Motorola takes another shot at iPhone 4

The battle for mobile phone dominance heats up once again, with the new ad for the Motorola Droid X, stating "No Jacket Required" referring directly to Apple. It's getting more and more personal between Apple and Motorola.

The battle of words started when Motorola used the line "hold the phone any way you like" in an ad campaign in support of their own phone, Motorola Droid X. With the response from Apple being a little more direct, aimed squarely at the Droid X. Apple released a video about how to lose connectivity with the Motorola phone. The image below was released by Apple to combat the above comment from Motorola. This image was released along side an instructional video on how to lose your cellular connection when using the competitions phone.

Now, in response to this, Motorola has created a new ad. Motorola has added a new campaign with the line "No jacket required' which is poking fun at the solution to the iPhone 4's antennae issue. The solution is to give every consumer a jacket, but Motorola found this to be a marketing opportunity, releasing a new advertisement - see below.

It remains to be seen if Apple is going to respond to this direct reference, but it is clear that phone companies mean business when it comes to beating Apple and it's juggernaut, the iPhone.

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The antennae flaw may have given Motorola the perfect opportunity to slam the iPhone, but has anyone seen this jacket? Is it really bulky? The iPhone 4 is thin and sleek, so I can't imagine it with a thick covering. Yet if this jacket is barely noticeable, then I don't see a problem with it. Like the reception fiasco, this jacket issue might be blown out of proportion, too.

Why are they saying in their advert the Droid X comes with Android 2.2 and Flash? When I went to have a look at it last week (and also all the reviews I've read so far), it comes with Android 2.1. Am I missing something? Has Motorola released the 2.2 update for Droid X yet?

Hackersoft MS MVP said,
Why are they saying in their advert the Droid X comes with Android 2.2 and Flash? When I went to have a look at it last week (and also all the reviews I've read so far), it comes with Android 2.1. Am I missing something? Has Motorola released the 2.2 update for Droid X yet?

Did you look at the text in the picture above closely? It says in the summer, didn't say comes with it now lol.

I think it is really funny how Apply showed that the proof is in the pudding. I'm not liking Apple these days for a lot of their practices, but I have to admit, they are not playing. Watch out people, they are aggressive as ever to stay on top of the markets they carve out of nothing.

All other companies made the mistake of under estimating Apple. Sony losts its chance with the walkman brand... they could have continued to be the market leader but dropped and literally kicked the ball into anyone's court because they were not interested in the task of managing digital rights for there portable players and also the quality and experience...

the picture on the bottom left, where it says "Holding the phone:......", try holding your phone, regardless of the model the same way it's being held there. that is a really unnatural way to hold a phone. that might have well said "hold the phone in your mouth, you will lose a few bars of signal"

LOL. I certainly don't hold my phone that way. Ironically, I hold my phone the way the videos show before they start squishing it, literally.

wookietv said,
the picture on the bottom left, where it says "Holding the phone:......", try holding your phone, regardless of the model the same way it's being held there. that is a really unnatural way to hold a phone. that might have well said "hold the phone in your mouth, you will lose a few bars of signal"

sorry, that meant to say bottom right

Defectively designed phone is defective. Doesn't matter if you don't get dropped calls right now, your phone is designed to drop them. Try and gloat all you want, or deny there is a problem, you are only lying to yourself. Everyone with half a mind knows a defective antenna design does not make a good phone. But to each their own, some people like women, others like men, others like animals, others like defective phones.

shakey said,
Defectively designed phone is defective. Doesn't matter if you don't get dropped calls right now, your phone is designed to drop them. Try and gloat all you want, or deny there is a problem, you are only lying to yourself. Everyone with half a mind knows a defective antenna design does not make a good phone. But to each their own, some people like women, others like men, others like animals, others like defective phones.

I agree. if there was no problem, then why is Apple spending $175,000,000 to fix a problem that doesn't exist?

Magallanes said,
Its funny, because, years ago, Apple and Motorola was pal. Well, apparently the bro-mance finished.

