and MS getting a pass.

bdsams said,
I think it has more to do with MS being outward bound in the advert (even if unintentional) rather than Apple who only created a link within their store.

You realize that a lot of people have the Zune Pass, and therefore Microsoft doesn't make any money by people downloading her album? Microsoft's actually better off if people buy the subscription and then don't download much. These crappy articles need to stop being published on Neowin. All your comments and "hits" are people telling you that your "news" sucks.

Ryoken said,
Microsoft did it on a social networking site, where people could respond, and people could feed off the outrage of a few.
Apple did it on there store, where no one could comment, and as such it didn't grow..

It has nothing to do with Apple vs MS, it has to do with the medium used. If Apple posted it on Twitter, and MS only did the link in the Zune store, I assure you the reverse would have happened, with Apple being panned and MS getting a pass.

bdsams said,
I think it has more to do with MS being outward bound in the advert (even if unintentional) rather than Apple who only created a link within their store.

The real point is Microsoft doesn't make money off of Zune Pass downloads that are free to the Zune Pass subscribers. This is HOW it is VERY different from Apple, as most Zune users are WP7 and Zune device owners and have a Zune Pass subscription.

Whether they generated this internally or externally is seen in the opposite terms. Because by generating extra hits and downloads of content that is available for FREE to the majority of the users, it COST Microsoft money.

Even if the few that aren't Zune Pass subscribers buy something from the album, the money Microsoft generates would not even begin to offset the kickbacks to the labels or the bandwidth that all the people that alreayd have FREE access to the Album would generate.

Microsoft doing this 'outside' the Zune Software/Page actually COST them money, and even with that and a tribute they are getting smacked around.

Zune != iTunes Zune is primarily a subscription service for content, even for XBox users.

ahhell said,
And yet there is only "outrage" when Microsoft did it.

Of course. Apple/Google etc are good, innovative, "don't be evil" companies. They do not care so big about money as they care about their customers. But Microsoft is Micro$$$oft, evil corporation who cares only about money. Dark and evil place like Mordor. And people who work for Microsoft are dumb and not ethical. Winehouse thing proves they are not ethical and Windows compared to OS X and Ubuntu, WP7 compared to Android/iOS proves they are dumb. They are not good in programming. For Apple work coding/design gurus. Apple's software is so much better than Microsoft's.

I am old time NW reader but now I registered and this is my first post. I like NW readers, I like this community. I am so sick that blind Microsoft hating.

bdsams said,
I think it has more to do with MS being outward bound in the advert (even if unintentional) rather than Apple who only created a link within their store.

But Microsoft is know for it's teams reaching out to fans using Twitter. Apple just doesn't do it.

andrewbares said,

You realize that a lot of people have the Zune Pass, and therefore Microsoft doesn't make any money by people downloading her album? Microsoft's actually better off if people buy the subscription and then don't download much. These crappy articles need to stop being published on Neowin. All your comments and "hits" are people telling you that your "news" sucks.

This is exactly what I wanted to say

bdsams said,
I think it has more to do with MS being outward bound in the advert (even if unintentional) rather than Apple who only created a link within their store.
I feel that way too. Apple was more neutral about it. MS had a pushy tone.

Xerax said,
wat? These people only have enough inteligence to be iSheep and hate MS for no reason, not to look into it that deeply.

I find it amazing that somehow, someway, you guys can somehow turn this story around on Apple users. Talk about hating through the teeth.

NeoTrunks said,

I find it amazing that somehow, someway, you guys can somehow turn this story around on Apple users. Talk about hating through the teeth.

Wait wait wait how is the term iSheep referring to Apple users instead of fanboys?

It's embarrassing, really, when someone mixes their definitions up and fires off a cannonball like that... god damn it Mankind!

resol612 said,

Wait wait wait how is the term iSheep referring to Apple users instead of fanboys?

It's embarrassing, really, when someone mixes their definitions up and fires off a cannonball like that... god damn it Mankind!

You get called an iSheep for having any Apple product around here, even an iPhone.

But it's ok that her record company will make money out of his/her/its death?

...actually who the **** cares?

Grunt said,
But it's ok that her record company will make money out of his/her/its death?

...actually who the **** cares?


Some ****** is still making money off having the rights to elvis's stuff

Grunt said,
But it's ok that her record company will make money out of his/her/its death?

...actually who the **** cares?

same thing happen with MJ!! nothing new but it company's come out so soon after the death people get p1ssed!

Grunt said,
But it's ok that her record company will make money out of his/her/its death?

...actually who the **** cares?

People just overreact. Duh everyone is going to want to listen to her music right after her death. People are going to make money off her death but it's nothing new and it doesn't make it bad. They are just one more source to get the music if you are interested. People forget that there are actual people working for these companies. The person/team probably just wanted to honor her while still saying you can enjoy her music by checking her album out on Zune. If you're a Zune Pass subscriber it's so easy to just search and play. I did it myself.