Microsoft Surface price revealed, starts at $499

Microsoft's Surface website has finally unveiled the prices for their hotly anticipated tablet, and it turns out the base model will start at $499, coming with 32 GB of storage and no Touch Cover. The model up will cost $599 and includes the Touch Cover, normally valued at $119 so you do save some cash. The final model costing $699 bumps the storage to 64 GB and includes the same Touch Cover as the 32 GB model.

Additionally, you can purchase a Surface Type Cover, the one that includes the physically-keyed keyboard as opposed to the touch-keyed Touch Cover, for $129.99. Out of the options available it seems possible to by a 32 GB Surface with a Type Cover, but if you want a 64 GB model you'll end up with a Type and Touch Cover.

Interestingly, storage-for-storage the Surface is $100 cheaper than the equivalent third-generation iPad; the 32 GB model costs $599 from the Apple store.

The Surface specs listed by Microsoft include a 10.6-inch ClearType HD display at 1336 x 768, 2 GB of RAM, two 720p HD cameras on the front and back, a full-sized USB 2.0 port, microSDXC card reader and the VaporMg aluminium-magnesium alloy body. The chipset inside is a NVIDIA Tegra 3 T30, indicating a 1.4 GHz ARM Cortex-A9 quad-core CPU and a 520 MHz 12-core ULP GeForce GPU - this is the same chipset as inside the Transformer Prime and HTC One X.

Naturally, the Surface launches with Windows RT installed, plus the Microsoft Office Home and Student 2013 RT Preview. In the fine-print you can see the Preview version of Office will be upgraded through Windows Update at a later date, free of charge.

According to the site Microsoft will have your Surface delivered by the official launch of October 26th, so there is a good chance you'll have your tablet in your hands on launch day. Apart from orders through the website, you should be able to also pick up a Surface from Microsoft pop-up holiday stores in locations throughout North America, as well as permanent Microsoft Stores.

For those international buyers, the Surface will be available in Canada, the UK, Australia, Germany, France, China and Hong Kong alongside the United States; there is no word on whether Microsoft plans to expand beyond these eight markets in the future. Pre-orders for the tablet start at 9 AM PT, so you should be able to reserve your unit in just a few moments.

Source: Microsoft | Thanks for the tip Bryan!

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So effectively what idea I get from this announcement is as follows-

Buy a tablet which runs such a OS which has practically no useful apps at all (Except the Office Suit), for $499, simply because it looks good and its from Microsoft.

Seriously, I dont see any practical use of WinRT. I can't use it (the surface) as Laptop replacement as it doesn't run any x86 application. And I can't have a rich tablet experience either simply because there are not enough apps in the ecosystem. I don't have any problem with the pro version as I can easily replace my ultrabook with a surface running full Windows 8. I don't mind paying even $1000 for that but $500 for WinRT is just not the thing for me.

Big problems ordering Surface. From within Belgium (and other countrie too says MS support) we cannot access the UK, DE or FR store.

So no ordering for us for now. Order through phone is not possible as the experience problems with their system.

Another problem, I live in Belgium, however i type QWERTY not AZERTY (standard here in BE). There is no option to change the keyboard locale through the ordering process, grrrr...

MS support says that i should all work in acouple of days. But i think i will have to order in UK (if that will be possible) to get the correct keyboard and order a power adapter in DE or FR. to get the right connector to hook it up to the electricity net...

I already spent severeal hours on the phone and I had to use a proxy that hides my ip to access the FR DE and UK sites. There the keyboard is specified as AZERTY, QWERZ and QWERTY with no option to change. However, sadly i cannot order wheb using the proxy...

I'm a pretty big fan of MS and Windows but this is too expensive. For pretty much the same reasons as an ipad is too expensive. CA$619+tax for the one with an actually useful accessory (touch cover). In Ontario that comes to just about $699. I could build a decent desktop for that and it would do a hell of a lot more.

Wasn't going near an RT surface unless it was under $300 so they're really missing the boat with these price points. I'd have been struggling to justify the pro at these points.

For the dumb consumer (most) they'll just see the same prices as an ipad and then buy the apple product anyway. If it was even $50 less MS could probably sway a lot of people.

I guess I just don't really get or buy into the premium pricing for tablets generally. You get a lighter device, and generally one that is more visually appealing than a traditional laptop but you also end up paying more for the privilege. And on the whole it's less capable than a laptop. (imo)

Edited by Sandor, Oct 17 2012, 2:38am :

You all are killing me with the too high price comments. They said they would not cut out the other OEMs. At this price they are competitive but leave room for all the others to come in and do something different and come in cheaper!

