Nokia sells 8.8 million Lumia Windows Phone devices in Q3 2013

Sales of the Lumia 520 were cited as a big reason for the overall rise in Lumia smartphones.

Nokia announced today that its lineup of Lumia smartphones generated 8.8 million unit sales worldwide in the third calendar quarter of 2013. That's the best sales performance yet for the brand, which sold just 2.9 million Lumia devices for the same period a year ago and 7.4 million units in the second quarter of 2012.

The numbers were part of Nokia's quarterly financial update, which added that sales of Lumia devices in the US came in at 1.4 million units for the quarter. Nokia said the rise in sales was due to the "broadened Lumia product range and strong customer demand, particularly for the Lumia 520." The company also cited high sales of the Nokia 520 in its second quarter 2013 results.

The company sold a total of 55.8 million mobile phones in the last quarter, including its feature devices and Asha phones. Of course, Microsoft is slated to take over Nokia's Devices and Services business sometime in the first quarter of 2014, where it will use Nokia's team members and hardware to create new Windows Phone devices.

Overall, Nokia brought in €5.66 billion ($7.8 billion) in revenue and €118 million ($162 million) in operating profit for the third quarter, which was higher than expected.

Source: Nokia

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Seeing how good the 520 did, the 1320 could be another solid seller for them. I don't think you can find a 6" phablet for $350-$380 which is what the 1320 is priced at. I think the strategy here is clear, with high end mid and low to target each price point you get the marketing with the high end device and any good margins those bring and you get the volume push with the mid and low end devices. If they can do the 1320 at 6" at that price then they could do a mid-low end 5" device at $200-$250 and also have good success with it.

And think that tis is the price now, after 3 months the price starts to come down, after 6 months for sure it will be at least U$ 80-100 cheaper.

Billy Gun said,
And think that tis is the price now, after 3 months the price starts to come down, after 6 months for sure it will be at least U$ 80-100 cheaper.

Yup, that's true. There's also the advantage of giving them the chance to upsell you later. Lots of people who don't have enough money to spend on the high end can buy these low end devices on the cheap, no contract. If they like it and have a good experience they're much more willing to spend a bit more later for a higher end device when the time comes.

Or even those who are on a contract, maybe their contract phone broke or was lost, now they need to buy one right out but don't want to spend $500+ for what their phone probably cost, so till they're contract runs out they'll have to go buy one of these low end devices. Again, if they enjoy it maybe when the contract ends and they're up for a new phone they opt for a higher end device running WP this time?

Currently, my 928 touch screen isn't working. Physical buttons work, but not the touch screen; and I just bought this thing in October.

AWilliams87 said,
Currently, my 928 touch screen isn't working. Physical buttons work, but not the touch screen; and I just bought this thing in October.

so go exchange it

AWilliams87 said,
Currently, my 928 touch screen isn't working. Physical buttons work, but not the touch screen; and I just bought this thing in October.

Not to be silly, but did you reboot the device? (Hold Volume Down + Power for 15 seconds) - Ignore the Slide to Power Off Message

(Also rip off the case, some cases that cover buttons can accidentally hold buttons down and make the touch screen unresponsive.)

Mobius Enigma said,

Not to be silly, but did you reboot the device? (Hold Volume Down + Power for 15 seconds) - Ignore the Slide to Power Off Message

(Also rip off the case, some cases that cover buttons can accidentally hold buttons down and make the touch screen unresponsive.)


Oh thank you. I tried that but apparently didn't hold it long enough. Funny that Microsoft store customer service people didn't tell me that.

My guess is if they combined the numbers from HTC & Samsung, then the number of Windows Phone 8 will be higher - perhaps over 10 million total.

I love my Windows Phone 8 (HTC 8X). My friend who broke his iPhone 4S bought Galaxy S4 (despite my recommendation for WP8, Lumia 925) due to bigger screen. after using it for 3 weeks, he is regretting it. He does like WP8, but that it lacks many crucial app rumor is making him hesitate to buy one.

Good effort! Taking from my basketball and football days in college, no one remembers the effort, only the "W"(win).

Still not nearly as much a Apple's iPhones but its getting there. Hopefully Nokia can outsell Apple someday. The iPhone is like this very bad virus and the Lumia is the thing that will kill the virus eventually.

Lone Wanderer Chicken said,
Still not nearly as much a Apple's iPhones but its getting there. Hopefully Nokia can outsell Apple someday. The iPhone is like this very bad virus and the Lumia is the thing that will kill the virus eventually.
Nah. They don't need to kill Apple. They are fine in third place. Third place is not bad if you are releasing quality products. Some people just don't like Microsoft. There is something for everyone out there.

Normally, I'd say Microsoft has the money to back the idea and push past any issues, but when Apple is head to head with Microsoft in cash to splash, you have to realise Apple's mobile division makes up such a large amount of what generates Apple it's income. Microsoft have a hard battle a head of them, more so then they had when they tried to introduce the Xbox up against the Sony PlayStation.

Until Microsoft unifies the store across their own platform, WP/W8/X1 and fix their horribly bad apps, Apple and Android are going to continue to dominate them. Worst still, Microsoft are going to just keep getting a worse and worse rep with Windows Phone as more people try and tune out to the Lumia noise.

Microsoft needs to pull something big, redefine what it means to have a 'smart phone' give us Windows RT over wiresless hdmi when docked to a wireless charger or something crazy like that.

sagum said,
Normally, I'd say Microsoft has the money to back the idea and push past any issues, but when Apple is head to head with Microsoft in cash to splash, you have to realise Apple's mobile division makes up such a large amount of what generates Apple it's income. Microsoft have a hard battle a head of them, more so then they had when they tried to introduce the Xbox up against the Sony PlayStation.