When were they pals? when they supplied PPC chips Apple hated them, when Motorola made the iTunes phone Apple hatred them. As far as I see it, it's business as usual.

rawr_boy81 said,

When were they pals? when they supplied PPC chips Apple hated them, when Motorola made the iTunes phone Apple hatred them. As far as I see it, it's business as usual.

Apple didn't hate PowerPC chips. They embraced them and claimed they were ten times better than any Intel chip. Perhaps you are misremembering?

http://www.youtube.com/watch?v=Cz78v4euRd0

I actually went to an Apple store and held the iPhone in my left hand, just like I would during use, to prove that to my Dad I even used it while holding it.

Signal dropped.

@ Xeon
many phones does'nt come to US few prominant names frm HTC example are legend and desire. HD2 was very late, and many im not sure. but then u can always import them unlocked.

Many HTC phones are released in the US, but renamed by the carrier to something different than what HTC named them (the name that people in other countries are used to).

very funny, perhaps apple should grow up now if they can....! it was apple who started it when steve jpob said all smart phones have the issue, palm and nokia were very straight forward , glad motorola is doing same with some added humor.

Iridium said,
Ignorance is bliss i guess.

Whatever you say chaps!

Curious though, what cell phones that compare to iPhone or the android models are available on the other continents not available in the US?

Hahhahaha case and point. America f**k YEAH. Seriously the great nation is no more i was shocked to see how few cell phone options you guys had compared to australia, new zealand, europe. I guess now that you guys can legally unlock phones things might start to change lets hope range too.

Iridium said,
Hahhahaha case and point. America f**k YEAH. Seriously the great nation is no more i was shocked to see how few cell phone options you guys had compared to australia, new zealand, europe. I guess now that you guys can legally unlock phones things might start to change lets hope range too.

Honestly "mate" I don't care about the lack of options we may theoretically have compared to the rest of the world. Apparently there's more than enough options seeing as no American has ever publicly complained about the lack of mobile phone options, or carriers for that matter.

Nokia and HTC had touch screen smart phones with proximity sensors before the iPhone? Really? Which models?

Even if that were true, it really wouldn't matter. The reason the iPhone is so popular isn't because the other companies such as HTC and Nokia are international. The iPhone is popular because it has the most polished phone operating system available. The Android (which I'm sure you know was released a long time after the iPhone) while it may have the same features, just doesn't look or function as well as the iPhone in terms of usability. The fact alone that I don't have to scroll through 2 dozen menu options to find something is why I love my iPhone.

Xeon said,
Nokia and HTC had touch screen smart phones with proximity sensors before the iPhone? Really? Which models?

Even if that were true, it really wouldn't matter. The reason the iPhone is so popular isn't because the other companies such as HTC and Nokia are international. The iPhone is popular because it has the most polished phone operating system available. The Android (which I'm sure you know was released a long time after the iPhone) while it may have the same features, just doesn't look or function as well as the iPhone in terms of usability. The fact alone that I don't have to scroll through 2 dozen menu options to find something is why I love my iPhone.

I have an iPhone 3GS and a T-Mobile Pulse using Android 1.5. The iOS settings are way more confusing. Maybe iOS is more polished but when its comes to features out of the box Android 2.2 is in another league.

thealexweb said,

I have an iPhone 3GS and a T-Mobile Pulse using Android 1.5. The iOS settings are way more confusing. Maybe iOS is more polished but when its comes to features out of the box Android 2.2 is in another league.

Which features?

Xeon said,
Nokia and HTC had touch screen smart phones with proximity sensors before the iPhone? Really? Which models?

Even if that were true, it really wouldn't matter. The reason the iPhone is so popular isn't because the other companies such as HTC and Nokia are international. The iPhone is popular because it has the most polished phone operating system available. The Android (which I'm sure you know was released a long time after the iPhone) while it may have the same features, just doesn't look or function as well as the iPhone in terms of usability. The fact alone that I don't have to scroll through 2 dozen menu options to find something is why I love my iPhone.

My thoughts exactly.

Xeon said,

Which features?

Just to name a few

@ True multitasking (Sorry Apple but fast app switching with push notifications is not multitasking)
@ Full Adobe Flash 10.1 support.
@ Install apps from anywhere, not shackled to one store.
@ Widgets and Live wallpapers - you can really customize your phone to the way you want it. Better than rows and rows of apps and maybe a background picture.