I actually think MS have priced it right. Here is a tablet, the same as the iPad (but with a slightly bigger, widescreen, display) that without the need of an add-on doc will connect with all your USB devices, will link up to your home and business network and will run Microsoft Office.

The touch keyboard? $60 more than Apple's iPad cover but it's a keyboard as well. $60 for a thin keyboard isn't out the realms of reason (and it's cheaper if you buy with the Surface).

If they allowed Visual Studio Express to run on it (with IIS Express), I'd pre-order now.

There's no point worrying about the price point of the Pro version, that's not an iPad competitor, it's a pC competitor as it runs the software that iPad's can't.

so expensive, i thought that M$ will have a good competitive price.... i was so wrong this its going to be like a playbook or touchpad a dead on arrival devices, with 0 ecosystem since dont work with x86 apps, wp apps. this was suppose to be a good all featured package at a good price. Now they are cutting features to have a more expensive model, THere its no doubt about quality build which playbook and touchpad have too.... but after nexus 7 i dont think that this price its affordable or worth it... bundle a keyboard and 3G or LTE at the base model and we have a must have device.... or make it cheaper like 300 for base model

Jedimark said,
$499 = £310 so they sell it at £399=$643.... no thanks!

£310 + vat = £372 so they're making an extra £17 out of UK sales. A lot of other companies see $1 = £1 so be grateful they've not gone down that route.

ipad still is better than this. wonder how it will sell against ipads maybe just like wp selling compared to iphones.?

wont sell a lot.

Not bad, definitely picking this up! I was hoping for maybe a $100 lower, but this is pretty fair. Not too sure about that keyboard price though.

Garak0410 said,
So the question is - Is this going to pre-order today or has this been a false alarm?

Just saw...it goes on sale at 9AM PST. $499.99 is the OPP.

I think it's a fair price.
Comparable to the same iPad but you get the keyboard included and Office RT

Cheaper would have been better ofcourse, but I'll still be looking into it

This is WAY too expensive. It's priced competitively with the iPad only it's not competitive in specs. On the software side the RT is a whole new, unknown (by consumers) ecosystem vs. Apple's known and dominant one. On the hardware side the A5X cpu/gpu crushes the Tegra 3, the 2048x1536 resolution destroys the Surface RT. I can't stand Apple myself and I was really hoping this would be a game changer but at these prices I really doubt it will be. The Surface RT spec wise is more in line with the new "Reader" tablets (Kindle, Nexus 7, Nook HD) so I expected it to be priced similarly to them. The PRO version I expected to be around (slightly above) the iPad pricing.

Asmodai said,
This is WAY too expensive. It's priced competitively with the iPad only it's not competitive in specs. On the software side the RT is a whole new, unknown (by consumers) ecosystem vs. Apple's known and dominant one. On the hardware side the A5X cpu/gpu crushes the Tegra 3, the 2048x1536 resolution destroys the Surface RT. I can't stand Apple myself and I was really hoping this would be a game changer but at these prices I really doubt it will be. The Surface RT spec wise is more in line with the new "Reader" tablets (Kindle, Nexus 7, Nook HD) so I expected it to be priced similarly to them. The PRO version I expected to be around (slightly above) the iPad pricing.

LOL You say specs and only name two. I will give you the display but the gpu/cpu is a wait and see real world comparisons. You forget to look at ports and storage when you talk about specs. What about screen size? Specs seem subjective and come down to needs and not just raw numbers but even then they seem close.

pwgarner said,

LOL You say specs and only name two. I will give you the display but the gpu/cpu is a wait and see real world comparisons. You forget to look at ports and storage when you talk about specs. What about screen size? Specs seem subjective and come down to needs and not just raw numbers but even then they seem close.

Doesn't the RT use the Tegra 3? If so then there are existing devices out there using that chipset so we have an idea of what it's performance is. This isn't a brand new chip being released. What other specs would you like to compare, the iPad and RT have roughly the same physical screen size though I believe the iPad is thinner. For ports, what are they for? connecting things. And who has the most accessories for their device, that's right iPad. iPad has a rear camera capable of 1080p, Surface 720p. Storage? They sell the device based on storage and the compared versions have similar storage space, 32GB for example, but the iPad uses up significantly less of that space for the OS. You do have more RAM I believe on the surface and the microSD card so that makes it all even then right? These things should be $200 cheaper, they are WAY overpriced.

