Microsoft's corporate PR head calls out Google PR exec on Twitter

Earlier this week, we posted up word on a new article in the New York Times that had a profile on Mark Penn, the corporate vice president in charge of Strategic and Special Projects at Microsoft. Penn is the person in charge of the team that came up with the recent "Scroogled" campaign, which tries to show Google Shopping search results are full of paid ads.

The New York Times got a quote from Google PR rep Jill Hazelbaker for the article, who said " ... our focus is on Google and the positive impact our industry has on society, not the competition." That small quote was enough to get Microsoft's corporate PR head, Frank X. Shaw, to call out Hazelbaker on his Twitter account this weekend.

While Hazelbaker also has a Twitter account, it is a private one just for her followers. However, Shaw still proceeded to post messages addressing her directly. At one point, Shaw posted:

There were a number of other Twitter messages that Shaw posted that were directed towards Hazelbaker, including the following series:

It's pretty rare for the head PR rep of a major company to respond directly to another RP exec in this manner. Hazelbaker has yet to respond to Shaw's messages

Source: Frank X. Shaw on Twitter
Via: Business Insider

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nik louch said,
Acting like a douche on twitter: Childish
Not responding to a douche on twitter: Classy

Pretty much. Childish....either that or MS is worried. Either way, very unprofessional. He is representing MS and could of handled this much better.

Where has Google did this? Not saying they have not, but just want to see.

Regardless, any company doing this needs to knock it off. If you cannot sell your products without bashing then find something else to do. To much if this is going on. Used to be products sold based on what they do and what the adverts claimed.

techbeck said,
Where has Google did this? Not saying they have not, but just want to see.

Regardless, any company doing this needs to knock it off. If you cannot sell your products without bashing then find something else to do. To much if this is going on. Used to be products sold based on what they do and what the adverts claimed.

Google got a bit dirty when they claimed Bing was copying search results.

I think it is a little childish but his points are valid and when Google has this white knight and blind following about them, MS have to call them out because these aren't the most obvious issues consumers would notice or even think to care about.

Google knows how to be the cute package that most don't question. When you start to dig I think some users would be quite surprised how they go about their buisness. Microsoft are using this as it's a fair point that some users might take issue with.

WooHoo!!! said,

Google got a bit dirty when they claimed Bing was copying search results.

I think it is a little childish but his points are valid and when Google has this white knight and blind following about them, MS have to call them out because these aren't the most obvious issues consumers would notice or even think to care about.

Google knows how to be the cute package that most don't question. When you start to dig I think some users would be quite surprised how they go about their buisness. Microsoft are using this as it's a fair point that some users might take issue with.

And I am sure if you dig enough on every company you will find similar things. MS cracking om privacy when their windows os is the biggest malware target there is. And this spans over several versions. And there is a professional was to call out other companies and there is what MS did.

techbeck said,

And I am sure if you dig enough on every company you will find similar things. MS cracking om privacy when their windows os is the biggest malware target there is. And this spans over several versions. And there is a professional was to call out other companies and there is what MS did.

MS can be no better but doesn't change the facts, their points are fair game. Google has an aura that MS is trying to break. While a bit childish, it might be enough to nibble at the foundations while the actual competing products do the real talking.

I don't understand your point on malware, they are a big target, MS eventually took it seriously and have done great ever since. Nothing can be perfect all the time.

techbeck said,

And I am sure if you dig enough on every company you will find similar things. MS cracking om privacy when their windows os is the biggest malware target there is. And this spans over several versions. And there is a professional was to call out other companies and there is what MS did.

What does that have to do with MS though?! MS don't make malware, and Win 8 is easily more secure than OSX. If people are stupid enough to download something from a suspicious site, and then purposely run it, ignoring all the security warnings, then it's not Microsofts fault. Theres more malware for Windows simply because it's the most popular OS.

Where as Google actually abuse peoples privacy THEMSELFS. Totally different.

techbeck said,
Point is that MS bases about security issues and they are one of the biggest offenders

Are they now, you've missed some news then. How about the botnets Microsoft has been hunting down? How about developing new techniques to prevent certail exploits or hacks?
There are really few other companies that have invested so fastly into security and defending 'the internet' form offenders. And they do it free of charge. They invest part of their profit back into "society".
Oh and from allot you will never hear much unless you actively track MS's blogs and what not, and even then they do enough that you'll miss plenty.

Stop spreading that FUD man, go invest a lil bit of your time and get some bases before throwing around arguments.

Shadowzz said,

Are they now, you've missed some news then. How about the botnets Microsoft has been hunting down? How about developing new techniques to prevent certail exploits or hacks?

And Google hasnt been trying to put things in place, and have, to help the malware issue on Android. Maybe you may have missed that.


There are really few other companies that have invested so fastly into security and defending 'the internet' form offenders. And they do it free of charge. They invest part of their profit back into "society".

Again, hasnt Google been providing free tools to help curb malware.


Stop spreading that FUD man, go invest a lil bit of your time and get some bases before throwing around arguments.

Just because you feel FUD, doesnt mean others do. I am one man...one opion.

techbeck said,

Pretty much. Childish....either that or MS is worried. Either way, very unprofessional. He is representing MS and could of handled this much better.


+1 This is what blows me away. This guy is representing Microsoft and he is acting like a little jealous kid that is trying to knock down the kid with blocks down a few pegs. What a douche. It makes me like Microsoft even less that they could hire this idiot (although I do love their developer division ).

thealexweb said,
And its really coming from a neutral source isn't it XD

If the Pope posted it, would it make the facts about what Google does with results and information any less true?

Really?

thenetavenger said,

If the Pope posted it, would it make the facts about what Google does with results and information any less true?

Really?

Yes really, would you trust Google if say they starting peaking around through SkyDrive's TOS deleting user' private data.

Haha love it!! Talk about backfire, just shows you that outside of windows fan sites there is so much disdain for microsoft, they were a monopoly for too long and people are happy to see them crumble

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