Microsoft launches new Play brand for Windows 8 games ... or not? [Update]

Back in August, before the launch of Windows 8, Microsoft hyped up the fact that it would publish over 30 games made for the Modern UI in Windows 8. Since then, Microsoft has slowly but surely added more and more Windows 8 and Windows RT-based games to the Windows Store (although we are still waiting for Zombies!!!).

Today, Microsoft announced a new brand name for the Windows 8/RT games it will personally publish on the store. The brand name is simply Play. At the moment, it's not clear what Microsoft has in mind with this new brand name since all the games that are listed as being under the brand have already been released or soon will be.

Microsoft has 15 games that it considers to be under its Play brand. With one exception (Toy Soldiers) all of them can run on both Windows 8 and Windows RT. All of the games are available for download from the Windos Store, with the exception of Skulls of the Shogun, which is due to launch on January 30th.

The full list of Play games is:

  • Toy Soldiers
  • 4 Elements: Special Edition
  • Hydro Thunder Hurricane
  • Rocket Riot 3D
  • Reckless Racing Ultimate
  • Microsoft Solitaire Collection
  • Microsoft Mahjong
  • Microsoft Minesweeper
  • Taptiles
  • Adera
  • Pinball FX2
  • Wordament
  • Gunstringer: Dead Man Running
  • Ilomilo+
  • Skulls of the Shogun

Update: We have received an email from a Microsoft PR rep which states that Play is in fact a new "program" for Windows 8 games and not a new brand, although it's not terribly clear what the difference is between a "brand" and a "program."

Source: Play

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