I don't think they realize that they're also in competition with Android tablets as well, some of which can be had for around $100. Even iPads are gonna get eaten alive by them sooner or later.

Laslow said,
I don't think they realize that they're also in competition with Android tablets as well, some of which can be had for around $100. Even iPads are gonna get eaten alive by them sooner or later.

lol...

I think Microsoft needs to do some damage control, the device is well worth the money (excluding that expensive keyboard case) and it certainly blows Apple's same price alternative out of the water... but they are late into the market and if they want to make their make they are going to need to do something drastic like price it lower than the iPad so that people definitively chose it over an Apple device... being the same price wont do that. When people are out shopping for an ipad they are thinking 'apps' and this is where the RT will fall short.. i don't even think a desktop will be a selling point for it, it's all down to simplicity, one tap your news, weather, rss, game, etc is loaded and ready to use.. it needs to be something that can be picked up and used instantly.... if anything they will create their own small market of hybrid users tablet-laptop mashups, but i just dont think it's going to be one of those products everyone wants.

And we're not even taking into account the iPad Mini - A device that EVERYONE is going to want.

This is a total fail on Microsoft's part. At least $100 too expensive. Especially when you consider Apple is releasing the iPad mini (will be announced just a couple of days before this) starting at a rumoured $249.
Sorry Microsoft, was interested in this but not at that price.

Mr. Dee said,
Definitely getting one, although x86 apps is still a concern.

I imagine the big players like iTunes for example will eventually have a Arm version. Its just like any other format. I'm not saying out of the gate, but eventually if windows rt takes off enough.

Klownicle said,

I imagine the big players like iTunes for example will eventually have a Arm version. Its just like any other format. I'm not saying out of the gate, but eventually if windows rt takes off enough.

Hard to imagine Apple writing a Metro version of iTunes from the ground up. Also, no third party apps are allowed in the desktop.

Very much so expensive toy. Good way to put it. Its advertised all over the place WITH a keyboard. Feels like a got ya sceme when you go to purchase.

Klownicle said,
Very much so expensive toy. Good way to put it. Its advertised all over the place WITH a keyboard. Feels like a got ya sceme when you go to purchase.

I see it as an opportunity for accessory makers to pump up the market for the Surface. A big selling point for Apple products is the accessory market. Having all the compatible things that go with it makes it seem so much better. When others can come in and sell the keyboard covers cheaper things will begin to get a lot more interesting!

Too expensive for something that can't run windows programs...there isnt room in the market for a 3rd app store only device... FAIL

If one is going to pay extra for the touch cover, just buy a legitimate laptop (with Windows-7)--in essence, you are buying an expensive two-piece laptop. It does, however, fit in very nicely with the "expensive toy" category.

They should have thrown in the cover for free for a limited time. $100+ for the cover is a bit much considering there's not added battery or ports. If the cover is one of the biggest selling points it should have been included, at least as a promo for early adopters.

That said, I'm almost glad they didn't go bargin basement with prices. It would have cheapened the product. This isn't a nexus or fire competitor. Its an ipad competitor

The pricing looks solid, not sure why so many of you all are complaining its too high. Someone posted above how it compares to the iPad pricing. In fact in some cases for the same price as the iPad you are getting more with the touchpad. It looks to be a quality piece, with an amazing design and should be worth the higher price point. Save the 200-300 price range for the low end basic tablets or even Android tablets.

wv@gt said,
The pricing looks solid, not sure why so many of you all are complaining its too high. Someone posted above how it compares to the iPad pricing. In fact in some cases for the same price as the iPad you are getting more with the touchpad. It looks to be a quality piece, with an amazing design and should be worth the higher price point. Save the 200-300 price range for the low end basic tablets or even Android tablets.

It may be priced reasonable, but reasonable doesn't take the market. Your not a tablet that makes the masses get all hot and bothered unless you take the market. Just this morning I mentioned the price point to the users that originally said they would buy one at 299-399$ range. They have now said otherwise at the 499 price point without the keyboard.

I think it would have been ALOT warmer of a welcome if the touch keyboard was bundled for free to start maybe. That 100$ price point, I'm sorry but its just fail.

Edited by Klownicle, Oct 16 2012, 1:47pm :

Klownicle said,

It may be priced reasonable, but reasonable doesn't take the market. Your not a tablet that makes the masses get all hot and bothered unless you take the market. Just this morning I mentioned the price point to the users that originally said they would buy one at 299-399$ range. They have now said otherwise at the 499 price point without the keyboard.

