Microsoft Shakeup: Tony Bates and Tami Reller to leave the company

A big shakeup at the top of the Microsoft org chart is reportedly taking place as Tony Bates and Tami Reller are said to be leaving the company. The report comes from Kara Swisher who was a leading source of information about the naming of Satya Nadella as Microsoft's CEO which means this report, is likely accurate.

After the naming of a CEO at any company, there is generally some exodus at the top of the org chart. This has proven true at Microsoft but the exact reasons for the depurate is not known but any way you look at it, the net result is a shakeup to Microsoft's leadership team.

The departure of Bates is somewhat unexpected as he was a leading contender for the CEO role after Ballmer announced his retirement. According to many reports, Bates was in the running for CEO but obviously did not get the spot and this could be the reason for his exit. Reller, on the other hand, was expected to potentially depart after growing tensions at the top of her org chart.

Bates is reported to be leaving immediately and Eric Rudder will take on his responsibilities and Mark Penn will take over Reller's duties. It was Mark Penn who reportedly perturbed Reller and that may have lead to her leaving the company.

There are a couple of ways to look at this, one is that Bates and Reller are both incredibly talented executives and this could be a huge loss for the company. Or, you could take this from the mindset that new blood in the executive roles could help to transform Microsoft to it's 'Devices and Services' model with fewer hiccups and a fresh set of executive strategies.

While we wait for Microsoft to either confirm or deny these reports, if true, will result in new faces running some of Microsoft's key business lines.

Source: Re/Code

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30 Comments

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Can't say I'm sad to see Tami Reller go, she was horrible at what she did anyway. And she was the marketing half of Sinofsky's nazi like windows regime.

both excellent choices to prune but I really want to see Joe Belfiore and Terry Mayerson go. After all, both were given WP and 3 years later, have nothing to show for

From wikipedia:

Bates
Executive Vice President of Microsoft responsible for Business Development, Strategy and Evangelism, having previously served as the president of the Skype Division at Microsoft.

Relles
Executive Vice President, Marketing

i.e. top brass.

Brony said,
From wikipedia:

Bates
Executive Vice President of Microsoft responsible for Business Development, Strategy and Evangelism, having previously served as the president of the Skype Division at Microsoft.

Relles
Executive Vice President, Marketing

i.e. top brass.


Ah. Thanks.

Source said,
Sources added that EVP of advanced strategy Eric Rudder will temporarily take up Bates' duties and longtime Microsoft marketing exec Chris Capossela will replace Reller.
Article said,
Mark Penn will take over Reller's duties
Source doesn't say it's been updated, so Brad where did you get Penn's name from as the replacement?

Mark Penn is currently the EVP of Advertising and Strategy which, in a way, is an overlap of Reller role. It would not out of the realm of possibilities that the two positions could be consolidated in a single one.

Whatever the possibilities may be we don't know. Point is if you're quoting or drawing from a source do it properly, else provide another source that says the same if you're claiming something different. Brad didn't even mention Capossela's name.

And then there's this:

Article said,
the exact reasons for the depurate is not known

Romero said,
Whatever the possibilities may be we don't know. Point is if you're quoting or drawing from a source do it properly, else provide another source that says the same if you're claiming something different. Brad didn't even mention Capossela's name.

And then there's this:

"epuration" and "depurate" are quite different ...LOL

Eric said,
This article is not about Windows 8. Keep it out of the comments.

Well, it is about Microsoft upper echelon and the company makes software; among other products Windows.

Fritzly said,

Well, it is about Microsoft upper echelon and the company makes software; among other products Windows.

They also make Xboxes. That doesn't belong here either.

FalseAgent said,
thank you for saying this before someone came in and said something like "more 8.x casualties"

They were already removed.

Eric said,
This article is not about Windows 8. Keep it out of the comments.

Windows 8 was one of the causes why Synofsky was fired (amongst several key members of Microsoft) and Balmer was forced to resign. Also, even Gates was forced to step down.

Windows 8 = cause. Current fires/resigns = effect.

Btw, this post follows the community rules. :-3

Brony said,

Windows 8 was one of the causes why Synofsky was fired (amongst several key members of Microsoft) and Balmer was forced to resign. Also, even Gates was forced to step down.

Windows 8 = cause. Current fires/resigns = effect.

Btw, this post follows the community rules. :-3

We don't know why Sinofsky left, and Windows 8 certainly wasn't the reason Ballmer retired. Ballmer retired on his own accord after he felt he wasn't up to the task of leading Microsoft to a faster schedule. Gates stepped down so that he may help out Nadella in his new role.

Brony said,

Windows 8 was one of the causes why Synofsky was fired (amongst several key members of Microsoft) and Balmer was forced to resign. Also, even Gates was forced to step down.

Someone please stab me in the eyes now.

Brony said,

Windows 8 was one of the causes why Synofsky was fired (amongst several key members of Microsoft) and Balmer was forced to resign. Also, even Gates was forced to step down.

Windows 8 = cause. Current fires/resigns = effect.

Btw, this post follows the community rules. :-3

"Sinofsky left Microsoft on November 12, 2012. His departure was described by both parties as a mutual decision, but widely seen externally as the result of a power struggle or friction between himself - tipped as a future leader of the company - and CEO Steve Ballmer."

It may be following community rules, but doesn't make what you said at all true.

sounds like someone was bitter for not getting the job. good call ronnet, people who leave do not care about the company, just getting up there.

Antoine Prince said,
sounds like someone was bitter for not getting the job. good call ronnet, people who leave do not care about the company, just getting up there.

Not necessarily: if a faction wins and you do not belong to it you will most surely get ostracized and demoted; just check what happened to Jensen Harris....

Jensen Harris was one of the people behind Office Ribbon and also one of the few who spent time explaining, in details and quite clearly I would add, the reasoning behind the adoption of the new paradigm.
Make no mistakes: whenever there is a purge a lot of innocent people get wacked. Not to mention that the winning faction needs to put its minions in as many positions as possible to stabilize its control of the structure.

Edited by Eric, Mar 2 2014, 11:25pm :

There are always friends within the innercircle. None of Ballmer's choices won, instead Gates got his way. I imagine that means some people now consider their promotion chances at Microsoft very low. Particularly if they never were friends with Nadella. Of course their departure is a good thing. Chances are they had no great love for the company anyway.

Thats what i had always hated about MS. Friends and arse kissing get you promotions, doing a good job doesn't. While doing a bad job can get promtions if you knew the right people. That is why before Nadella became CEO people at MS would fall upwards.

NoClipMode said,
Thats what i had always hated about MS. Friends and arse kissing get you promotions, doing a good job doesn't. While doing a bad job can get promtions if you knew the right people. That is why before Nadella became CEO people at MS would fall upwards.

So that means that's what you hate about pretty much every corporation in existence considering that's the way it works in the corporate world. It's most definitely not just Microsoft where this happens. That's how it's been at every corporate job I've ever had and it's even on the lower end jobs, not just executive level.

IceBreakerG said,

So that means that's what you hate about pretty much every corporation in existence considering that's the way it works in the corporate world. It's most definitely not just Microsoft where this happens. That's how it's been at every corporate job I've ever had and it's even on the lower end jobs, not just executive level.

Yeah i'm aware of this, but it's not always the case. It just seemd liked it happened more at MS compared to some other large tech companies. Nadella seemed to have become CEO because he's actually good at his job, has a technical understanding and was successful, compared to the other candidates he was the best choice. Hopefully things will change with him in charge.