Xeon said,
Nokia and HTC had touch screen smart phones with proximity sensors before the iPhone? Really? Which models?

Yes they did. I had a HTC touch screen smart phone running Windows Mobile 5 long before the iPhone came out. Infact I had had it long enough that I was eligable to upgrade when the iPhone came along.
There were other manufacturers as well that had touch screen smart phones running Windows Mobile 5 long before the iPhone was around.

Hackersoft MS MVP said,

Yes they did. I had a HTC touch screen smart phone running Windows Mobile 5 long before the iPhone came out. Infact I had had it long enough that I was eligable to upgrade when the iPhone came along.
There were other manufacturers as well that had touch screen smart phones running Windows Mobile 5 long before the iPhone was around.

Watch out, you might make the fanboys cry if you bring to light Apple was not the inventors of the touch screen.

Even my old sony walkman phone can drop one or two bar by holding the corner of the phone..

but that's just fine...but if motorola just trying to saving themself for combacting iphone,pretty lame

you know why..if isn't the iphone 4 antenna aware...people mostly likely never aware of this issues!

So what's wrong when your competitor attempt to inform that you got the issues to fix too!

So what's wrong when your doctor attempt to inform you got a H1N1!And you stating "doesn't need any cure" Which actually got the same issues too!

The whole reason the iPhone even became big in the states is that international brands ranges like Nokia are limited in the states. So the iphone comes in, seems ahead of its rivals which internationally its not at all. Americans make big hype about average phone, 80% of international media is controlled by american marketing and thus the rest of the world falls into trap believing there must be something special about this particular device why else would the most "advanced" country on earth make such a big deal out of it. Being an international traveller and having been to the USA 4 times over many months i have realised this is what is going on. Blackberry and iPhone are north american and both are severly behind the rest of the world. HTC and Nokia were doing similar stuff with their smart phones a long while back. Get a grip people oh wait that might kill your iPhone and also get a brain. Supporting one company versus many is just ridiculous behavior.

Iridium said,
The whole reason the iPhone even became big in the states is that international brands ranges like Nokia are limited in the states. So the iphone comes in, seems ahead of its rivals which internationally its not at all. Americans make big hype about average phone, 80% of international media is controlled by american marketing and thus the rest of the world falls into trap believing there must be something special about this particular device why else would the most "advanced" country on earth make such a big deal out of it. Being an international traveller and having been to the USA 4 times over many months i have realised this is what is going on. Blackberry and iPhone are north american and both are severly behind the rest of the world. HTC and Nokia were doing similar stuff with their smart phones a long while back. Get a grip people oh wait that might kill your iPhone and also get a brain. Supporting one company versus many is just ridiculous behavior.

Did you really know that HTC was manufacturing the phones for Nokia till the contract ran out a couple of years back? That is the reason why you see so many good handsets from HTC and why Nokia is lagging in the smart phone market. All the smart phones coming out now are to compete with the iPhone. Nokia never had a smart phone before the iPhone came out. They had good phones which were very solid.

iPhone antenna problem lies in that you can touch and bridge that little gap, all you need to touch is like the width/thickness of your pinky finger,

all other phones that Apple claim have the same ISSUES is when you cover the whole phone with your whole hand.

Ronnie Sunde said,
iPhone antenna problem lies in that you can touch and bridge that little gap, all you need to touch is like the width/thickness of your pinky finger,

all other phones that Apple claim have the same ISSUES is when you cover the whole phone with your whole hand.

I must have an iPhone 5 then. Pinky doesn't drop any bars.

0sm3l said,

I must have an iPhone 5 then. Pinky doesn't drop any bars.

He never said you had the issue. I was looking at a display iPhone 4 in a O2 store and funnily enough it had the problem. Not that single experiences count for much with how many iPhones have sold, wouldn't mind seeing some solid statistics on how widespread this problem is.