I think it would have been ALOT warmer of a welcome if the touch keyboard was bundled for free to start maybe. That 100$ price point, I'm sorry but its just fail.

yup plus no 3G option, no apps or ecosystem this its almost like hp touchpad or playbook.... dead on arrival bad priced.... so much bad decision

the device its not bad but M$ screw up here

Beware of getting any 32 GB Windows tablet. Remember what happens to your 32 GB Windows 7 or Windows 8 HDD partitions. Over time, you run out of disk space due to many reasons - servicing stack, activity logs, crash dumps etc.

MsftGaurav said,
Beware of getting any 32 GB Windows tablet. Remember what happens to your 32 GB Windows 7 or Windows 8 HDD partitions. Over time, you run out of disk space due to many reasons - servicing stack, activity logs, crash dumps etc.

I have a Windows 8 32GB Acer Iconia W500, and haven't had any such space issues since beta. Logs and crash dumps don't take up 15gb, if they do you have your own issues to deal with.

MsftGaurav said,
Beware of getting any 32 GB Windows tablet. Remember what happens to your 32 GB Windows 7 or Windows 8 HDD partitions. Over time, you run out of disk space due to many reasons - servicing stack, activity logs, crash dumps etc.

RT is different than X86 windows.

Klownicle said,

I have a Windows 8 32GB Acer Iconia W500, and haven't had any such space issues since beta. Logs and crash dumps don't take up 15gb, if they do you have your own issues to deal with.

That's because if you have Windows 8, it doesn't have as many updates installed yet. It will fill up eventually and you'll have to a "Reset and Refresh". Anyways, good for you if it doesn't fill up. Cautioning was my job. See this "guidance" straight from the lead servicing engineer at Msft: http://blogs.technet.com/b/jos...ning-for-winsxs-growth.aspx CBS hasn't changed much for Windows 8.

MsftGaurav said,

That's because if you have Windows 8, it doesn't have as many updates installed yet. It will fill up eventually and you'll have to a "Reset and Refresh".

So whats your excuse then when I had Windows 7 on it and still 15GB free? That article you posted comparing Windows 7 to Windows 8, is more than 2 years old. Just saying.

Edited by Klownicle, Oct 16 2012, 1:18pm :

Klownicle said,

So whats your excuse then when I had Windows 7 on it and still 15GB free? That article you posted comparing Windows 7 to Windows 8, is more than 2 years old. Just saying.

Dude, learn to read. I just pointed you to official MS recommendation. Good for you if you have that much space free.

MsftGaurav said,
Beware of getting any 32 GB Windows tablet. Remember what happens to your 32 GB Windows 7 or Windows 8 HDD partitions. Over time, you run out of disk space due to many reasons - servicing stack, activity logs, crash dumps etc.

No problem. If you're a cheap-ass, add a 32 GB microSD card for $20-30 if you need additional storage.

Priced to high for the UK Market if i am honest, $499 will translate into £499 when the tax and vat is added on.

I am still interested in the Pro version though

Shikaka said,
Priced to high for the UK Market if i am honest, $499 will translate into £499 when the tax and vat is added on.

I am still interested in the Pro version though

It looks like they are going in at the same price as iPad for the version WITH the touch cover, and $100 less without.

grunger106 said,
Question is will it be £300 (The actual dollar price) in the UK or £499....
I'll get one for £300, I won't for £500....

It looks like MS are going in at the same price as the same spec iPad (WiFi only and same storage) for the Surface with touch cover, and $100 less for without.

Looking at UK prices for iPad 32GB WiFi only, its about £450. I'm expecting around £400 for coverless Surface and same as iPad price with the cover.

Chugworth said,
With all the limitations that Windows RT has, I'm not interested in it one bit.

I'd be willing to give it the benefit of the doubt. It hasn't been released yet, Developers may or may not have had a chance to use ARM rather than Win32 API (Which 9/10 devs are used to). I expect a boom of applications within the first 4 months of release.

Chugworth said,
With all the limitations that Windows RT has, I'm not interested in it one bit.

How is it limited?
Surface 32GB - 499 USD
Full Microsoft Office, USB ports, microsd card support, uHDMI for video out, file browser, flash support, mouse support, double the capacity of the same price iPad. Heck adding a 32GB microsd card for less than 30 USD and you get a 64GB Surface device for less than 600 USD.

oh..and there are way cheaper Windows 8 options than Surface. The Iconia W510 with ATOM is the same

Frankenchrist said,
Can you hear the laughs over at Apple HQ?