Until Microsoft unifies the store across their own platform, WP/W8/X1 and fix their horribly bad apps, Apple and Android are going to continue to dominate them. Worst still, Microsoft are going to just keep getting a worse and worse rep with Windows Phone as more people try and tune out to the Lumia noise.

Microsoft needs to pull something big, redefine what it means to have a 'smart phone' give us Windows RT over wiresless hdmi when docked to a wireless charger or something crazy like that.

I agree and have said it all along. Microsoft needs something big to differentiate themselves from the two big dogs. What they do have going for them is the billions of people that use Windows everyday. Some say Windows 8 is the answer. We'll see.

Lone Wanderer Chicken said,
Still not nearly as much a Apple's iPhones but its getting there. Hopefully Nokia can outsell Apple someday. The iPhone is like this very bad virus and the Lumia is the thing that will kill the virus eventually.

You are comparing different products: Apple aims at the upper end of the market only, Nokia has a broader line of models covering low, mid and high end of it.
In other words Nokia offering is comparable to Android.

Why do people buy iPads? Because it has all the same apps that run on their iPhones! Microsoft needs to play this in reverse!

They have the ability to own EVERY single screen in a persons home! If they can unify all of them (Xbox, PC, tablet, phone, and hell through Sync in there) they can pull up the market share of the products that aren't selling so hot!

Why should somebody get Windows Phone? Because it talks to their TV, PC, tablet, and car!

Microsoft owns every screen, now they need to make them talk so the consumer has no choice but to get the device that just works with everything else in their life!

Fritzly said,

You are comparing different products: Apple aims at the upper end of the market only, Nokia has a broader line of models covering low, mid and high end of it.
In other words Nokia offering is comparable to Android.
This^

Tbf, I hate the edge with the wireless charging and stuff but because they weren't a big company it didn't really stand out as much, I personally thought if well integrated enough would've been so cool - Imagine going into starbucks or whatever, putting your phone down on the surface and it automatically being charged? That'd've happened if anyone more famous i.e. Apple etc did it.

I think they don't need to kill Apple because competition is always important!

Man, we need this strong 3rd player. While this number is an improvement, Apple, who sells less phones than Android has a whole, reported 33 million.

I'll feel better once Nokia reaches 15. Consumers need at least 3 strong playeres, preferably 4. Duopolies just will not cut it. Windows Phone is compelling, but just doesn't stack up. I purchased the 925 a bit ago, and returned it after dealing with random reboot issues (probably hardware specific, Google returned a lot of issues), plus the battery life was abysmal compared to Nexus 4 I was using before.

I am optimistic for the future, but also worried. Devices need to work, need to work well, and need to continue to work.

Edited by ObiWanToby, Oct 29 2013, 3:35pm :

I agree with you. But having my 1020 since release I can tell you it's amazing how well they've done at getting the word out. I've been stopped and asked about my phone a couple dozen times about my phone. People like it. People are curious about it. People are really looking at Nokia as an option. That's a huge change from a year ago.

When you add in Windows Phones from HTC, Samsung, and Huawei the number is probably over 10 million total for this quarter. Samsung sold over a million Windows Phones last quarter.

It's kinda funny that Microsoft is going to be the 2nd biggest mobile phone company in the world, with almost double the market share of phones than Apple, yet considered irrelevant in mobile by many pundits. Microsoft needs to convert the Asha customers into Lumia customers by bundling services and linking the app store accounts. If you've downloaded/purchased an app on Asha it should automatically register on your MS account for your Lumia too. Even if the actual store isn't shared they can make the transition from Asha to Lumia as easy as possible.

Edited by Avatar Roku, Oct 29 2013, 4:13pm :

Smartphones are already reaching a saturation point in many markets. By the time it's there Apple will be much farther at #2. Microsoft will keve beat them.

And from there on it's going to be all about customer loyalty. And everyone knows apple has the most loyal customer base.

stevan said,

And from there on it's going to be all about customer loyalty. And everyone knows apple has the most loyal customer base.

The second most common mistake everyone makes in learning investing is that the past determines the future. The first is bandwagoning.

ObiWanToby said,
Man, we need this strong 3rd player. While this number is an improvement, Apple, who sells less phones than Android has a whole, reported 33 million.

I'll feel better once Nokia reaches 15. Consumers need at least 3 strong playeres, preferably 4. Duopolies just will not cut it. Windows Phone is compelling, but just doesn't stack up. I purchased the 925 a bit ago, and returned it after dealing with random reboot issues (probably hardware specific, Google returned a lot of issues), plus the battery life was abysmal compared to Nexus 4 I was using before.

I am optimistic for the future, but also worried. Devices need to work, need to work well, and need to continue to work.

IMHO in the long run I could see Apple being relegated to the same sort of niche that they have in the computer world with Windows Phone being a volume player that has a real chance of taking on Android at all the price points - from entry level phones all the way to high end devices with big screens and high resolution.

I'm saying this as an owner of an iMac, MacBook Pro, Airport Extreme Base Station, iPhone 5 and soon to he owner of a Mac mini for a server - long term you can't be everything to everyone unless you're willing to add more choices and complexity to the line up which I simply don't see Apple doing thus there is a limit as to the appeal of their devices outside of those who are happy with their current form factors.

Mr Nom Nom's said,
oon to he owner of a Mac mini for a server
I'm really curious as to why you'd pickup a mac mini as a server? Are you also going to use it as a desktop? It would be so much cheaper to build a cheapo windows box with a case for drives rather than run a mini with externals. Of course, that's assuming you're barely going to use it as a desktop. Not trying to hate, would just like to know why you're going that route.