Minimoose said,

He never said you had the issue. I was looking at a display iPhone 4 in a O2 store and funnily enough it had the problem. Not that single experiences count for much with how many iPhones have sold, wouldn't mind seeing some solid statistics on how widespread this problem is.


it's noticeable on every device in a bad reception area

Well, as i see it that is bad... There are no cases for the device and I want one, if the case happen to fix a small antenna problem with the device that's ok but i want a case for my expensive phone anyway

Leonick said,
Well, as i see it that is bad... There are no cases for the device and I want one, if the case happen to fix a small antenna problem with the device that's ok but i want a case for my expensive phone anyway

I think the idea is that no one should have to buy a case or put one on in the first place to have to fix a factory defect on a phone as expensive as the iPhone. However, I've played with the iPhone 4 and I wasn't able to replicate the reception problem. That is, not until I squeezed the phone with my deal life. But who does that anyway? I can do the same to any other phone and most likely replicate a similar effect.

The way I see it is that this iPhone 4 reception issue has been blown 10 times fold out of proportion.

Xeon said,

I think the idea is that no one should have to buy a case or put one on in the first place to have to fix a factory defect on a phone as expensive as the iPhone. However, I've played with the iPhone 4 and I wasn't able to replicate the reception problem. That is, not until I squeezed the phone with my deal life. But who does that anyway? I can do the same to any other phone and most likely replicate a similar effect.

The way I see it is that this iPhone 4 reception issue has been blown 10 times fold out of proportion.


Havnt got my hands on one yet, it goes on sale tonight here... I suspect that i might be able to replicate it out where i live, but when at school or any other town/city and not in the middle of the forest it will probably be hard to... And then we have the case i will have on anyway that fix it.

And for people who don't want to have a case but still want the iphone 4, but a piece of tape down there, will fix it but wont be noticeable.

And yea was hugely blown out of proportion, there must be a reason not one of the first 10 or so reviews that came up on the net did not mention it, they didn't find it when they weren't specifically looking for it. And most people who complain in comments here and on other sites are probably not even iphone owners, even Apple haters in many cases probably ...

Making fun of or "mentioning" your rivals in advertisements is okay by me. Making fun of your rivals in an advertisement for a product that has the same problem, well that's just plain silly.

Xeon said,
Making fun of or "mentioning" your rivals in advertisements is okay by me. Making fun of your rivals in an advertisement for a product that has the same problem, well that's just plain silly.

I am a Mac and I got a flu

Xeon said,
Making fun of or "mentioning" your rivals in advertisements is okay by me. Making fun of your rivals in an advertisement for a product that has the same problem, well that's just plain silly.

It doesn't have the same problem, Steve can say that all d ay long but the reality is no phone has the type of problem the Iphone4 has, they do not drop calls with a single touch

swanlee said,

It doesn't have the same problem, Steve can say that all d ay long but the reality is no phone has the type of problem the Iphone4 has, they do not drop calls with a single touch

I have yet to see one single call drop in my iPhone 4... now, do YOU have an iPhone 4? that's probably the only way you can say they "drop calls with a single touch"

Otherwise, your opinion has no base...

swanlee said,

It doesn't have the same problem, Steve can say that all d ay long but the reality is no phone has the type of problem the Iphone4 has, they do not drop calls with a single touch

Not really..i havent had a single call drop till now. I even used my phone without a case for sometime and even then i did not encounter the issue that so many people talk about.

Jazket said,

I have yet to see one single call drop in my iPhone 4... now, do YOU have an iPhone 4? that's probably the only way you can say they "drop calls with a single touch"

Otherwise, your opinion has no base...

I agree. Zero dropped calls here. The whole single touch is full of B.S.

0sm3l said,

I agree. Zero dropped calls here. The whole single touch is full of B.S.

No dropped calls here either . . . Over hyped BS.

Xeon said,
Making fun of or "mentioning" your rivals in advertisements is okay by me. Making fun of your rivals in an advertisement for a product that has the same problem, well that's just plain silly.
You made two similar comments for the same news post 3 posts after the other. Care to stick to the one next time?

spenumatsa said,

Not really..i havent had a single call drop till now. I even used my phone without a case for sometime and even then i did not encounter the issue that so many people talk about.