No. Laughing is not fashionable and distracts Apple staff from Apple policy.

Frankenchrist said,
Can you hear the laughs over at Apple HQ?

"The same thing that makes you laugh will make you cry!" Remember Ballmer laughing at the iPhone? I hope Apple is not making the same mistake. Time will tell however.

Robbeke said,
Does the surface have WiFi only or does it include 3G/4G?

As of =right now= it is only WiFi. I'm sure carriers will hop on the bandwagon shortly after.

Bryan Harmon said,

As of =right now= it is only WiFi. I'm sure carriers will hop on the bandwagon shortly after.

I meant if the Surface has the (hardware) possibility to put in a 3G/4G SIM card and get it connected, not if it can be delivered with a contract.

Is the device WiFi only or has it support for 3G/4G?

I'm not completely disgusted with the price. That price point probably will work, but even at a discount when bundled, really $100 or more for a "keyboard"? I get it's a revolutionary design, but ouch - didn't think the covers would be that high. Not complaining, just was thinking the touch cover would be more in the $50-$79 range.

scotters83 said,
I'm not completely disgusted with the price. That price point probably will work, but even at a discount when bundled, really $100 or more for a "keyboard"? I get it's a revolutionary design, but ouch - didn't think the covers would be that high. Not complaining, just was thinking the touch cover would be more in the $50-$79 range.

It includes a black TouchCover. You can purchase a different colored one for the additional price or a TypeCover.

scotters83 said,
Right, but at $599, $100 more. $499 does not include a touch cover.

It includes the whole office suite.

Edited by Bryan Harmon, Oct 16 2012, 12:36pm :

Bryan Harmon said,

It includes the whole office suite.

pretty useless if it dont come with the keyboard plus 0 ecosystem vs ios app store and not legacy apps from x86 wm and wp make this a complete experiment affair

A bit higher than I was thinking.

But I'll still be picking up 2 on the 26th! Or hopefully just be preordering them from the website so I don't have to go to the midnight thing...

You're welcome! Microsoft seems to have pulled down the preorder page, but I'm certain it will be back up within the next few days - a week. $499 for a 32gb model AND it comes with a black touch-cover....That already decimates the iPad's pricing.

Bryan Harmon said,
You're welcome! Microsoft seems to have pulled down the preorder page, but I'm certain it will be back up within the next few days - a week. $499 for a 32gb model AND it comes with a black touch-cover....That already decimates the iPad's pricing.
499 WITHOUT touch cover, 599 with one, 699 64gb with cover

aeugenio said,
499 WITHOUT touch cover, 599 with one, 699 64gb with cover

Wrong. I saw the page before it was pulled. It includes a black TouchCover. You can purchase a different colored one for the additional price or a TypeCover. You can double the storage and get the cover...it really isn't a bad price point.

Edited by Bryan Harmon, Oct 16 2012, 12:54pm :

Bryan Harmon said,

Wrong. I saw the page before it was pulled. It includes a black TouchCover. You can purchase a different colored one for the additional price or a TypeCover. You can double the storage and get the cover...it really isn't a bad price point.


http://i.imgur.com/d1Hab.png

Why does EVERY tablet that comes out have to make Apple worry? Gees people choice is good. Even if a new tablet does not out sell the ipad and makes apple tremble from fear it does not mean it is a waste of time.

I don't care how much the ipad sells I'm glad other companies are continuing to put out tablet products and not just giving up.

Because Apple Dominates the Market. You make a product to make money. If you can not sell enough to make back, deisgn, production and manufacturing costs, you Loose.

THis priceing will not deter people from Apple.

MikadoWU said,
Because Apple Dominates the Market. You make a product to make money. If you can not sell enough to make back, deisgn, production and manufacturing costs, you Loose.

THis priceing will not deter people from Apple.

You can still make money even if you don't put apple out of business. You don;t have to sell more than Apple at something to make a profit.

Some people seem to think everyone else should just close shop and let Apple be the only Technology maker the world.

I'm glad that is not the case.

swanlee said,

You can still make money even if you don't put apple out of business. You don;t have to sell more than Apple at something to make a profit.

Some people seem to think everyone else should just close shop and let Apple be the only Technology maker the world.

I'm glad that is not the case.


THIS X1000.

Loving the design, price is a little high compared to iPad, but the worst thing is that it doesn't come with a cellular connection option, only wi-fi... Will have to find out how easy it is to type with the Touch cover.