Then you are holding it wrong! whahaha

Jazket said,

I have yet to see one single call drop in my iPhone 4... now, do YOU have an iPhone 4? that's probably the only way you can say they "drop calls with a single touch"

Otherwise, your opinion has no base...

No base? Then why is Apple offering all iPhone 4 owners a free case? Just to be humanitarian?

Xeon said,
Making fun of or "mentioning" your rivals in advertisements is okay by me. Making fun of your rivals in an advertisement for a product that has the same problem, well that's just plain silly.

Because it isn't the same. The Droid X requires effort done on purpose to try to do it, while on iPhone it require no effort. It can happen completely by accident because Apple stupidly put the anteena outside right where you hold the phone MOST of the time. And the fact you are willing to excuse it, tells us a complete story about you.

"No Jacket Required". Hilarious how that's directly driven towards Apple, yet apparently their phone has the same issue with reception.

Full of fail.

Xeon said,
"No Jacket Required". Hilarious how that's directly driven towards Apple, yet apparently their phone has the same issue with reception.

Full of fail.

You comment is full of fail. Oh and who did the tests on the Droid X, oh yes that's right Apple did them, they probably made use of signal jammers. Who's done the test to the iPhone 4? Loads of independent news sites .

thealexweb said,

You comment is full of fail. Oh and who did the tests on the Droid X, oh yes that's right Apple did them, they probably made use of signal jammers. Who's done the test to the iPhone 4? Loads of independent news sites .

I don't see how this is relevant to my comment at all.

Xeon said,

I don't see how this is relevant to my comment at all.

You say " yet apparently their phone has the same issue with reception" the only people to find a problem with the Droid X's signal are Apple, no one else has moaned.

Xeon said,

I don't see how this is relevant to my comment at all.


The point to your comment is the bit that you said that "apparently their phone has the same issue with reception", which the person who replied to you was disputing this remark. As the point which the second person tried to make, the issue purported about the Droid X by Apple, has not been verified by anyone except Apple, which is not a reputable source because they have bias against their competitors' products. I think that the "No Jacket Required" statement by Motorola stands because using a case (or "jacket") with the Droid X is not necessary to maintain signal quality when holding it normally in any position (The Apple videos look like they are using a Kung-Fu grip while the 3-bar signal, is at the absolute minimum SNR possible to even qualify as being 3 bars on this phone)

Xeon said,
"No Jacket Required". Hilarious how that's directly driven towards Apple, yet apparently their phone has the same issue with reception.

Full of fail.

If it is "the same issue" please show me how you bridge the two antennas of the Droid X and how the Droid X looses around 20 dbm while you hold it naturally...

Xeon said,
"No Jacket Required". Hilarious how that's directly driven towards Apple, yet apparently their phone has the same issue with reception.

Full of fail.

Are you blind, stupid or both? With iPhone 4 you can cover a single spot withyou pinky finger. That si not the same as Christmas wrapping the phone with your hand. You fans are simply stupid and ignorant.

Xeon said,
"No Jacket Required". Hilarious how that's directly driven towards Apple, yet apparently their phone has the same issue with reception.

Full of fail.

This response is full of fail... if i touch this reply with that post.. can I short this out?

Xeon said,
"No Jacket Required". Hilarious how that's directly driven towards Apple, yet apparently their phone has the same issue with reception.

Full of fail.


Troll

The point is, that if you hold it a certain way, it will drop reception. Which is EXACTLY what apparently the problem with the iPhone 4 is. Hence, why they are giving out bumpers so you can hold it anyway you want.

"In our tests, the Motorola Droid X dropped from 3 to 0 bars when held in a way that attenuated the signal."

Can you read? Because if you cant, there's a video in which they replicate this problem.

Edited by Xeon, Jul 29 2010, 9:32pm :

wolftail said,

Troll

The only troll here is you. The only input you've really given is calling me a troll. Really contradictory buddy.

TechieXP said,

Are you blind, stupid or both? With iPhone 4 you can cover a single spot withyou pinky finger. That si not the same as Christmas wrapping the phone with your hand. You fans are simply stupid and ignorant.

Touching the phone with my pinky? If you scroll down, there are tons of people that attest they don't have that problem with the iPhone 4.