This is good. Eventually the price will drop even further. Tegra 3, Windows 8, Office, Alloy body, USB, MicroSD, Touch Keyboard Cover, $599, that will work.

Too High for me.... I love the Surface, but not at that price.

Price it at $399 and I would be 3, $499 I will be Zero.

Hopefully the do not make stupid high Prices for the Pro. $799 is as high as I will go. PERIOD

MikadoWU said,
Too High for me.... I love the Surface, but not at that price.

Price it at $399 and I would be 3, $499 I will be Zero.

Just wait for 9 months then when Gen 2 devices are about..
Hopefully the do not make stupid high Prices for the Pro. $799 is as high as I will go. PERIOD

MikadoWU said,
Too High for me.... I love the Surface, but not at that price.

Price it at $399 and I would be 3, $499 I will be Zero.

Hopefully the do not make stupid high Prices for the Pro. $799 is as high as I will go. PERIOD

LOL WAT? So you are willing to buy 3 @ $399 but zero for $499. Yeah, that makes sense.

As much as I appreciate they want to get the products shipping, and I also appreciate it will upgrade upon public release, I'm not sure exactly how wise shipping with a pre release version of Office is.

Javik said,
As much as I appreciate they want to get the products shipping, and I also appreciate it will upgrade upon public release, I'm not sure exactly how wise shipping with a pre release version of Office is.

Office has RTM'd

seems too expensive for an ARM device. The Samsung Ativ x86 tablet with clovertrail is 700 bucks and that gets you 64GB AND full x86 app compatibility.

Priced the same as iPads pretty much but you get a touch cover as well except the version without one which is 32GB versus 16GB iPad for the same price. Sensible pricing but not cheap.

Please don't tell me you have to pay 120 quid for a different coloured touch cover on top of the base price.

WooHoo!!! said,
Priced the same as iPads pretty much but you get a touch cover as well except the version without one which is 32GB versus 16GB iPad for the same price. Sensible pricing but not cheap.

Please don't tell me you have to pay 120 quid for a different coloured touch cover on top of the base price.

You also get a full blown Microsoft Office with it

neufuse said,

You also get a full blown Microsoft Office with it


Office RT is NOT the same as Office for Windows x86!

the better twin said,
Lol way too much.
Thought it would start at 300.
Thats too much for an impulse buy and it doesnt compare favourably with the ipad.

Funny how Apple has all their clown followers that overpaying for their products is acceptable yet a company comes in with a lower price and that's still "too expensive".

What will this be in £ do you think, we can't just do a direct conversation because it never works out like that due to consumer taxes and stuff.

How come microsoft.com/surface hasn't been updated?

Also, why is it that Surface Pro will be released 90 days after Windows 8 comes out?

A340600 said,
How come microsoft.com/surface hasn't been updated?

Also, why is it that Surface Pro will be released 90 days after Windows 8 comes out?

Because it's not ready yet?

A340600 said,

Isn't it almost the same, say for a few different parts (USB2 v USB3).

It's completely different. Intel vs ARM architecture. The Pro will be thicker, heavier, need a larger battery, etc. Considering those differences, 90 days isn't that bad. You're not the only one waiting for one. I can hardly wait

Island Dog said,
I still think it's too high.

I kind of agree.... but we need to think that that little guy comes bundled with Office 2013.

Island Dog said,
I still think it's too high.

Personally I think it's fairly priced. I'm just not sure if people will pay this kind of money for a highly undeveloped platform when it boils down to third-party apps.

.Neo said,

Personally I think it's fairly priced. I'm just not sure if people will pay this kind of money for a highly undeveloped platform when it boils down to third-party apps.

It worked for Apple, didn't it?

GreyWolf said,
It worked for Apple, didn't it?

Except Apple didn't have any serious competition at the time, the company made a highly praised name for itself in the mobile space, they were already very popular amongst consumers and their App Store was running in full swing.

Microsoft on the other hand is facing serious and well-established competition, they've made a very poor name for themselves when it boils down to Windows Mobile and the initial launch of Windows Phone, Windows Phone in general hasn't really taken off yet and their app ecosystem leaves much to be desired for. Not to mention the fact they screwed over quite a few early adopters with the whole Windows Phone 8 vs 7.8 thing.

Edited by .Neo, Oct 16 2012, 1:26pm :

.Neo said,

Personally I think it's fairly priced.

I just realized the Surface doesn't have a retina screen. I guess it's still a fair price since you get double the memory instead of the retina screen.

r1ddl3r said,
$630 for a RT (no x86 apps) with a keyboard is a little high. I hope it sells well, don't think it will though

Yeah, what with iOS running OSx app's they should have made it cheaper, oh wait......

Seriously, its got office built in and the store is filling up nice.

I think they put the price a bit too high. Don't get me wrong, I think Surface is well worth this price... but people won't be ready to pay this kind of price for it, unfortunately. With all the crap ppl are spreading about Windows 8 (without even knowing it), they will continue to buy iPads for this kind of money, even if an iPad can't do half what Surface can. They should have put a very aggressive price tag to catch the attention.

MP Technologie said,
I think they put the price a bit too high. Don't get me wrong, I think Surface is well worth this price... but people won't be ready to pay this kind of price for it, unfortunately. With all the crap ppl are spreading about Windows 8 (without even knowing it), they will continue to buy iPads for this kind of money, even if an iPad can't do half what Surface can. They should have put a very aggressive price tag to catch the attention.

These Surfaces don't run Windows 8 ;-)

MP Technologie said,
they will continue to buy iPads for this kind of money, even if an iPad can't do half what Surface can.

With the exception of Microsoft Office the Surface RT is pretty much on par with the iPad capability-wise. Then take into account there are still very few apps available for Windows RT, which means you're currently a lot more limited compared to the iPad.

MP Technologie said,
With all the crap ppl are spreading about Windows 8

most of the crap that people are spreading about Windows 8 is it being touch-centered/touch-optimized or touch anything, which isn't really a problem on this touch device. What I'm concerned here is how they'll handle people who do not know the difference between this and Pro. Those who'd buy RT thinking they can install x86 applications.

The Surface will have about 0.1% of the apps the iPad does, and perhaps 10% of the accessories. The iPad 3 screen has exactly 3X the pixels of Surface. 3x. How the heck do you justify that "an iPad can't do half what Surface can", since an iPad can do much more.

Simple prices and SKU's, simple advertising, solid product........I can see this being a hit.

I do however see the iPad mini disrupting this a little with its expected lower prices.

So a 32GB without the touch keyboard costs $100 less than the 32GB ipad or get it with the keyboard and it's the same price as a 32GB ipad.

But I'm interested in the UK price.

Edited by Gaffney, Oct 16 2012, 12:12pm :

Gaffney said,
So a 32GB without the touch keyboard costs $100 less than the 32GB ipad or get it with the keyboard and it's the same price as a 32GB ipad.

But I'm interested in the UK price.

$499 translates to £499. Probably.

US prices

16GB iPad - $499
32GB Surface - $499

32GB iPad - $599
32GB Surface with touch pad - $599

64GB iPad - $699
64GB Surface with touch pad - $699

Based on iPad prices, possible UK prices.

32GB Surface - £399
32GB Surface with touch pad - £479
64GB Surface with touch pad - £559

Surface also comes with Office 2013.

WooHoo!!! said,
US prices

16GB iPad - $499
32GB Surface - $499

32GB iPad - $599
32GB Surface with touch pad - $599

64GB iPad - $699
64GB Surface with touch pad - $699

Based on iPad prices, possible UK prices.

32GB Surface - £399
32GB Surface with touch pad - £479
64GB Surface with touch pad - £559

Surface also comes with Office 2013.


Can't really compare the RT against the iPad just on price however as the iPad has better specs, especially the seriously hi-res screen.

Dot Matrix said,

It's not the 26th yet.

I think I'm just going to wait and see if the Japanese version is cuter then.

Dot Matrix said,

It's not the 26th yet.


It was up before. They are actually out of stock (the reserved ones for pre-ordering, that is). That was quick! All 3 were available for me for order 30 minutes ago or so.

The Laughing Man said,

How is this game over? There are literally no available applications for this arm based platform yet.

By "literally" do you mean the 3000 + apps that are currently available in the Store? Yeah.

Sszecret said,

By "literally" do you mean the 3000 + apps that are currently available in the Store? Yeah.


Shame thats all you people cling onto is app number. Pretty slim pickings for the battle aye? Dont be worried, maybe with options you wont have to use tech to be cool anymore.

Sszecret said,

By "literally" do you mean the 3000 + apps that are currently available in the Store? Yeah.

3000 worldwide, in most countries there's only a few 100 listed with 90% being worthless, this app problem needs to disappear pronto because I wouldn't want to buy into an appless environment.

The Laughing Man said,

How is this game over? There are literally no available applications for this arm based platform yet.

One of the biggest ones is well, Microsoft Office...... you know the thing that businesses use all the time

Iridium said,

Shame thats all you people cling onto is app number. Pretty slim pickings for the battle aye? Dont be worried, maybe with options you wont have to use tech to be cool anymore.

So if certain people who are fans of Apple use that argument about 700 000 apps in the App Store, we can't? Last time I checked, 3000 (or less, depending on where you're from) was not "literally no apps".

neufuse said,

One of the biggest ones is well, Microsoft Office...... you know the thing that businesses use all the time

I left Office out on purpose it was too obvious to mention.

Who cares about the amount of apps the store may or may not have. I'm talking about applications that have been around for ages and that would be great if they were available for Windows RT, VLC, Firefox, Chrome, Winamp, Itunes, you know alternatives , aka other options. They just arent out yet. Like I said again, YET.

The Laughing Man said,
I left Office out on purpose it was too obvious to mention.

Who cares about the amount of apps the store may or may not have. I'm talking about applications that have been around for ages and that would be great if they were available for Windows RT, VLC, Firefox, Chrome, Winamp, Itunes, you know alternatives , aka other options. They just arent out yet. Like I said again, YET.

There will be Metro versions available for Firefox and Chrome. Technically, Windows 8 hasn't been launched yet. If these apps aren't there at launch, well, that's a different story.

Sszecret said,

There will be Metro versions available for Firefox and Chrome. Technically, Windows 8 hasn't been launched yet. If these apps aren't there at launch, well, that's a different story.

As far as I know neither of those have announced that they will be available for WinRT. WinRT has more restrictions on the type of code that can be run.

neufuse said,

One of the biggest ones is well, Microsoft Office...... you know the thing that businesses use all the time

Without Outlook though.....

ditoa said,
Better than I expected. I am only interested in the Pro model though and still no prices there

You know, other than the full office suite and a desktop file manager, which Surface RT has, I personally have no need for the pro version. I am super excited for the RT because I have my larger PC for larger desktop apps. The RT tablet is has all the desktop software it needs to be a perfect (small) laptop and tablet.

Finally, the surface RT doesn't have fans! I hate fans on tablets & laptops. If stylus is available for the RT in the future, I won't be getting a Pro and will stick with the RT version.

Not pro pricing yet?. I think, maybe, it will loose a houndred (or two) on first month.
Ipad mini will slaughter everybody on tablet space. And people will not mind it being a "dumb" tablet

The Pro isn't coming out to early 2013. Why would they release pricing now and sandbag their sales of the RT version?

Dot Matrix said,
Not too bad. Now what about Pro?

Just take the last price for this and add $100 probably, so $799 for the Pro 64GB and $899 for the 128GB? Unless they change things.

GP007 said,

Just take the last price for this and add $100 probably, so $799 for the Pro 64GB and $899 for the 128GB? Unless they change things.

$100? Probably a bit more than that on account of Intel's 50% margin on it;s CPUs -.- and the larger battery needed for x86.

thealexweb said,

$100? Probably a bit more than that on account of Intel's 50% margin on it;s CPUs -.- and the larger battery needed for x86.

We'll see, dunno what it costs MS to make so it's hard to say really.

GP007 said,

We'll see, dunno what it costs MS to make so it's hard to say really.

Considering this pricing which they said would be equivalent to current tablet prices and considering they said that the Surface Pro would be priced equivalent to ultrabook prices i'm saying $999 at the very least.

Kinda disappointed in this pricing, they're basically going after the big dog while adding little to no incentive for customers to even do it.

Dot Matrix said,
Not too bad. Now what about Pro?

I would guess $999 for 64GB, $1099 for 128GB.

Sure there are 'ultrabooks' for cheaper but if you look at Ultrabooks with high quality displays, metal enclosures, and SSDs they tend to be in that general ballpark.

I disagree, I think the price point for RT is too high. Don't get me wrong, however, for the specs provided they may actually be selling this at a good bit cheaper then they could. My main problem is I would have liked to see a $249 Surface RT tablet... of course it would have had to be dual core (or less expensive quad) and a 7" screen.

I guess what really worries me is the price of the Pro variant. I hope it stays at $999 or below, but I just have a feeling that it is going to be priced more along the lines of the MacBook Air at $1500. I really, really hope I am wrong.

Chicane-UK said,
Link to the Microsoft store doesn't seem to work

They pulled it and the appropriate person who made it live is getting an oven roasting